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Comparison · Marketing and CRM

Stampede vs Mailchimp

Stampede does 13 of the 13 things compared here natively. Mailchimp does 3.

See the full comparison
Ordering
Bookings
Wi-Fi
Payments
Reviews

Powering 2,500+ UK venues

Art HospitalityNº 90OIR GroupFolkPlonk'dPetiscoSankey'sWild InnsThe StablesCoast & CountrySiam NiyomVietnamese Street KitchenHowiesCaldera
La-YamRadioBuoy & OysterThe Northern CollectiveVittoria GroupAmarettoNo.12 Hotel & BistroThe Truffled HogKneadThe George at BurnhamFifteenOmomoThe Welsh HouseFuego
Valiant Pub CompanyParadise PalmsFat HippoThe BoundaryArtisan InnkeepersFauna BrewingSmoke BBQMount EdgcumbeRocca GroupPotyoOrnithologyRico Libre
The score

13 to 3.

Native capabilities across the 13 compared below.

Day planner
17:0020:00Now

Table bookings

Yes
Mailchimp
Nonot offered

Guest Wi-Fi

Yesnative
Mailchimp
Nonot offered
Wallet pass

Loyalty

Yes
Mailchimp
Nothird-party only

Reviews

YesAI replies + sentiment
Mailchimp
Norequests only

Marketing

Yes
Mailchimp
Yes
Feature comparison

Feature by feature.

Native, limited or not offered. Checked September 2026, sources below.

Marketing3/3Mailchimp3/3
Email marketingStampede: YesMailchimp: Yes
Marketing automation and journeysStampede: YesMailchimp: Yes
Segmentation and audiencesStampede: YesMailchimp: Yes
Guest data and hospitality6/6Mailchimp0/6
Unified guest profile and CRMMailchimp: marketing CRM onlyStampede: YesMailchimp: Limited
Guest Wi-Fi data captureStampede: native · Mailchimp: not offeredStampede: YesMailchimp: No
Table bookings and reservationsMailchimp: not offeredStampede: YesMailchimp: No
Loyalty programme (points)Mailchimp: third-party onlyStampede: YesMailchimp: No
Digital wallet passes (Apple and Google)Stampede: no app needed · Mailchimp: third-party onlyStampede: YesMailchimp: No
Review management (Google and venue)Stampede: AI replies + sentiment · Mailchimp: requests onlyStampede: YesMailchimp: No
Pricing and fit4/4Mailchimp0/4
Flat per-venue pricingMailchimp: per contactStampede: YesMailchimp: No
Flat pricing that does not scale with list sizeStampede: per venue · Mailchimp: billed per contactStampede: YesMailchimp: No
Built for hospitalityMailchimp: general purposeStampede: YesMailchimp: No
Independent, not owned by a larger groupMailchimp: owned by IntuitStampede: YesMailchimp: No
Pricing

What you pay.

One flat price per venue

The whole platform, priced per venue and sized to your estate on one call.

  • Priced per venue, not per contact, so growing your list does not grow the bill
  • Wi-Fi capture, bookings, loyalty and reviews included, not just email
  • Onboarding and support included on every plan
  • Your guest data is yours to keep and export at any time
How pricing works
Mailchimp

Priced per contact

Free up to 250 contacts; paid plans are priced by contact tier and rise with your list.

  • Billed on all stored contacts, including unsubscribed ones, unless you archive them
  • Cost climbs with every contact tier, from 500 contacts up to 1,000,000+
  • Owned by Intuit
Why switch

The short version.

Why venues switch to
  • You run a venue and want to capture guests on Wi-Fi, at the booking and at the till.
  • You want email marketing plus bookings, loyalty and reviews in one platform.
  • You want flat per-venue pricing that does not climb as your list grows.
  • You want to own your guest data, on an independent platform.
  • You want your data future-proofed for AI, with one guest record rather than an email list.
Where it falls short

Mailchimp only fits if

  • You need general-purpose email marketing across any kind of business.
  • You are an online store or newsletter, not a venue.
  • You already use the Intuit tools (QuickBooks, etc.) and want it alongside.
Proof

The proof.

Operators running on Stampede, in their own numbers.

Food at the George & Dragon, a Sankey's venue
4.59 → 4.80Google rating, year on year
2.3×average bill from email bookings
“Having everything under one roof is simply superior, full stop.”
Matthew Sankey, owner, Sankey'sRead the story
A Sunday roast at an ART Hospitality venue
24,604covers in a single month
0.3%no-show rate across eight venues
“You innovate at a rate I have never seen in a software company.”
Edwin Kirk, founding director, ART HospitalityRead the story
A dish being finished at Howies, Edinburgh
3,920guests enriched with real spend
6 weekstheir first six weeks with Stampede
“Every payment lands on the guest who made it now. Everything a guest does with us, online and in our venues, finally joins up in one view.”
Louis Scott, Howies, EdinburghFull story coming soon
89%
Wi-Fi marketing opt-in rate
55p
average value of a guest contact
2,500+
UK venues run on Stampede
FAQ

Frequently asked questions.

See it on your venue.

Book a live walkthrough and we will show you exactly how Stampede compares to Mailchimp for your setup.

SourcesChecked September 2026

Mailchimp details were checked in September 2026 against the sources below. Products change; if anything here is out of date, tell us at hello@stampede.ai and we will correct it. Pricing is taken from Mailchimp's own published pages where they exist, and from the third-party sources listed where they do not.

  1. 1.Intuit completes acquisition of Mailchimp (2021, ~$12bn)investors.intuit.com/news-events/press-releases/detail/154/intuit-completes-acquisition-of-mailchimp
  2. 2.Mailchimp marketing pricing (per contact tiers, free up to 250 contacts)mailchimp.com/pricing/marketing
  3. 3.Mailchimp contacts (unsubscribed and non-subscribed count, archived do not)mailchimp.com/help/about-your-contacts
  4. 4.Mailchimp European data transfers (US hosting, DPF + SCCs)mailchimp.com/help/mailchimp-european-data-transfers