Marketing
Create Meta custom audiences from your guests
Turn a Stampede segment into a Meta custom audience, so your guest data powers your Meta ads.
1 min read · Updated
In short: in Meta, open an ad account, click Create from segment, then Create next to the segment you want.
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Before you start
Meta must be connected, with at least one ad account. See connect Meta.
Create a custom audience
- Go to Marketing › Meta, with Ad accounts showing in the menu at the top.
- Click View on the ad account you want to use.
- Under Custom audiences, click Create from segment.
- Click Create next to each segment you want, then close the window.
View the ad account, then Create from segment, then Create, then Added4 stages in order: View the ad account, then Create from segment, then Create, then Added. The live stage is Create.
01View the ad account
02Create from segment
03Create
04Added
- 01View the ad account
- 02Create from segment
- 03Create
- 04Added
Check it worked
You see Audience created, the button changes to Added, and the audience shows under Custom audiences.
If something goes wrong
- No editable segments to sync. means you have no segments that can be used. Build an audience first.
- Failed to create audience: check you see Connected to Meta, then try again.
Email support at agent@stampede.ai with:
- Your organisation name.
- The ad account and segment name.
- What happened when you clicked Create.
Good to know
- A segment can only be added to the same ad account once.
- Only audiences linked to a Stampede segment show at first, and Show all lists the rest, marked Not Stampede.
- Only Admin, Moderator and Marketing can see Marketing.
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