Stampede
Comparison

stampedevs Mailchimp

Mailchimp is a capable general-purpose email tool. Stampede is built for hospitality: it captures guests in the venue and turns them into regulars, with email, SMS, bookings, loyalty and reviews in one platform.

Captures guests in the venueMailchimp: no venue data capture
Flat per-venue pricingMailchimp: billed per contact
Bookings, loyalty and reviews built inMailchimp: email marketing only
The short version

The short version.

Choose Mailchimp if
  • You need general-purpose email marketing across any kind of business.
  • You are an online store or newsletter, not a venue.
  • You already use the Intuit tools (QuickBooks, etc.) and want it alongside.
Choose Stampede if
  • You run a venue and want to capture guests on Wi-Fi, at the booking and at the till.
  • You want email and SMS plus bookings, loyalty and reviews in one platform.
  • You want flat per-venue pricing that does not climb as your list grows.
  • You want to own your guest data, UK-based and independent.
The core difference

Where the list comes from.

Mailchimp sends to a list you already have. But a venue’s hardest job is building that list in the first place, from guests who walk in, book and pay but never hand over their details. Stampede captures them on Wi-Fi, at the booking and at the till, and turns every one into a contact you can market to, then does the marketing too.

Bookings
Wi-Fi
Payments
Reviews
Loyalty
One profile
Every guest signal lands on one profile you own, in real time.
Feature comparison

Feature by feature.

What each platform does natively, what it does through an add-on or integration, and what it does not do. Checked July 2026, with sources at the foot of the page.

Marketing
Email marketing
stampedeYes
MailchimpYes
SMS marketing
stampedeYes
Mailchimppaid add-on, Essentials+
Marketing automation and journeys
stampedeYes
MailchimpYes
Segmentation and audiences
stampedeYes
MailchimpYes
Guest data and hospitality
Unified guest profile and CRM
stampedeYes
Mailchimpmarketing CRM only
Guest Wi-Fi data capture
stampedenative
Mailchimpnot offered
Table bookings and reservations
stampedeYes
Mailchimpdiscontinued 2024
Loyalty programme (points and tiers)
stampedeYes
Mailchimpthird-party only
Digital wallet passes (Apple and Google)
stampedeno app needed
Mailchimpthird-party only
Review management (Google and venue)
stampedeAI replies + sentiment
Mailchimprequests only
Pricing and fit
Flat per-venue pricing
stampedeYes
MailchimpYes
Flat pricing that does not scale with list size
stampedeper venue
Mailchimpbilled per contact
Built for hospitality
stampedeYes
Mailchimpgeneral purpose
UK-owned and independent
stampedeEdinburgh
MailchimpUS, owned by Intuit
Pricing

What you actually pay.

The difference is one flat price per venue against fees that stack per cover, per module and per contact.

Stampede

One flat price per venue

The whole platform, priced per venue and sized to your estate on one call.

  • Priced per venue, not per contact, so growing your list does not grow the bill
  • Wi-Fi capture, bookings, loyalty and reviews included, not just email
  • Onboarding and support included on every plan
  • Your guest data is yours to keep and export at any time
Mailchimp

Priced per contact

Free up to 250 contacts; paid plans from about $13 per month, rising with your list.

  • Billed on all stored contacts, including unsubscribed ones, unless you archive them
  • SMS is a paid add-on (Essentials plan or higher) with purchased credits
  • Cost climbs as your list grows; the free tier was cut to 250 contacts
  • US-owned by Intuit, with data hosted in the United States
Switching

Switching from Mailchimp.

Keep the email you rely on, and gain the guest capture, bookings, loyalty and reviews a general email tool was never going to give you. We bring your contacts and consent across and switch it on.

  • We import your contacts and marketing consent for you
  • Onboarding is guided and included, not a DIY import
  • One platform instead of Mailchimp plus separate venue tools
Proof

The proof.

89%Wi-Fi opt-inguests who share details on connect
2,500+UK venueslive on Stampede today
0%commissionno per-cover or per-booking fees
FAQ

Frequently asked questions.

See it on your venue.

Book a live walkthrough and we will show you exactly how Stampede compares to Mailchimp for your setup.

Book a demo
Sources

Mailchimp details were checked in July 2026 against the sources below. Products change; if anything here is out of date, tell us at hello@stampede.ai and we will correct it. Reported pricing figures are from third parties, as Mailchimp does not publish prices.

  1. 1.Intuit completes acquisition of Mailchimp (2021, ~$12bn)investors.intuit.com/news-events/press-releases/detail/154/intuit-completes-acquisition-of-mailchimp
  2. 2.Mailchimp marketing pricing (per contact, tiers)mailchimp.com/pricing/marketing
  3. 3.Mailchimp SMS marketing (paid add-on, region-gated)mailchimp.com/help/about-sms-marketing
  4. 4.Mailchimp European data transfers (US hosting, DPF + SCCs)mailchimp.com/help/mailchimp-european-data-transfers
  5. 5.Mailchimp Appointments discontinued (Feb 2024)chimpessentials.com/mailchimp-appointments
  6. 6.Mailchimp pricing analysis (billed on all contacts)www.withorb.com/blog/mailchimp-pricing