The Stampede blog
Playbooks, product news and hard-won lessons on running busier, more loyal venues — from the team building the platform.
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Sorted by · newestWorking in hospitality: harnessing the efficiency of tech
Batch Coffee co-founder Tom Saxon on the early starts, the morning rush, and the ordering, loyalty and rostering apps that make hospitality work easier.
Cate Triendl
Easy Halloween marketing ideas to attract more customers
Email campaigns, social posts, in-venue events and bonus ideas to make Halloween one of your busiest nights of the year.
Cate Triendl
3 clever ways to use SMS campaigns to scale your marketing ROI
Booking confirmations are the bare minimum for SMS. Three campaigns that make texts earn their keep.
Cate Triendl
How many fields your Wi-Fi sign-up form needs
For web forms, less is more. For Wi-Fi sign-up forms it is more nuanced: the right number of fields balances a quick login against the data your marketing needs.
Cate Triendl
The paid loyalty scheme that works a treat
A paid loyalty scheme done right: who Rib & Chop House invited into their Royalty Program, and the benefits that made membership worth paying for.
Cate Triendl
How to set up a coworking space in your coffee shop
Five steps for turning spare floor space into a paid coworking offer: test demand, zone the room, price it, fix the Wi-Fi and chairs, then market it locally.
Chris Wilkie
How to use bookings data to feed your CRM
Link your booking system to your CRM, build a complete profile for every guest, and personalise the campaigns that bring them back.
Cate Triendl
What free booking plugins really cost
We compared four free WordPress booking plugins against the features that matter. None export guest data or send reminders, and that gap costs you.
Cate Triendl
How to get insight from questionable email open rates
Open rates changed meaning after Apple's privacy update. They still tell you something, if you analyse them in context.
Cate Triendl
This free Google tool can increase direct bookings with ease
Set up Google's free booking links to put your direct rates in front of hotel searchers, and learn what makes them rank higher.
Cate Triendl
Stampede staff pick their favourite personalisation features
Birthday SMS, win-back campaigns and custom Wi-Fi questions: five staff picks you can copy for your own venue.
Cate Triendl
Increase your footfall with a simple customer referral loop
Referral marketing brings in guests with a higher lifetime value. Here is a simple five-step campaign built from the review and visit data you already have.
Cate Triendl