Marketing CRMMarketing

EmailCampaign

Email campaign — manual or workflow-triggered. Tracks send/open/click/bounce funnel per customer.

15 fields8 relationships

Fields

NameTypeReqDescription
iduuidyesCampaign UUID.
namestringyesInternal campaign name.
subjectstring—Email subject.
statusenum—draft | scheduled | sending | sent | cancelled.
typeenum—manual | automated.
is_automatedboolean—Workflow-triggered.
sent_atdatetime—Dispatched.
created_atdatetimeyesCreated.
org_iduuidyesOwning organisation.
send_countnumber—Total recipients.
open_countnumber—Total opens.
click_countnumber—Total clicks.
bounce_countnumber—Total bounces.
open_ratenumber—Open rate 0–1.
click_ratenumber—Click rate 0–1.

Relationships

Outbound (6)
  • EmailCampaign[:BELONGS_TO]→Organization
  • EmailCampaign[:TARGETS_SEGMENT]→Segment
  • EmailCampaign[:DROVE_REVENUE]→Venueattributed_bookings, attributed_covers, attributed_revenue_pennies, conversion_rate, computed_at — AI computed
  • EmailCampaign[:CAMPAIGN_DROVE_WIFI]→Venuerecipients_who_visited, wifi_sessions_generated, foot_traffic_rate, computed_at — AI computed
  • EmailCampaign[:MARKETING_REACTIVATION]→Organizationreactivated_customers, reactivation_sessions, reactivation_rate, computed_at — AI computed
  • EmailCampaign[:CAMPAIGN_REVIEW_IMPACT]→Organizationreviews_generated, unique_reviewers, avg_rating, avg_sentiment, review_rate, computed_at — AI computed
Inbound (2)
  • Workflow[:SENDS]→EmailCampaign
  • Booking[:ATTRIBUTED_TO]→EmailCampaignutm_id attribution