Day planner
17:0020:00Now
Table bookings
- Yes
- 1-2-5 Insights
- Nonot offered
Comparison · Reviews
Stampede vs 1-2-5 Insights
Stampede does 11 of the 13 things compared here natively. 1-2-5 Insights does 6.
OrderingBookingsAI phoneWi-FiPaymentsMarketingReviewsLoyalty
One profileVIP
Sarah MitchellEvery venue
AI insights
Table 12, Margarita ready. Tell the kitchen: nut allergy.
Visits14
Spend£1,342
Loyalty320
Device
Last 30 days3 visits peak
This visit · Table 12Square
2×Jerk wings to share£16.00
1×Half jerk chicken£14.50
1×Margarita£9.50
ReviewData used12.62.4GB
OrderingBookingsWi-FiReviews
PaymentsAI phoneMarketingLoyalty
One profileVIP
Sarah MitchellEvery venue
AI insights
Table 12, Margarita ready. Tell the kitchen: nut allergy.
Visits14
Spend£1,342
Loyalty320
Device
Last 30 days3 visits peak
This visit · Table 12Square
2×Jerk wings to share£16.00
1×Half jerk chicken£14.50
1×Margarita£9.50
ReviewData used12.62.4GB
Powering 2,500+ UK venues
The score
11 to 6.
Native capabilities across the 13 compared below.
Guest Wi-Fi
- Yesnative
- 1-2-5 Insights
- Nonot offered
Wallet pass
Loyalty
- Yes
- 1-2-5 Insights
- Nonot offered
Campaign
Sent
Opened
Clicked
Booked
Marketing
- Yes
- 1-2-5 Insights
- Nonot offered
Reviews
Reviews
- Yes
- 1-2-5 Insights
- Yes
Feature comparison
Feature by feature.
Native, limited or not offered. Checked September 2026, sources below.
| Capability | 1-2-5 Insights | |
|---|---|---|
| Reviews and feedback | 4 of 6 | 5 of 6 |
| Review aggregation (Google first, other sources in the same inbox) | Yes | Yes |
| Reply to reviews from one inbox | Yes | Yes |
| AI-drafted replies in your brand voice | Yesbrand voice | Limitedtemplated replies |
| Sentiment and topic analysis | Yes | Yes |
| Guest surveys and NPS | Limitedreview-led | Yesflagship |
| Competitor benchmarking | Nonot offered | Yes |
| One guest platform | 5 of 5 | 0 of 5 |
| Unified guest profile and marketing CRM | Yes | Noinsights, not CRM |
| Guest Wi-Fi data captureA captive portal that turns footfall into opted-in contacts | Yesnative | Nonot offered |
| Table bookings and reservations | Yes | Nonot offered |
| Loyalty programme (points) | Yes | Nonot offered |
| Email marketing | Yes | Nonot offered |
| Fit and pricing | 2 of 2 | 1 of 2 |
| Flat per-venue pricing | Yes | Yes |
| One guest platform, not a standalone insights tool | Yes | Noinsights specialist |
Reviews and feedback4/61-2-5 Insights5/6
Review aggregation (Google first, other sources in the same inbox)Stampede: Yes1-2-5 Insights: Yes
Reply to reviews from one inboxStampede: Yes1-2-5 Insights: Yes
AI-drafted replies in your brand voiceStampede: brand voice · 1-2-5 Insights: templated repliesStampede: Yes1-2-5 Insights: Limited
Sentiment and topic analysisStampede: Yes1-2-5 Insights: Yes
Guest surveys and NPSStampede: review-led · 1-2-5 Insights: flagshipStampede: Limited1-2-5 Insights: Yes
Competitor benchmarkingStampede: not offeredStampede: No1-2-5 Insights: Yes
One guest platform5/51-2-5 Insights0/5
Unified guest profile and marketing CRM1-2-5 Insights: insights, not CRMStampede: Yes1-2-5 Insights: No
Guest Wi-Fi data captureStampede: native · 1-2-5 Insights: not offeredStampede: Yes1-2-5 Insights: No
Table bookings and reservations1-2-5 Insights: not offeredStampede: Yes1-2-5 Insights: No
Loyalty programme (points)1-2-5 Insights: not offeredStampede: Yes1-2-5 Insights: No
Email marketing1-2-5 Insights: not offeredStampede: Yes1-2-5 Insights: No
Fit and pricing2/21-2-5 Insights1/2
Flat per-venue pricingStampede: Yes1-2-5 Insights: Yes
One guest platform, not a standalone insights tool1-2-5 Insights: insights specialistStampede: Yes1-2-5 Insights: No
Pricing
What you pay.
One flat price per venue
The whole platform, priced per venue and sized to your estate on one call.
- Reviews and reputation included alongside Wi-Fi capture, bookings, loyalty and marketing
- One platform, so feedback feeds the same profile you market from
- You get the number in the first conversation, flat per venue
- Your guest data is yours to keep and export at any time
1-2-5 Insights
Published per-site insights plans
Three published tiers: Light from £25, Professional from £50 and Expert from £70 per site per month, scaling with surveys, integrations and reporting.
- Genuinely strong on surveys, NPS, sentiment and competitor benchmarking
- Does review aggregation, reply and topic analysis (deep on the insight side)
- Not a marketing platform: no Wi-Fi capture, bookings, loyalty or campaigns
- A guest-experience insights specialist rather than a full guest platform
Why switch
The short version.
Why venues switch to
- You want reviews and feedback alongside Wi-Fi capture, bookings, loyalty and marketing in one platform.
- You want to act on feedback and win the guest back, not just measure it.
- You want one owned guest profile, not a standalone insights tool.
- You want your data future-proofed for AI, with feedback on one guest record rather than in a standalone insights tool.
Where it falls short
1-2-5 Insights only fits if
- You want the deepest guest-feedback surveys, NPS and dish-level insight.
- Competitor benchmarking across a multi-site estate is a priority.
- Your bookings, Wi-Fi, loyalty and marketing are already handled elsewhere.
Proof
The proof.
Operators running on Stampede, in their own numbers.
4.59 → 4.80Google rating, year on year
2.3×average bill from email bookings
“Having everything under one roof is simply superior, full stop.”
Matthew Sankey, owner, Sankey'sRead the story
24,604covers in a single month
0.3%no-show rate across eight venues
“You innovate at a rate I have never seen in a software company.”
Edwin Kirk, founding director, ART HospitalityRead the story
3,920guests enriched with real spend
6 weekstheir first six weeks with Stampede
“Every payment lands on the guest who made it now. Everything a guest does with us, online and in our venues, finally joins up in one view.”
Louis Scott, Howies, EdinburghRead the story
- 89%
- Wi-Fi marketing opt-in rate
- 55p
- average value of a guest contact
- 2,500+
- UK venues run on Stampede
FAQ
Frequently asked questions.
For reviews and reputation, yes, and Stampede adds Wi-Fi capture, bookings, loyalty and marketing that 1-2-5 does not do. Be fair, though: 1-2-5 goes deeper on guest surveys, NPS and competitor benchmarking. They are different tools for different jobs.
Because AI is only as good as the data beneath it. 1-2-5 Insights holds your feedback and reviews, but it offers no bookings, Wi-Fi capture, loyalty or marketing, so the guest behind each review is out of view. On Stampede, every booking, Wi-Fi login, Square payment, loyalty point and review lands on one guest record as it happens, so our AI agent answers from your data, not a guess, and asks before it acts.
Deeper guest-experience insight: detailed smart surveys, NPS and dish-level feedback, a proprietary satisfaction score, and competitor benchmarking across venues. If measuring the guest experience in depth is the goal, 1-2-5 is built for exactly that.
No. 1-2-5 is a guest-experience insights and reputation platform, not a marketing or operations one. It has no Wi-Fi capture, bookings, loyalty programme or email marketing. Stampede includes all of those and feeds reviews into the same profile.
Yes. We connect your Google Business Profile, pull your reviews in and set up AI replies in your brand voice, so reviews sit alongside the rest of your guest data.
See it on your venue.
Book a live walkthrough and we will show you exactly how Stampede compares to 1-2-5 Insights for your setup.
SourcesChecked September 2026
1-2-5 Insights details were checked in September 2026 against the sources below. Products change; if anything here is out of date, tell us at hello@stampede.ai and we will correct it. Pricing is taken from 1-2-5 Insights's own published pages where they exist, and from the third-party sources listed where they do not.
- 1.1-2-5 Insights (guest insights platform)125insights.com
- 2.1-2-5 for operators (surveys, reputation, benchmarking)125insights.com/operators
- 3.1-2-5 Insights pricing (Light £25, Professional £50, Expert £70 per site per month)125insights.com/pricing
- 4.1-2-5 social reputation (review inbox and replies)125insights.com/social-reputation
- 5.1-2-5 case management (templated responses, gift cards)125insights.com/case-management
- 6.1-2-5 smart surveys (NPS to dish-level feedback)125insights.com/smart-surveys
- 7.125 Data & Insights, the new name for Feed It Back (About us)125insights.com/about-us