Engineering for hospitality
Not everyone.The right few.Yours.
Build an audience from how guests actually behave, then send only to the ones who matter.
Powering 2,500+ UK venues
One message to all.
With no way to slice the list, every send goes to everyone. It lands on people it was never meant for, they tune out, and open rates sink into the single digits.
Pick, match, send.
Choose the guests you mean, see who fits in real time, and send only to them.
Choose your conditions
Stack up conditions like visited in the last month, has a tag, or opened your last campaign. Or describe it in plain English and let us assemble them.
See who fits, live
The audience is built from your live data, so you see who matches right now, not a list you exported and forgot.
Reach only them
Drop the audience straight into a campaign and it goes only to the opted-in guests who fit, rebuilt fresh every send.
The audience builder.
Stack the conditions that describe the guests you mean, and watch the matched list build in front of you.
Combine visits, tags, engagement, birthdays and more with plain and/or logic.
Watch the matched count update as you add each condition.
Describe the audience you want and let us assemble the conditions to refine.
Save it once, then drop it into an email send in a click.
Slice it your way.
Segment on what guests actually did and who they are, combined however you need.
Behaviour & recency
Who visited, who hasn’t been back, first-timers, within a window or since a date.
Birthdays
Whose birthday is today, this month or next month.
Email engagement
Who opened or clicked, or hasn’t, over the last N days.
Tags
Has, or doesn’t have, the labels you’ve given them.
Location
Guests whose postcode starts with the areas you serve.
Contact details
UK phone, email domain, or how recently the contact joined.
Form answers
What they told you on your booking and sign-up forms.
Opted-in & live
Only opted-in guests, rebuilt from live data on every send.
Audiences to build.
A few that earn their keep from day one, each a couple of conditions you already have.
Lapsed regulars
The regulars who’ve gone quiet, worth a nudge back.
New this month
Fresh faces to welcome before they drift.
Birthdays this month
A reason to come in, with time to plan it.
Locals nearby
The guests on your doorstep, for a midweek fill.
Engaged openers
The people already reading you, ready for the offer.
Gone cold
Not opening, not visiting. One last win-back.
The proof.
Real behaviour, sliced any way you need, sent only to the guests who fit. Numbers, not adjectives.
Segment on the truth.
Built from real behaviour, always current, and only ever the guests who said yes.
What they did, not who you guessed
Segments come from real activity, sitting on the same guest profile as everything else, so you target on what actually happened, not a list you typed up by hand.
Never a stale export
The audience is built from live data on every send. A guest who lapses drops out and a new regular drops in, without you touching it.
Only opted-in guests
Every audience is scoped to guests who opted in, per channel. Relevant by design, GDPR-ready, and your data stays yours.
Frequently asked questions.
Reach the right few.
See how a couple of conditions turn your whole list into the guests who’ll actually turn up, in a live walkthrough with our team.