9 Ways To Retain Customers With Clever Segmentation

Transactional data plays an important role in getting to know your customers via digital touchpoints.

Through our integration with the order-and-pay provider Storekit you can harness the power of this transactional data in your marketing.

From this you can gain two major insights:

1. How much did your customers spend? To identify high vs. low spenders
2. When was their last interaction with the app? To determine visitor frequency

Combine these with data from Stampede and you’ll be well on your way to a whole range of personalised campaign ideas.

Get inspired by our clever customer segmentation combinations and drive more repeat visits.

9 Customer Segmentation Ideas To Mix And Match

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Stampede Data	Storekit Data	Campaign Idea
Reviews – filtered by less than 3 stars	High spender	Win-back campaign
Reviews – filtered by 4 and 5 stars	High spender	Thank you offer or referral deal
Reviews – not left one yet	Last visit = yesterday	Review request
Not a stamp card user	High spender or frequent visitor	Sign-up deal – double stamps
Active stamp card user	High spender or frequent visitor	Thank you offer or referral deal
Upcoming booking	Not used order and pay app yet	Sign-up deal – % off your first order
Frequent booker	High spender	Thank you offer or referral deal
Upcoming birthday with Guest WiFi data	Frequent visitor	Birthday discount
Upcoming birthday with Guest WiFi data	High spender	Birthday discount or party booking offer

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Stampede Analytics allows for detailed reporting and ROI tracking on your campaigns, so you know exactly when customers came back and what they spent. Completing the loop to show you how effective your campaigns are!

If you have both Stampede and Storekit already set up, integrating the systems takes only a couple of minutes. To get started use our quick guide or talk to our team.