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WiFi Marketing: 3 Powerful Ways It Can Grow Your Business

EnGenius Tech now a Stampede technology partner

5 Tips for Setting Up WiFi for Your Restaurant or Pub [Updated for 2022]

As a hospitality marketer or restaurant owner, you know that providing your customers with an excellent experience involves much more than just preparing delicious food and drinks. It’s about creating memorable experiences and building strong customer relationships.&nbsp;



However, in order to be able to consistently deliver on this promise and grow your business, you need the right tools in place &#8211; including having a top-notch <a href="https://stampede.ai/blog/what-is-a-hospitality-crm-system-a-full-guide">Customer Relationship Management (CRM) solution</a> for managing all of your operations efficiently.&nbsp;



With the help of data-driven insights, CRM systems can completely transform the way you operate by helping you increase revenue opportunities while offering an optimised customer experience every time – from initial contact through to post-visit follow-ups.&nbsp;



Keep reading to find out why a CRM system is absolutely crucial for any hospitality marketer looking to maximise their ROI and exceed expectations with their guests.



<h2 class="wp-block-heading">What is the role of CRM in marketing</h2>



In the world of marketing, a CRM system can be a powerful tool to manage and maintain relationships with customers. Not only does it allow businesses to store essential customer information, but it also enables them to interact with their target audience directly.&nbsp;



With a CRM, businesses can increase the effectiveness of their marketing efforts while simultaneously measuring their performance. It enhances a company’s understanding of its customers and allows them to tailor their marketing strategy accordingly.&nbsp;



As a result, it can lead to more significant brand loyalty and increased revenue.



<h4 class="wp-block-heading" id="h-crm-in-email-marketing">CRM in email marketing</h4>



<a href="https://stampede.ai/how-it-works/marketing">Email marketing</a> is a powerful tool for hospitality businesses looking to reach out to their customers and build long-term relationships.&nbsp;



A CRM system can significantly enhance the effectiveness of email marketing. By leveraging data gathered from previous interactions and different sources businesses can better segment their customer base. They can create highly targeted, personalised email campaigns that help them to upsell and increase repeat visits.&nbsp;



The best part is, using a CRM system in email marketing also saves valuable time, as there is no need to manually import and export contact information.&nbsp;



<h4 class="wp-block-heading" id="h-crm-in-sms-marketing">CRM in SMS marketing</h4>



SMS marketing can be a powerful tool for reaching customers on the go. With a high open rate, text messages can quickly grab a customer&#8217;s attention and deliver your message.&nbsp;



To make the most out of SMS marketing, businesses can also use their CRM data to target specific groups with promotions and offers.&nbsp;



For example, to fill in empty spaces businesses can send loyal customers a special last-minute discount code to their phone.



<h4 class="wp-block-heading" id="h-crm-in-social-media-marketing">CRM in social media marketing</h4>



Social media has become essential to any business&#8217;s marketing plan, and proper social media management is critical to its success.&nbsp;



A CRM can play a pivotal role by helping companies collect and analyse important data on their customers. They can better understand how customers are engaging with their content, including what topics are most relevant and target their marketing efforts accordingly.



In addition, a CRM can help hospitality marketers to identify <a href="https://stampede.ai/blog/breakdown-3-ways-customers-advocate-your-hospitality-brand">brand advocates</a>. These are customers who are highly engaged and are most likely to spread the word about your business.&nbsp;



<h2 class="wp-block-heading">Automate Your Marketing Processes with a CRM System</h2>



Marketing automation has revolutionised the way modern businesses operate, providing valuable tools and techniques that streamline workflows and enhance efficiency.&nbsp;



With a CRM system, parts of <a href="https://stampede.ai/blog/easy-and-profitable-marketing-with-automations">email and SMS marketing can be automated</a>. Whether it&#8217;s an automated birthday email, a promotional offer to win-back customers or a follow-up message, a well-crafted automated campaign can make all the difference, engaging customers and driving sales.



<h2 class="wp-block-heading">Final Thoughts</h2>



Through the usage of CRM, hospitality marketers and operators can make their marketing efforts more effective and efficient. The ability to leverage customer data for predictive analysis gives businesses the opportunity to better understand consumer preferences and target promotions accordingly.&nbsp;



With automated processes in place, marketing resources are prioritised, saving both time and costs associated with manual labour. By understanding the power of a <a href="https://stampede.ai/amaze">CRM system</a> alongside proven strategies such as email, SMS and social media marketing, your hospitality business will gain an invaluable tool that will enable greater returns on investment while fostering stronger relationships with customers.

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Why Is A CRM Solution Crucial For A Hospitality Marketer?

24,809,748 &#8211; that’s the total number of emails that our customers sent using Stampede in 2022!&nbsp;



Big data like this is cool, but we’re more interested in big results.&nbsp;



The actual power of email marketing comes from the data it tells. So we dug deeper into this data to compare the performance of those emails to the (former) industry average.



<h2 class="wp-block-heading">The State of Hospitality Email Marketing in 2023</h2>



Hospitality email marketing in 2023. It’s not looking great for most. The hospitality industry is criminally underserved when it comes to high-quality email marketing tools. Especially, if you compare it to other industries like retail, eCommerce and so on.&nbsp;



As a result, email marketing is underutilised and treated as a pariah, an outcast of marketing channels.



Now, it has been another tough year for the industry. Many operators were looking for ways to stay in touch with customers to keep the revenue stream up.&nbsp;



Usually, that’s where email marketing comes in, with an average ROI of <a href="https://www.oberlo.co.uk/blog/email-marketing-statistics">$40 for every $1 </a>spent. It is possibly the most reliable tool that allows businesses to connect with their customer to keep them coming back.&nbsp;



However, to achieve maximum results, a customer database is required, which is easily built with the right tech tools.



And that’s where the problem lies. Data is worthless without the right tools to hand to work with it.



So the first key takeaway here is: if the tools provided would be a better fit for the industry and its needs, more would get the big benefits from email marketing.



Before we dive into the 2022 email marketing numbers in more detail, time to bust one common myth.



<h2 class="wp-block-heading">Myth #1 &#8211; Emails Are Not a Thing Anymore</h2>



A common objection people have to email marketing is that it’s a channel of the past and no one is really using it anymore. And the stuff that comes through might not be of the best quality, so people will probably ignore their emails anyway.&nbsp;



Numbers tell a different story:



In 2022 <a href="https://www.oberlo.co.uk/blog/email-marketing-statistics">over 333.2 billion emails</a> were sent and received EVERY. DAY.



<a href="https://www.constantcontact.com/blog/email-marketing-statistics/">61% of customers actually want to receive promotional emails</a> from their preferred brands.&nbsp;



So, if <a href="https://stampede.ai/blog/3-time-saving-newsletter-tips-to-keep-people-engaged">done right</a>, your chances of standing out in a busy inbox are still better than you do on social media.&nbsp;



<h2 class="wp-block-heading" id="h-2022-key-email-marketing-figures-compared">2022 Key Email Marketing Figures Compared</h2>



For 2022 the <a href="https://www.campaignmonitor.com/resources/guides/email-marketing-benchmarks/">average industry</a> open rates for emails were 20%.



What does that tell us? If you have 1,000 people on your mailing list, 200 of them will open it. You probably reckon that’s not worth all the effort.&nbsp;



However, when the open rate is nearly 50%, that’s when you can’t afford to avoid this channel any longer.&nbsp;



So, let’s have a look at how average results from Stampede users compare to the average industry numbers when it comes to key email marketing 2022 figures.



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="633" src="https://website-backend.stampede.ai/wp-content/uploads/2023/01/Email-performance-bar-chart-1-1024x633.png" alt="" class="wp-image-22884" srcset="https://website-backend.stampede.ai/wp-content/uploads/2023/01/Email-performance-bar-chart-1-1024x633.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2023/01/Email-performance-bar-chart-1-300x185.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2023/01/Email-performance-bar-chart-1-768x475.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2023/01/Email-performance-bar-chart-1-1536x950.png 1536w, https://website-backend.stampede.ai/wp-content/uploads/2023/01/Email-performance-bar-chart-1-2048x1266.png 2048w, https://website-backend.stampede.ai/wp-content/uploads/2023/01/Email-performance-bar-chart-1-1200x742.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2023/01/Email-performance-bar-chart-1-150x93.png 150w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



Stampede emails have a higher delivery rate than the industry average with open rates being 2x higher and click rates even 6x higher. That’s a significant difference for all figures.&nbsp;



Why is that?



Customers expect a personalised experience, both in-venue and digitally. That’s when the data is needed.



With Stampede, you get access to multiple data sources from across the digital customer journey, which is automatically fed into the marketing tool.&nbsp;



Using this combined data they can foster an engaged customer mailing list. Through clever segmentation and automation, they can then send personalised campaigns that achieve much higher conversion rates.



<h2 class="wp-block-heading">Myth #2 &#8211; Tracking Results is Hard </h2>



Another common myth in email marketing is that people think it’s harder to show results to prove campaigns are delivering.



However, compared to other digital marketing channels such as social media, emails deliver much more tangible results that go beyond engagement, likes and views.&nbsp;



With the right setup, results can easily be tracked in real money spent.



It’s also a lot easier to set up this kind of tracking than conversion tracking on Google/Meta etc. Many of these require someone with good web development skills, but tracking email results in hospitality needs no coding skills at all.



<h2 class="wp-block-heading">Stampede Average Campaign ROI</h2>



The Stampede Marketing Suite allows for such detailed campaign reporting where users can track the results based on returning customers.



For 2022, we measured 13.8 million in-venue visits from those that received email campaigns via Stampede.



This means that more than half of the customers getting emails revisited the venue within 12 months! A reliable, steady flow of repeat business like this is going to be critical for success in 2023.



If each of those visitors spent £30 that&#8217;s £414,000,000 worth of transactions!



<h2 class="wp-block-heading">Myth #3 &#8211; Too Much Work</h2>



Another big blocker for email marketing is the assumption that it is too time-consuming and too difficult to get right.&nbsp;



Plus, once the email is out it’s out, which causes insecurities, especially for new and non-marketing operators.&nbsp;



Whereas a social post can be deleted if needed and seems to be quicker to set up, so that’s where they’d rather focus.



However, creating and sending great email content is no harder than creating social media posts. Best tools make it easy for anyone to build an email with templates, functional drag-and-drop builders and great customer support.



<h2 class="wp-block-heading" id="h-sector-success-stories-in-2022">Sector Success Stories in 2022</h2>



Here are 5 examples of how Stampede customers have successfully used email marketing in 2022.



<figure class="wp-block-table is-style-regular"><table class="has-foreground-background-color has-background has-fixed-layout"><thead><tr><th>Venue type</th><th>Pubs &amp; Restaurants</th><th>Pubs</th><th>Eateries</th><th>Hotels</th><th>Bar</th></tr></thead><tbody><tr><td>Number of venues</td><td>19</td><td>15</td><td>4</td><td>3</td><td>1</td></tr><tr><td>Emails sent in 2022</td><td>9,812,955</td><td>1,196,940</td><td>108,533</td><td>383,531</td><td>354,452</td></tr><tr><td>Average open rate</td><td>36%</td><td>52%</td><td>70%</td><td>61%</td><td>50%</td></tr><tr><td>Repeat visits</td><td>1,030,177</td><td>1,500,107</td><td>268,309</td><td>174,845</td><td>9,112</td></tr><tr><td>Return-on-Investment</td><td>&gt;£10,500,000</td><td>&gt;£2,322,000</td><td>&gt;£185,000</td><td>&gt;£1,167,000</td><td>&gt;£218,900</td></tr></tbody></table><figcaption class="wp-element-caption">Anonymised data based on Stampede users accounts</figcaption></figure>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<h2 class="wp-block-heading" id="h-2023-email-marketing-forecast">2023 Email Marketing Forecast</h2>



Looking ahead to what 2023 might bring, we can say one thing for sure &#8211; email will remain the number one marketing channel for return on investment. 



Especially, for smaller hospitality brands email will become an integral part of their success strategy moving forward as tools become easier to use.



The rising trend of personalisation will continue and it will get even more powerful as more industries will figure out how to combine customer data.



Lastly, more businesses than ever will move away from big providers like Mailchimp towards industry-specific tools that meet their tailored needs.



<hr class="wp-block-separator has-alpha-channel-opacity"/>



Don’t see the results you want from your email marketing? Reach out to get started with <a href="https://stampede.ai/how-it-works/marketing">Stampede</a>&nbsp;for better marketing and more revenue this year.

2022-23 Email Marketing Report – Get 2x Higher Open Rates

The hospitality industry has evolved rapidly in recent years and AI technology is playing an increasingly vital role in improving key areas of the customer experience.&nbsp;



With its scalable and flexible capabilities, AI can significantly reform the way businesses operate. It can help save time and money while driving long-term customer loyalty.



In this blog post, we&#8217;ll explore 4 ways that AI can be used to further enhance your hospitality operations.&nbsp;



<h2 class="wp-block-heading" id="h-1-operations">1. Operations</h2>



Advances in technology have been paving the way for new and exciting opportunities in business operations.



One of the latest AI tools to emerge on the scene is the chatbot. A virtual assistant that provides responses based on customer queries by scanning common keywords and related answers. It offers valuable support to staff by taking over routine tasks. 



On top, chatbots are available 24/7, so they ensure customer service standards are held up even outside of traditional business hours.



Hotels commonly use AI tech for contactless check-ins and virtual assistants acting as concierges. With these technologies, guests get the most out of their stay as it simplifies many aspects of hotel services. 



In the same way, self-serve kiosks are becoming a fixture in restaurants, allowing customers to place orders with ease and freeing up staff time.



Finally, <a href="https://stampede.ai/blog/how-to-get-maximum-value-from-customer-review-sentiments">AI-powered sentiment analysis</a> can help companies track trends and issues related to customer feedback. This enables them to make data-driven decisions and continuously improve their service.



<h2 class="wp-block-heading" id="h-2-marketing">2. Marketing</h2>



AI can vastly support marketing strategies by gathering more relevant data and customer insights. From this, marketers can create hyper-targeted and personalised campaigns that matter to customers and therefore have a higher chance of converting.&nbsp;



Using AI automation, marketers can easily automate repetitive tasks, such as uploading data using spreadsheets. This allows them to focus their time and attention on other parts of the business.&nbsp;



Another example of automation is <a href="https://stampede.ai/blog/increase-sales-with-your-crm-and-marketing-automation">trigger-based campaigns</a>. They are based on previous customer interactions. I.e. Send a discount to customers who haven’t been at your venue for a while.



AI can also support digital advertising by taking over jobs such as audience and campaign optimisation. And finally, social media monitoring across channels for brand mentions and engagement is made easier with AI.&nbsp;



<h2 class="wp-block-heading" id="h-3-sales">3. Sales</h2>



Sales is a challenging and complex area for any business but with the help of AI, hospitality operators can get some significant assistance.



Hotels, for example, are now able to apply a <a href="https://hoteltechreport.com/news/dynamic-pricing-hotels">dynamic pricing strategy</a>. Room rates are adjusted in real-time to reflect demand patterns and rates are optimised depending on seasonality. Whilst ensuring that customers are getting the best prices when booking direct.&nbsp;



Additionally, AI can offer valuable insights into customer interactions and purchasing behaviour. This way operators can quickly identify potential opportunities for upselling and cross-selling to boost their revenue.&nbsp;



<h2 class="wp-block-heading" id="h-4-data-analytics-and-reporting">4. Data analytics and reporting</h2>



Data analytics and reporting are invaluable tools for hospitality businesses seeking to gain insights into customer behaviour and improve decision-making. With the usage of AI, these processes have become even more streamlined.



One of the most significant benefits of AI is the ability to automatically generate customised reports and dashboards. This covers especially time-consuming, manual tasks that were often prone to errors.



Additionally, AI can help to better manage data and identify the most valuable customer segments. Those can be applied to create personalised marketing campaigns.&nbsp;



Resources and inventory are also much more efficient and easier with AI&#8217;s ability to make suggestions as well as forecast market and business trends.



<h2 class="wp-block-heading" id="h-takeaway">Takeaway</h2>



AI has revolutionised the hospitality industry. Demonstrating its undeniable potential in optimising operations, improving marketing strategies, increasing sales and becoming more data-driven.



New technology continues to be mixed with traditional methods and offers an unprecedented level of customisation. This can advance the bottom line and improve the overall customer experience.



The ultimate aim of integrating AI into hospitality roles is to create a system which runs smoothly while allowing employees to focus on personalising services. 



When interacting with customers becomes easy and efficient, brands will be able to build stronger customer relationships and loyalty leading to greater business growth opportunities.



Make sure to <a href="https://stampede.ai/blog/ai-in-hospitality-marketing-a-complete-guide">check out our full guide</a> exploring AI for hospitality marketing.

4 Ways To Optimise Your Hospitality Business With AI

The opening of Jamie Oliver’s new&nbsp;<a href="https://www.hot-dinners.com/2022101211817/Gastroblog/Latest-news/pasta-dreams-jamie-oliver-soho-pop-up-delivery-restaurant" target="_blank" rel="noreferrer noopener">delivery-first pasta&nbsp;</a>brand has been hitting the news for the last couple of days.&nbsp;



For many of us, ordering a takeaway or delivery has become a regular thing. In fact,&nbsp;<a href="https://www.hrc.co.uk/news/ordering-part-brits-weekly-mealtime-routine" target="_blank" rel="noreferrer noopener">22 million Brits do so at least once a week</a>&nbsp;with&nbsp;<a href="https://www.thecaterer.com/news/consumer-spending-slows-barclaycard-september-2022-evenings-in-spending-more-takeaways" target="_blank" rel="noreferrer noopener">customer spending increasing</a>&nbsp;by 10.1% since March.&nbsp;



This recent consumer trend presents a big opportunity. By&nbsp;diversifying your revenue streams&nbsp;you can better protect your food and drink business from market fluctuations.



It&#8217;s time to bring back your delivery offers and meal kits to drive some extra revenue this winter.



<h5 class="wp-block-heading">10 Tips To Increase Your Delivery Orders</h5>



<ol class="wp-block-list"><li>Opt for direct ordering rather than 3rd party &#8211; 62% of customers want to order direct and via an app </li><li>Ensure a smooth ordering process and online experience </li><li>Send offers to customers who have ordered only once to encourage more frequent orders </li><li>Use the data insights to create personalised offers, i.e. favourite menu item </li><li>Tie it to your loyalty program &#8211; 70% prefer a ‘ free delivery’ as a reward </li><li>Have an accurate menu description with enticing imagery </li><li>69% of customers rate reviews as a deciding factor for their next order &#8211; actively ask customers for reviews, reply the good and bad ones, and keep an eye on your scores </li><li>Use customer feedback to continuously improve your processes, packaging, etc. </li><li>Make use of upsell options, i.e. drink package, dessert </li><li>Spread the word &#8211; pinned social media post (and link in your bio), website banner, email</li></ol>



<h5 class="wp-block-heading" id="h-how-to-re-create-a-restaurant-at-home-experience">How To Re-Create A Restaurant At-Home Experience</h5>



Customers might cut back on expensive meals over the next couple of months, but they still want to&nbsp;treat themselves. Delivery and meal kits hence fit in as an ideal &#8211; and cheaper &#8211; alternative.



It’s up to you to make the&nbsp;<a href="https://stampede.ai/blog/how-to-get-it-right-meal-kit-online-sales-success-by-hawskmoor/" target="_blank" rel="noreferrer noopener">at-home experience</a>&nbsp;as special as your in-venue one. So, your venue becomes their preferred choice for ordering and you can later&nbsp;turn them into walk-ins.



Here’re some ideas to pimp up your orders:



<ul class="wp-block-list"><li>Come up with seasonal meal kits, i.e. autumn, festive-themed (this also creates a sense of urgency to order and avoid missing the specials!) </li><li>Consider different mid-week and weekend offers, i.e. offer weekend drink packages </li><li>Offer a premium version with high-end ingredients/specials </li><li>Include add-ons, i.e. decoration, curated playlist, printed or digital tasting menus and notes </li><li>Offer a limited special featuring your bestseller and signature dishes </li><li>Include a personal note in your orders </li><li>Sneak in a little surprise in your boxes, i.e. Halloween treats, Christmas chocolate</li></ul>



Further reading &#8211;&nbsp;<a href="https://stampede.ai/blog/how-to-set-up-a-successful-meal-kit-e-commerce-page/" target="_blank" rel="noreferrer noopener">How to set up a successful meal-kit e-commerce page.</a>



Need a hand with promoting your delivery offerings via email and SMS? <a href="mailto:support@stampede.ai?subject=" target="_blank" rel="noreferrer noopener">Get in touch</a> with our team who are happy to help.

Secure Revenue This Winter With Delivery Orders

In the last 12 months, over&nbsp;120 million emails&nbsp;have been sent through Stampede across thousands of campaigns.



From all that we learned:



A) That the number of sent emails should be a lot higher, because



B) People often avoid email campaigns because designing them is a headache, and



C) 99% of email campaigns are very similar in design and layout.



 Enter&nbsp;Quick Campaigns&nbsp;🚀 &#8211; taking you from start to sent in just a couple of minutes.



<h2 class="wp-block-heading" id="h-how-it-works">How it works</h2>



✅ Prompt the builder with your idea ✅ Use the Brand Kit to set your theme for your venue ✅ Choose your audience or segment (or make a new one) ✅ Add some text for the body of the email (you can change the main image too) ✅ Bolt-on a trackable call-to-action button Then hit Send!



It&#8217;s less effort than a social media post, and way more effective at generating bookings and conversions.



Think of it like filling in a form, instead of building a web page with a drag-and-drop designer. Most email campaigns are simple and they tend to be the best at getting the desired outcome.



For those that still want to nurture audiences with rich content, story telling and brand building you can still do all that and more in with Bulk and even Automated campaigns.



Email marketing continues to be one of the best performing channels for any business. Social media algorithms change, new trends emerge, new platforms pop-up. Marketers constantly have to adjust and redesign their approach to stay relevant and appear on feeds. You&#8217;re always renting the audience and fighting for attention.



Your email audience is yours to address as and when you like. Segementation is still your most powerful tool here, whether you send Quick or Bulk campaigns. 



<a href="https://stampede.ai/get-started/marketing/">Stampede is here to help</a> with thousands of ways to build audiences and segments so your message hits the right people at the right time, without slowing you down.







p.s. It&#8217;s never a choice between email or social media &#8211; it&#8217;s always BOTH

Introducing Quick Campaigns

If you’re a hospitality operator looking to keep your guests engaged and loyal, personalised marketing is your secret weapon. However, to offer truly customised experiences businesses have to include one invaluable tech tool in their overall customer relationship management <a href="https://stampede.ai/blog/how-to-create-a-hospitality-crm-strategy-that-drives-results">(CRM) strategy</a>: their CRM platform.



In this blog post, we’ll discuss how hospitality operators can create personalised email &amp; SMS marketing campaigns powered by their CRM.



<h2 class="wp-block-heading" id="h-what-is-personalised-marketing-and-why-does-it-matter">What is personalised marketing and why does it matter?</h2>



Personalised marketing is the process of creating and sending out email and/or SMS campaigns that are tailored to each customer. Studies show that <a href="https://www.epsilon.com/us/about-us/pressroom/new-epsilon-research-indicates-80-of-consumers-are-more-likely-to-make-a-purchase-when-brands-offer-personalized-experiences">80% of customers are more likely to make a purchase from personalised marketing</a>.&nbsp;



The approach involves combining data insights with creative messaging and personalised content to create the ultimate customer experience.



By leveraging data insights, hospitality marketers can create more relevant content that resonates better with their target audience. This leads to increased customer loyalty and a higher chance of repeat business.&nbsp;



<h2 class="wp-block-heading">How to get started with personalised email &amp; SMS campaigns using your CRM</h2>



If you&#8217;re looking to step up your email and SMS marketing game, then targeted campaigns are the way to go.&nbsp;



The data from your CRM builds the foundation for your personalised marketing. Data points can include everything from customer purchase history to personal preferences.&nbsp;



Once you have a good understanding of your audience, it&#8217;s time to use your CRM system to create targeted campaigns that speak directly to them.&nbsp;



<h4 class="wp-block-heading">Build a holistic customer profile</h4>



Creating a comprehensive customer profile in your CRM is crucial for any business looking to better understand its audience. To build a holistic customer profile, it&#8217;s important to collate all data sources in your CRM system to gain a full picture of the customer journey.&nbsp;



In order to get the most out of your customer profiles, you should strive to combine as much data as possible by accessing different sources. For example through your Guest WiFi, <a href="https://stampede.ai/get-bookings">table booking platform</a> or loyalty scheme. This includes everything from basic information such as age to interests and purchasing habits.



<h4 class="wp-block-heading">Create segments</h4>



To effectively reach and engage your target audience hospitality marketers need to create marketing segments within the CRM platform. These segments can be based on demographics such as age or gender as well as geography and behaviour.&nbsp;



By understanding the unique characteristics and needs of each segment, you can tailor your messaging. This way you will resonate better with them and improve the effectiveness of your marketing campaigns.&nbsp;



Additionally, businesses should make use of a CRM’s tagging feature. Profiles that are tagged based on triggers can further enhance segmentation by identifying specific actions or behaviours.



<h4 class="wp-block-heading">Set up automation</h4>



Marketing automation is one of the most valuable CRM features for hospitality operators.



With the ability to trigger email and SMS campaigns based on certain customer behaviour and interaction, businesses can create personalised messages that really engage with their audience.



For example, a simple <a href="https://www.coastdigital.co.uk/2020/01/02/email-marketing-why-you-should-embrace-birthday-emails/">birthday email can generate 342% higher revenue </a>compared to a traditional promotional email. Additionally, businesses can utilise automation to retain customers who haven&#8217;t visited their venue in a while with a special discount.&nbsp;



One big benefit is that this CRM automation saves valuable time for staff as once set up, they run automatically.



<h2 class="wp-block-heading">How other hospitality venues have successfully used personalised marketing</h2>



One of our customers, <a href="https://stampede.ai/customer/birdhouse-london">Birdhouse London</a>, has saved 2 hours per week on their marketing by using automated email campaigns. When customers subscribe to their newsletter, they get an automated email with a free margarita offer.



Another successful example comes from <a href="https://stampede.ai/customer/the-coal-exchange-hotel">The Coal Exchange Hotel</a>. They’ve used the clever Stampede CRM segmentation tool to tag customers that would be interested in their ‘kids eat free’ deal. From this, they were able to generate over £900 return visit revenue.



<h2 class="wp-block-heading">Summary</h2>



Personalisation is transforming the way hospitality operators communicate with customers. With specific and personalised campaigns, you can increase your revenue by targeting customers who are most likely to take action.&nbsp;



The first step to getting started is building a holistic view of your customers using your CRM data. Other successful implementations are creating segmentations and setting up automation.&nbsp;



As seen in the examples above, hospitality businesses can double their sales just by using personalised <a href="https://stampede.ai/how-it-works/marketing">email and SMS marketing</a> in a more intentional way powered by their CRM insights. Personalisation is key when it comes to reaching higher ROI in your marketing campaigns.

How To Create Personalised Marketing Campaigns With Your CRM

Gift card sales have skyrocketed over the past years with customers being keen to support their local businesses. Though,&nbsp;how many of your sold gift cards have actually been redeemed yet? Fact is,&nbsp;<a href="https://enjovia.com/make-more-restaurant-profit-with-vouchers/" target="_blank" rel="noreferrer noopener">customers spend up to 72% more than the actual value of the card when they redeem it</a>. 



<hr class="wp-block-separator"/>



Time to unlock your hidden revenue with a personalised gift card reminder campaign using our simple 5 step recipe.



<h5 class="wp-block-heading">1) The Data</h5>



For this campaign, you need to access your&nbsp;gift cards buyer data. The data should include the purchase date and gift card status, i.e. redeemed or unredeemed.&nbsp;



<h5 class="wp-block-heading">2) The Trigger Event</h5>



Now segment your data into customers&nbsp;who have purchased a gift card but have not redeemed&nbsp;it yet.&nbsp;



If your gift cards come with an expiration date you can use this as a trigger event, e.g. set up an automated reminder campaign for the month before.&nbsp;



Otherwise, you can choose the timeframe that works best for you. Ideally, you would run this sort of campaign during quieter times to further boost bookings.



<h5 class="wp-block-heading">3) The Messaging</h5>



Your gift card reminder message should go straight to the point.&nbsp;Keep it simple with a strong call-to-action&nbsp;at the end. Also, use your subject line to tell your customers what your email is about to increase your open rates.



<h5 class="wp-block-heading">4) The Offer</h5>



There’s no need for an additional offer in your campaign.&nbsp;



However, you can use your customers’ attention to&nbsp;promote certain events&nbsp;or&nbsp;fill in for last-minute cancellations&nbsp;with a prompt to book quickly due to limited availability.



Here&#8217;s how your gift card reminder email could look like:



Subject line &#8211; [Name] have you redeemed your gift card for [company] yet?



Don’t forget to pay us a visit and redeem your gift card!



Why not come by this weekend? We’ve got [event] coming up and only limited space available. So better be quick!



Book Your Space Now



<h5 class="wp-block-heading" id="h-5-the-outcome">5) The Outcome</h5>



You certainly don’t want to miss out on all this&nbsp;additional revenue&nbsp;coming with your gift card redemptions. So, keep on top of your gift card sales and make sure customers redeem them in time.&nbsp;



Besides, for many gift card holders this might be the first time at your venue. This is your chance to exceed their expectations and turn them into repeat customers.



Be sure to keep an eye out for our next part of this series on how you turn customers into regulars across all your venues.



Take your&nbsp;<a href="https://stampede.ai/how-it-works/gift-cards/#gifting" target="_blank" rel="noreferrer noopener">gift cards</a>&nbsp;to the next level and go digital.&nbsp;<a href="https://calendly.com/stampedeae/stampede-demo-request" target="_blank" rel="noreferrer noopener">Get in touch</a>&nbsp;with one of our team to find out more.

Unlock Hidden Gift Card Revenue: The Next 5 Step Recipe [Part 3/5]

Test Post Update

NEW REPORTS

New This Week

September 2024

October take two 🎬

Octobers biggest feature drop 🎃

September take two 🎬

Whats new in September

Data from the <a href="https://www.ons.gov.uk/employmentandlabourmarket/peopleinwork/employmentandemployeetypes/articles/ishybridworkingheretostay/2022-05-23#:~:text=More%20than%20three%2Dquarters%20(78,had%20fewer%20distractions%20(53%25).">Office of National Statistics</a> suggest that the number of people who regularly work from home has doubled since pre-pandemic times.



As the novelty of working from home wears off, demand for public spaces that offer a social yet productive working environment will grow.



If you own a coffee shop with plenty of space then you are in a prime position to take advantage of this demand. You already have many pieces in place to set up a good coworking space.&nbsp;



With <a href="https://drinkycoffee.com/coffee-statistics/">coffee shop revenues still below pre-pandemic numbers</a>, this could be an excellent opportunity for coffee shop owners to recover and diversify their income.



Here we will go through the necessary steps to accommodate paid coworking customers in your coffee shop.



<h5 class="wp-block-heading">1. Assess Demand for Coworking Space</h5>



Before you plough time and money into setting up your coffee shop for coworking, you should first try to find out how likely it is people in your local area would be willing to pay to work at your premises.



There are a few ways of doing this. They include:



<ul class="wp-block-list">
<li>Look online if there are any coworking spaces in your area. If there are some then it&#8217;s very likely that there is demand for these types of spaces in your local area.</li>
</ul>



<ul class="wp-block-list">
<li>Take note of how regularly people work at your coffee shop. Many of these people would be willing to pay a small fee to work there if you can provide a more productive space.</li>
</ul>



<ul class="wp-block-list">
<li>Put up a comments and suggestions box in your shop with a sign above it saying &#8211; “We are thinking of offering coworking with ergonomic furniture and high-speed internet. Would any of you be interested in this?” Check how many people have expressed interest over a four-week period</li>
</ul>



<ul class="wp-block-list">
<li>If you have some sort of online access to your customers (active social media account or <a href="https://stampede.ai/how-it-works/marketing">email list</a>) then simply ask your customers on there.</li>
</ul>



It&#8217;s really important that you get some sort of interest in coworking before you make any moves to implement it in your business.



Do not assume that a lack of competition in your local area means that you have found an underserved market. In ninety-nine per cent of cases, a lack of competition means a lack of demand.



<h5 class="wp-block-heading">2. Designating a Space for Coworking</h5>



Once you have decided that you are going to offer coworking at your premises, the next step is to decide which part of your coffee shop you are going to set up a coworking space. And how much of your premises will be designated for coworkers.



When it comes to deciding where in your shop you want to have your coworkers, you should remember that one of the biggest needs of working people is for their environment to be quiet.&nbsp;



Therefore you should try to select a space that is as far away from any of the noisiest areas of your shop as possible.&nbsp;



If you have the means to have a physical barrier between the coworking space and other areas of your shop (say an upstairs area, for example) then this is ideal.&nbsp;



It may also be worth investing in a sound system that allows you to exclude music from your designated coworking space while still having it piped into other areas of your premises.



You also need a dedicated space big enough to meet your demand from coworkers.



I’ve found that during working hours, about one-fifth of your customers will be coworkers. So try to dedicate around that proportion of your seated area to coworking.



<h5 class="wp-block-heading" id="h-3-deciding-on-pricing-and-terms">3. Deciding on Pricing and Terms</h5>



Coworking is usually either priced as an individual fee per day, or as a monthly fee that covers a certain number of hours per month.



You are also going to have to decide what is included in this fee. Are coworkers entitled to unlimited food and drinks as part of their fee, or will this be sold separately?



In my experience, the best way of pricing out coworking at a coffee shop is to offer a monthly fee for a certain number of hours. Allow one meal, unlimited drinks and a selection of unlimited snacks as part of this.



Offering free food and drinks as part of your terms gives you a real competitive advantage over coworking spaces. While many coworking spaces do offer complimentary snacks and drinks, these won’t be of the same quality as ones freshly prepared by you.



While you may not be able to offer meeting rooms and private phone booths at your coffee shops, your ability to offer superior food and drinks should make you more appealing to freelancers and solo workers.



When it comes to pricing, current rates (2022) for coworking tend to be around £75 &#8211; £100 for part-time (2-3 days a week) and £125 &#8211; £180 for full-time (5 days a week).



The main variable for this cost is location. So if you are based in London then it&#8217;s likely you will be at the top end of this scale.



Of course, you will have to experiment with pricing and find the sweet spot between profitability per head and demand.



<h5 class="wp-block-heading" id="h-4-getting-the-required-infrastructure-in-place">4. Getting the Required Infrastructure in Place</h5>



To have any chance of being competitive in the coworking market you will need to offer customers:



<ul class="wp-block-list">
<li>Ergonomic padded chairs with armrests</li>



<li>Tables of a suitable height to work at&nbsp;</li>



<li>High-speed, reliable <a href="https://stampede.ai/how-it-works/wifi/">guest WiFi</a> that can handle multiple users at the same time</li>



<li>A quiet environment</li>



<li>A means of <a href="https://stampede.ai/how-it-works/marketing">communicating with existing</a> customers</li>



<li>Opening hours during regular office hours (and ideally longer)</li>
</ul>



Many coffee shops are unlikely to have the required table and chairs, or the internet.&nbsp;



It is imperative that you invest in these things before you offer coworking.&nbsp;



Offering a bad coworking experience due to insufficient infrastructure can damage your reputation and ruin your chances of being seen as a viable coworking option by local people going forward.



<h5 class="wp-block-heading" id="h-5-marketing-yourselves-as-a-coworking-space">5. Marketing Yourselves as a Coworking Space</h5>



In my experience, the best way of marketing yourself as a coworking space is to try and rank for the term: “coworking space in [your location]” on Google.



So long as you narrow this down to your really local area, say “coworking space in Hackney” rather than “coworking space in London”, then you have a decent chance of ranking due to a lack of competing coworking spaces in this area.



To optimise your website for this keyword, just do the following:



<ul class="wp-block-list">
<li>Set up a dedicated page on your website for your coworking where you talk about your offering and terms. Make sure this is titled with your target keyword.</li>



<li>Add that you offer coworking in your business description and services in your Google My Business account</li>



<li>Add that you offer coworking on some areas of your website’s homepage</li>



<li>Look around if there are any online directories dedicated to coworking spaces and sign yourself up for these.</li>
</ul>



You will not rank for coworking-related keywords immediately. However, if you follow these steps you should be appearing in these searches within a couple of months.



Other ways that you can market yourself as a coworking space include:



<ul class="wp-block-list">
<li>Having a sign outside your premises</li>



<li>Making social media posts about it and asking your followers to share it</li>



<li>Emailing existing customers on your email list</li>



<li>Taking out an advertisement in the local newspaper (this is always cheaper and more effective than you expect it to be)</li>
</ul>



<h5 class="wp-block-heading" id="h-final-thoughts">Final Thoughts</h5>



The rise of remote working after the pandemic has meant that the part-time coworking space market will certainly grow in the next few years.



Coffee shops are in a prime position to take advantage of this as they can set up a coworking space without core changes to their business operations. All they need are a few tweaks to be able to compete with (often overpriced) dedicated coworking spaces.



If you have a large premise, then this could be an excellent opportunity for you to increase and diversify your income.



This article was written by Oli Baise. Oli helps run London-based coffee shop The Coffee Traveller. He writes about all things coffee and the coffee industry in his blog <a href="https://drinkycoffee.com/">Drinky Coffee</a>.

How to Set Up a Coworking Space in Your Coffee Shop

The Ultimate Beginners Guide to WiFi Jargon

5 Gamification Ideas To Take Your Loyalty Scheme To The Next Level

How Hospitality Operators Can Use Data To Reveal Loyal Customers

4 Steps To Master Customer Retention and Loyalty With Data-Driven Marketing

2 Ways To Keep Your Footfall Up With Customer Loyalty

Customer data is the key&nbsp;to feeding your marketing campaigns, driving repeat visits and increasing revenue. The more data and customer insights you can get, the bigger the knock-on effect.



There are many touch points along the digital and physical customer journey that allow hospitality businesses to collect data. But two stand out above the others. 



<h5 class="wp-block-heading" id="h-2-ways-to-collect-customer-data">2 ways to collect customer data</h5>



One popular data source is a&nbsp;<a href="https://stampede.ai/get-bookings/" target="_blank" rel="noreferrer noopener">table booking system</a>. The data you get from those lets you to send reminders (reduce no-shows) and special offers in advance as a way to increase sales per booking.



Another common method is using a&nbsp;<a href="https://stampede.ai/how-it-works/wifi/#portal" target="_blank" rel="noreferrer noopener">captive portal solution</a>&nbsp;to gather data through Guest WiFi. The real-time, in-venue data brings huge potential to increase spend per head, i.e. through&nbsp;<a href="https://stampede.ai/how-it-works/marketing/#upsell" target="_blank" rel="noreferrer noopener">digital upselling</a>.



In both cases, customers can be contacted after their visit to further boost loyalty through personalised campaigns and offers.&nbsp;



No doubt, those two tools are good on their own and will help you grow your database and business. But when&nbsp;combined, they elevate your expansion&nbsp;to new heights.



<h5 class="wp-block-heading">The combined power of WiFi and Booking Data</h5>



The crux with booking data is that you only get data from the person that made the booking.



So what happens if you have a large group booking? You’re&nbsp;missing out on a big bunch of data&nbsp;and potential future business opportunities as you have no means to contact the rest of the party.



However, if you also opt for the captive portal you can gather the data of the entire booking party, once they sign up for your WiFi. An easy way to&nbsp;scale up your database from just one booking.&nbsp;



Even better, if both systems are integrated into one CRM. You can mix and match both sources to&nbsp;create high-converting campaigns&nbsp;and bring more customers back on a regular basis.



Here’re some examples of segmentation ideas using your booking and WiFi data insights.&nbsp;



<h5 class="wp-block-heading">4 clever segmentation ideas</h5>



1) Has booked but not been at the venue (cancellation):



-&gt; Win-back campaign with a special offer



2) Has been at the venue (WiFi) but not booked online yet (booking):



-&gt; Welcome or early-bird booking offers&nbsp;



3) Has been at venue (WiFi) and birthday coming up:



-&gt; Special birthday party booking offer



4) Regular booker/in-venue visitor (WiFi + booking):



-&gt; Bring your friends and get …% off



Want to scale up your marketing campaigns to achieve better results?&nbsp;<a href="https://h.stampede.ai/meetings/stampede/demo" target="_blank" rel="noreferrer noopener">Get in touch</a>&nbsp;with our team to find out more.

The Revenue Boosting Combo Of WiFi And Bookings Data

The Guest Re-Engagement Workflow Every Venue Needs

Introducing – Marketing Workflows

Coming Soon – The Enquiry Pipeline

June upates with workflows, enquiries and competitor analysis

June Update – AI Review Insights, New Features and More

Build, Build, Build

Introducing AI Segments for Marketing

A more effective ways to run Meta ads for hospitality

4 Ways CRM Data Can Be Used in Day-to-Day Service by Your Staff

How to Use Segmentation to Increase Guest Engagement in Hospitality

page

Home

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Grow Your Coffee Shop With Free WiFi And A Captive Portal Solution

How Restaurants Benefit From A CRM System

Shedding A Light On Dark Social And How It Increases Brand Awareness

Breakdown: 3 Ways Customers Advocate Your Hospitality Brand

New Data Source: Stampede x Toggle For More Repeat Customers

Meet Stampede Inbox: Never Miss Another Message 

patrick clover, founder of stampede as an astronaut

How To Drive Footfall Into Your Restaurant | Patrick Clover

ChatGPT vs. Jasper: The Two Most Popular AI Tools Compared

The Hospitality Industry Is Leaving Money In Their Inbox [Industry Insight Report]

What Is A Hospitality CRM System? A Full Guide

The 6 Must-Have Key Features Of A Restaurant CRM

7 Frequently Asked Restaurant CRM System Questions Answered

The 3 Different Types Of A CRM System Explained

4 Types Of Customer Loyalty: How Loyal Are Yours?

What Makes A Hospitality CRM?

How To Create A Hospitality CRM Strategy That Drives Results

How To Build A Customisable Hospitality CRM Dashboard

CRM Dashboard – Definition And Benefits For The Hospitality Industry

8 Quick Tips To Maximise Your Hospitality CRM

Increase Sales With Your CRM And Marketing Automation

The Pros And Cons Of Using AI In Hospitality

4 Revenue-Driving AI Tools For Hospitality Operators

3 Restaurant-Specific AI Tools That Drive Sales

How AI Can Facilitate Reviews Management For Hospitality Operators

How To Speed Up Content Creation With AI In Hospitality

3 Clever AI Tools To Support Your Hotel Operations

Become A Stampede Pro With These Hidden Features

New Features & Updates – September 2023

Feature Update – Improved campaigns, reporting and imports

How To Make The Most Of Your Restaurant Outdoor Seating Space In Summer

A Quick Guide On First-Party Data Strategy For Hotels

UGC Revolution: How User-Generated Content is Reshaping Marketing Strategies

AI In Hospitality Marketing: A Complete Guide

Summer’s in full swing, and that means packed patios, big bookings, and busier than ever shifts. If you’re in hospitality, you’re already thinking ahead: more footfall, smarter systems, fewer spreadsheets. 



We’ve got you covered.&nbsp;



From smoother enquiry handling to smart marketing workflows and new AI-powered review insights, here’s what’s fresh at Stampede this month &#8211; and how it helps you do more, with less. 



<h4 class="wp-block-heading" id="h-ditch-the-spreadsheets-say-hello-to-the-enquiry-pipeline">Ditch the Spreadsheets: Say Hello to the Enquiry Pipeline</h4>



Managing large group bookings shouldn’t feel like a full-time admin job. But for most venues? It does.&nbsp;



That’s why we’ve built something better: the new Enquiry Pipeline.&nbsp;



Think of it as your command centre for private hires, large tables and bespoke bookings. Full visibility from first enquiry to confirmed table &#8211; no manual copy-paste.



It’s seamlessly connected to your <a href="https://stampede.ai/get-bookings">Stampede bookings system</a>. That means less busywork for your team, more clarity and a whole lot more confidence. 



<a href="https://stampede.ai/demo">Schedule a demo for a preview -&gt;</a>



<figure class="wp-block-image size-large"><img decoding="async" src="https://26319129.fs1.hubspotusercontent-eu1.net/hub/26319129/hubfs/Screenshot%202025-06-06%20at%2010.10.19.png?upscale=true&amp;width=1120&amp;upscale=true&amp;name=Screenshot%202025-06-06%20at%2010.10.19.png" alt=""/></figure>



<h4 class="wp-block-heading" id="h-marketing-workflows-built-for-real-world-hospitality">Marketing Workflows Built for Real-World Hospitality</h4>



Clicks are nice. But bookings, visits, and spend? That’s what drives growth.



Our new Marketing Workflows tool lets you build personalised journeys triggered by what guests actually do &#8211; not just what they open or scroll past. 



Want to target guests who haven’t returned in 30 days? Done. Automatically re-engage high-spenders after a visit? Easy.



The drag-and drop builder is made for busy marketerer (and non-marketers) alike. It&#8217;s a CRM that speaks your language. 



<a href="https://stampede.ai/demo">Schedule a demo for a preview -&gt;</a>



<figure class="wp-block-image size-large"><img decoding="async" src="https://26319129.fs1.hubspotusercontent-eu1.net/hub/26319129/hubfs/Screenshot%202025-04-04%20at%2016.54.57-1.png?upscale=true&amp;width=1120&amp;upscale=true&amp;name=Screenshot%202025-04-04%20at%2016.54.57-1.png" alt=""/></figure>



<h4 class="wp-block-heading" id="h-outdoor-seating-your-summer-optimisation-checklist">Outdoor Seating: Your Summer Optimisation Checklist</h4>



The warm weather’s here. And if your outdoor space isn’t dialled in yet, you’re leaving revenue on the table &#8211; literally.&nbsp;



We’ve pulled together a quick-hit <a href="https://stampede.ai/blog/how-to-make-the-most-of-your-restaurant-outdoor-seating-space-in-summer">Outdoor Seating Optimisation Guide</a> to help you make the most of every seat, every sunny afternoon.&nbsp;



<figure class="wp-block-image size-large"><img decoding="async" src="https://26319129.fs1.hubspotusercontent-eu1.net/hubfs/26319129/Outdoor-Seating-Summer-1024x683.avif" alt=""/></figure>



<h4 class="wp-block-heading" id="h-60-days-of-ready-to-go-marketing-ideas">60 Days of Ready-to-Go Marketing Ideas</h4>



Need seasonal content in a hurry? We’ve got your back.&nbsp;



Our free <a href="https://stampede.ai/downloads/june-july-2025-hospitality-marketing-calendar">June &amp; July Marketing Content Calendar</a> is packed with:



<ul class="wp-block-list">
<li>Campaigns ideas</li>



<li>Social prompts</li>



<li>Email inspiration</li>
</ul>



Everything you need to keep your comms fresh and on-brand — without the creative burnout.



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="542" src="https://website-backend.stampede.ai/wp-content/uploads/2025/05/smc-tiger-jun-jul25-1024x542.png" alt="" class="wp-image-23724" srcset="https://website-backend.stampede.ai/wp-content/uploads/2025/05/smc-tiger-jun-jul25-1024x542.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2025/05/smc-tiger-jun-jul25-300x159.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2025/05/smc-tiger-jun-jul25-768x407.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2025/05/smc-tiger-jun-jul25.png 1216w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<h4 class="wp-block-heading" id="h-new-review-competitor-analysis-powered-by-ai">New: Review Competitor Analysis (Powered by AI)</h4>



Curious why the place down the street is getting more buzz? We were too.



That’s why we’re launching AI Powered Competitor Review Analysis &#8211; a new feature in Stampede Reviews that shows you how your business stacks up against nearby venues.



See crossover in customer base, compare reviews sentiment, and discover what’s driving their success (so you can do it better).



This is local insight like you’ve never seen before.



<figure class="wp-block-image size-large"><img decoding="async" src="https://26319129.fs1.hubspotusercontent-eu1.net/hub/26319129/hubfs/Screenshot%202025-04-04%20at%2018.22.04.png?upscale=true&amp;width=1120&amp;upscale=true&amp;name=Screenshot%202025-04-04%20at%2018.22.04.png" alt=""/></figure>



<h4 class="wp-block-heading" id="h-festival-wi-fi-trusted-by-the-uk-s-biggest-events">Festival Wi-Fi: Trusted by the UK’s Biggest Events</h4>



For six years and counting, our Festival Wi-Fi has powered unforgettable activations and smooth guest experiences at some of the UK’s biggest live events.



Millions of users. Massive crowds. Zero stress.



If you’re a festival organiser (or work with one), let’s talk. We’d love to show you what our team can do.



<hr class="wp-block-separator has-alpha-channel-opacity"/>



That’s a wrap for June &#8211; but our developers are busier than ever creating new features. If you’re looking to level up operations, turn data into action, and give guests a reason to come back (again and again), we’re here for it.

Cate Triendl

Snap Box – Stampede Network Application

Stampede-Meta Audience Connect: Simplifying multi-channel marketing strategies

A new kind of marketplace for hospitality apps

October Update – 3x Faster Guest WiFi and more

SMS marketing campaigns are not only quick to set up but also come with higher customer response rates.



<hr class="wp-block-separator has-alpha-channel-opacity"/>



It’s common to use text messages to send automated booking confirmations and reminders. However, there are many more clever ways you can&nbsp;make SMS work harder for you.



<h2 class="wp-block-heading" id="h-3-proven-sms-marketing-campaign-ideas">3 Proven SMS Marketing Campaign Ideas</h2>



<h4 class="wp-block-heading">1) Email follow-up</h4>



<a href="https://stampede.ai/blog/email-vs-sms-marketing-which-one-to-choose/?utm_source=zoho&amp;utm_medium=email" target="_blank" rel="noreferrer noopener">In the first part</a>&nbsp;of this series, we identified that by combining email and SMS marketing campaigns you get maximum results.



In general,&nbsp;SMS marketing is great as a follow-up&nbsp;to a previous email campaign. Here are some examples of how you can use them in tandem.



Flash promotions:



<ul class="wp-block-list">
<li>Email content:&nbsp;Don’t miss our upcoming seasonal offers</li>



<li>SMS message: &#8216;Last chance, our offer is ending soon.’</li>
</ul>



Event early-bird bookings:



<ul class="wp-block-list">
<li>Email content:&nbsp;Festive season event bookings are now open</li>



<li>SMS message:&nbsp;‘Bookings are coming in quickly for Xmas, secure your place early on and get % off.’</li>
</ul>



Last-minute event availabilities:



<ul class="wp-block-list">
<li>Email content:&nbsp;Our popular pub quiz is back next Friday</li>



<li>SMS message:&nbsp;‘Didn’t get a space for our pub quiz tonight? You’re lucky, we have X spaces left, can we count you in?</li>
</ul>



<h4 class="wp-block-heading">2) Upsell</h4>



You can also trigger SMS marketing campaigns to be sent out once customers have booked a table as a way to&nbsp;upsell them in advance.



In these, you can highlight&nbsp;recommendations, i.e. promote a new menu,&nbsp; limited items or your happy hour.



Upsell SMS messages can also be used to&nbsp;promote your food/drink packages&nbsp;or other deals customers can book on top.



Tip &#8211; your call-to-action should allow customers to easily get in touch with you to book those options.



<h4 class="wp-block-heading">3)&nbsp;Survey request</h4>



Fact is, customers are more likely to leave a review when prompted. Combine this with the higher engagement rate of text messages, and&nbsp;SMS is the ideal tool to boost your online reviews.



Simply send customers an automated post-visit text. Ask them to review their experience and include a link to a feedback form or wherever you want your customers to rate you.



“Hey [name], how was your experience at [venue]? We’d love your feedback. Click here to leave a review [link]. Thank you, [company].”



Ready to start with your first&nbsp;<a href="https://stampede.ai/how-it-works/marketing/#sms/?utm_source=zoho&amp;utm_medium=email">SMS marketing campaigns</a>?&nbsp;<a href="https://h.stampede.ai/meetings/stampede/demo/?utm_source=zoho&amp;utm_medium=email" target="_blank" rel="noreferrer noopener">Get in touch</a>&nbsp;with one of our team who are happy to run you through it.

3 Clever Ways To Use SMS Campaigns To Scale Up Your Marketing ROI [Updated 2023]

We’re pleased to launch our brand new <a href="https://stampede.ai/get-bookings/" target="_blank" rel="noreferrer noopener">Table Booking</a> system this week!&nbsp;



Technology should make your life easier, not more stressful. That&#8217;s why our intuitive online table reservation feature helps you get more tables booked, and manage your front-of-house operations efficiently.&nbsp;



With Stampede Bookings, businesses can close the loop from customer acquisition to retention and growth as a result, all with one platform (and one monthly subscription).



<h5 class="wp-block-heading" id="h-key-table-booking-features">Key Table Booking Features</h5>



Fully Branded&nbsp;



<ul class="wp-block-list"><li>Branded booking experience through your website and social channels</li><li>Responsive design fits perfectly on mobile, desktop and tablets.</li></ul>



Table Management



<ul class="wp-block-list"><li>Manage all table bookings in one place with a grid or list view</li><li>Complete control of table settings &#8211; cover length and number, availability, booking priority</li></ul>



Floor Plans &amp; Timelines



<ul class="wp-block-list"><li>Build floor plans for your venues</li><li>Table timelines to manage and keep track of all upcoming online reservations and statuses</li><li>Real-time updates for new bookings, no refreshing needed</li></ul>



Email &amp; SMS Reminders



<ul class="wp-block-list"><li>Send automated email &amp; SMS confirmations and booking reminders to reduce no shows</li></ul>



Website Widget



<ul class="wp-block-list"><li>Table booking widget designed for mobile, tablet and desktop</li><li>Quick to set up on all major websites</li></ul>



In Sync



<ul class="wp-block-list"><li>Also available for offline access</li></ul>



<h5 class="wp-block-heading">Benefits of Stampede Bookings</h5>



 Stampede Bookings seamlessly <a href="https://stampede.ai/">connects with other Stampede tools</a>, so that you can collect all your customer data in one place with our native CRM platform.



With our other tools, Bookings can more than pay for itself in repeat business.



<ul class="wp-block-list"><li>Track your ROI and growth easily</li><li>Create powerful marketing campaigns and automated messages</li><li>Send post-booking reviews requests automatically to get real customer feedback</li><li>Boost customer loyalty with digital stamp cards</li><li>Gather and analyse your data from various sources</li></ul>



Use <a href="https://stampede.ai/get-bookings/" target="_blank" rel="noreferrer noopener">Stampede Bookings</a> to turn your guests into loyal customers with ease. <a href="https://stampede.ai/get-bookings/#enquire-now" target="_blank" rel="noreferrer noopener">Get in touch</a> with our team to set up Stampede Bookings at your venue.

New Feature – Stampede Table Booking System

New Feature – Loyalty By Stampede

The financial and operational benefits of a <a href="https://stampede.ai/blog/what-is-a-hospitality-crm-system-a-full-guide">Customer Relationship Management (CRM) system</a> are immense for any type of business. 



Though CRMs also come in all shapes and sizes, and not all are suitable for the hospitality industry.



We had a look at the main differences between a generic CRM and a hospitality-tailored one.



<h2 class="wp-block-heading" id="h-generic-crm-vs-hospitality-crm">Generic CRM vs. Hospitality CRM</h2>



Generic CRMs, such as HubSpot or Salesforce, are centred around sales. Their main core features are for example lead management, forecasting and task management. They therefore often fall into the B2B software category.



Hospitality-specific CRMs on the other hand put the customer in the focus, which makes them B2C. Their features are designed to better communicate with customers and create personalised experiences to drive long-term loyalty.



<h2 class="wp-block-heading">Main differences</h2>



<h4 class="wp-block-heading">Customer journey</h4>



The hospitality customer journey covers both online and offline interactions. This makes it much harder to track than a complete online journey an e-commerce business might have.



In order to map out the full journey operators rely on <a href="https://stampede.ai/blog/5-common-data-integration-flaws-in-hospitality-tech">integrations to get access to more data points</a>. Even though well-known CRM providers offer a whole range of different integrations, they are mostly not hospitality related.



<h4 class="wp-block-heading">Customer profiles</h4>



Customer profile management looks entirely different for B2B and B2C.&nbsp;



B2B contact management can be quite complex with associated companies, stakeholders involved, deals attached, etc. None of which is needed in the hospitality context.&nbsp;



What matters here is to build a single customer view. Such a 360° customer profile should include basic contact information but more importantly, store preferences and previous online and offline interactions.



<h4 class="wp-block-heading">Reporting &amp; Analytics</h4>



Hospitality KPIs are quite unique compared to other industries. They are more focused on visit data and marketing ROI. For example, in-venue visits and retention rates but also table covers, loyalty or WiFi sign-ups. 



Contrary to generic CRMs, these can all be easily accessed in a hospitality-specific one and operators can use them to build their own reports. 



There might be the option to add them to generic ones, however, this will come with additional costs.



<h4 class="wp-block-heading">Marketing</h4>



Equipped with CRM insights marketers can create <a href="https://stampede.ai/blog/how-to-create-personalised-marketing-campaigns-with-your-crm">personalised and tailored campaigns</a> that bring customers back.



So integrated email &amp; SMS marketing is probably one of the most important CRM features for hospitality businesses. This also covers the option for setting up marketing automation. 



A CRM is meant to improve operational efficiency. The best time-saving marketing tools are without doubt <a href="https://stampede.ai/downloads/category/Email%20Templates">templates</a> and pre-build customer segments. However, they need to be relevant to the industry to be really effective.



For a quick overview, we’ve summarised the most distinctive differences in the table below:



<hr class="wp-block-separator has-alpha-channel-opacity"/>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="604" src="https://website-backend.stampede.ai/wp-content/uploads/2023/05/CRM-comparison-1024x604.png" alt="Generic CRM vs. Hospitality CRM" class="wp-image-23149" srcset="https://website-backend.stampede.ai/wp-content/uploads/2023/05/CRM-comparison-1024x604.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2023/05/CRM-comparison-300x177.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2023/05/CRM-comparison-768x453.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2023/05/CRM-comparison-1200x708.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2023/05/CRM-comparison-150x88.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2023/05/CRM-comparison.png 1423w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<hr class="wp-block-separator has-alpha-channel-opacity"/>



The <a href="https://stampede.ai/amaze">Stampede CRM</a> is designed specifically to meet the needs of hospitality operators and marketers. <a href="https://stampede.ai/get-started">Reach out</a> to get started and bring back more customers, more often.

Planning, importing data, reporting. These are the bread around the meat of your marketing campaigns (i.e. the fun bit with all the actual content).



In most platforms, campaign reporting often creates more questions than answers, is hard to understand and difficult to navigate.



Likewise, importing CSV lists is often a major frustration for marketers across the board.



It can be so much easier to plan and iterate on your email campaigns, and we’ll prove it.



<h2 class="wp-block-heading" id="h-what-s-new">What&#8217;s New?</h2>



<h3 class="wp-block-heading">Segments</h3>



Create new segments in one click from past campaigns.&nbsp;



Target just the openers, or just the clickers to double-down on conversions with a tailored follow-up campaign.



Navigate to a campaign, head to the reports and you’re one click from a new audience segment.



Follow-up campaigns to engaged, but not converted, customers are hugely effective at increasing conversions.



Try it now.



<h3 class="wp-block-heading">Planning</h3>



A small but critical part of your campaigns. When should you send them? Normally this takes months of testing to get answers.



To get you an answer now, we’ve added a new AI-powered helper to give you better insight into the best send times for your business.



You can now see the best day of the week and time of day to send emails for maximum performance, based on your past campaigns.



<h3 class="wp-block-heading" id="h-reporting">Reporting</h3>



From what we’ve seen out there, these tend to be quite rubbish.&nbsp;



With this latest update, our campaign reports provide the detail that so many miss, giving you valuable insight in seconds&nbsp;



<ul class="wp-block-list">
<li>Improved conversion attribution reports show real spend at your venue via walk-ins / bookings / gift card sales / online orders</li>



<li>Full email click maps help you pinpoint the most popular content in your campaign, so you can optimise future emails and boost your click-through rate</li>



<li>Quick breakdowns of Most engaged contacts and top clicked links, make it easy to see what performed best and who your biggest fans are</li>



<li>Export reports to CSV for further analysis. Handy if you need to send them on to third-parties outside your organisation, or merge with other data.</li>
</ul>



<h3 class="wp-block-heading" id="h-data-imports">Data Imports</h3>



<ul class="wp-block-list">
<li>CSV uploads are way faster with bigger files. Merge and move lists faster. If this has been holding you back from switching email platform, it’s time to reassess.</li>



<li>Auto-emails will tell you when an import is done. Hit “Upload” and get back to designing the email whilst your audience populates.</li>



<li>Field mapping: also faster.</li>
</ul>



All of this is now available on your Stampede account, so<a href="https://product.stampede.ai"> get stuck in.</a>&nbsp;



If you need any help you can reach our team on <a href="mailto:support@stampede.ai">support@stampede.ai</a> or visit our Knowledge Base

Get Reviews

Retaining a customer is up to <a href="https://www.raven360.com/blog/customer-loyalty-vs-customer-retention">25x cheaper</a> than gaining a new one.&nbsp;



Make sure to keep your existing customers happy, it’s worth the effort.



Customer retention, loyalty and advocacy are three very popular and successful ways of growing your business.



However, for those concepts to work in your favour they all need to be powered by one thing: customer data.&nbsp;



We came up with a simple 4-step approach to help you <a href="https://stampede.ai/blog/how-to-drive-footfall-into-your-restaurant-patrick-clover">turn one-time visitors into loyal ones using data</a>.



<h2 class="wp-block-heading" id="h-step-1-grow-your-database">Step 1: Grow your database</h2>



It’s important that you collect customers&#8217; data as early in the customer journey as possible.



You can then gather all your data sources, e.g. <a href="https://stampede.ai/how-it-works/wifi">Guest WiFi</a>, <a href="https://stampede.ai/get-bookings">Table Booking System</a>, <a href="https://storekit.com/">Order &amp; Pay App</a>, into one centralised database like a CRM.



This allows you to easily segment your data to create targeted marketing campaigns and retain customers.



Real-World Scenario:



Phil and his wife Laura are local to your venue and just had dinner at your restaurant for the first time.&nbsp;



Whilst at your venue, Laura has signed up for your WiFi and you captured her contact details, including her date of birth.



<h2 class="wp-block-heading">Step 2: Make customers come back</h2>



Now it’s up to you to retain them and your key lies in the gathered data.



Set up an automated post-visit email to thank them and inform them about the midweek offer you run at the moment.



Real-World Scenario:



Phil and Laura are planning their weekly date night and remembered the offer. As they had a really good time, they decide to pay you a second visit and also to pre-book a table.&nbsp;



Phil wants to surprise his wife and asks you to prepare Laura’s favourite drink for their aperitif.



<h2 class="wp-block-heading">Step 3: Foster lasting customer loyalty</h2>



The next step is to make customers come back on a regular basis and build long-term relationships.



Again, data is your guiding light here. But this time, you want to dig deeper to make your marketing more personalised.



Real-World Scenario:



You noticed that Laura’s birthday is coming up soon and you want to invite her to mark this day at your restaurant. Her favourite drink will of course go on the house.



Laura is delighted by your personalised email and decides to celebrate her special occasion with her family and friends at your restaurant.&nbsp;



<h2 class="wp-block-heading">Step 4: Boost customer advocacy</h2>



Fact is, loyal customers not only tend to spend more at your venue, but they also happily recommend you.



Real-World Scenario:



The day after the big party, Phil tells his workmates all about your restaurant as you did a great job for Laura’s birthday. They will soon pay you a visit.



Extra tip: You can further encourage customer advocacy by sending out an email to your most loyal customers. Offer them a voucher or discount if they refer you.



By the way, steps 3 &amp; 4 come with a great opportunity to further build and strengthen your database with new contacts. Starting the customer loyalty loop all over again for more revenue.



<hr class="wp-block-separator has-alpha-channel-opacity"/>



Make sure to stay tuned. We will provide you with more time-saving and effective marketing tips on customer retention, loyalty and advocacy over the following weeks.&nbsp;

[vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;4x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; bg_color=&#8221;#17183f&#8221;][vc_column width=&#8221;1/2&#8243;][vc_single_image image=&#8221;20718&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;none&#8221;][/vc_column][vc_column vertical_content_position=&#8221;middle&#8221; width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1627558955383{padding-top: 30px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;WiFi that brings customers back.&#8221; font_container=&#8221;tag:h1|font_size:60|text_align:left|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221; css=&#8221;.vc_custom_1627558966591{padding-top: 40px !important;}&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627556606493{padding-bottom: 45px !important;}&#8221;]&#8220;The captive portal makes it easy to capture GDPR compliant customer data to build genuine relationships with our customers.&#8221; 
Jamie Ward, Digital Marketing Manager, The Yard Coventry[/vc_column_text][vc_row_inner][vc_column_inner][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;3x&#8221; padding_bottom_multiplier=&#8221;3x&#8221; separator_top=&#8221;curve-left-separator&#8221; separator_top_size=&#8221;60px&#8221; separator_top_color=&#8221;#17183f&#8221; bg_color=&#8221;#f7fafc&#8221; section_id=&#8221;portal&#8221;][vc_column width=&#8221;1/2&#8243;][vc_single_image image=&#8221;20717&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeInLeft&#8221;][/vc_column][vc_column vertical_content_position=&#8221;middle&#8221; width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1627557919790{margin-top: 30px !important;padding-top: 30px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Captive Portal&#8221; font_container=&#8221;tag:h2|font_size:60|text_align:left|color:%23ff3c9b|line_height:1.5&#8243; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627552187149{padding-bottom: 45px !important;}&#8221;]Opens automatically when customers and guests connect to your WiFi. A one-off login and people will reconnect instantly when they return to the venue.
Customers use their email, Facebook or Apple ID to login, and you can ask for additional details like phone or date of birth.[/vc_column_text][vc_row_inner][vc_column_inner][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][/vc_row_inner][fildisi_divider line_type=&#8221;custom-line&#8221; line_width=&#8221;144px&#8221; line_height=&#8221;3&#8243; line_color=&#8221;custom&#8221; line_color_custom=&#8221;#edf2f7&#8243; padding_top=&#8221;30&#8243; padding_bottom=&#8221;15&#8243;][vc_column_text el_class=&#8221;text-includes&#8221;]CAPTIVE PORTAL INCLUDES:
<ul>
<li>GDPR compliant for customers and businesses</li>
<li>Easy to build with custom fields</li>
<li>Keep your business WiFi network separate and secure</li>
</ul>
[/vc_column_text][/vc_column][/vc_row][vc_row bg_type=&#8221;image&#8221; bg_image=&#8221;20243&#8243; separator_top_color=&#8221;#f7fafc&#8221;][vc_column mobile_text_align=&#8221;left&#8221; css=&#8221;.vc_custom_1627561435894{margin-top: 30px !important;padding-top: 40px !important;padding-bottom: 40px !important;}&#8221;][vc_custom_heading text=&#8221;Stampede Tips&#8221; font_container=&#8221;tag:h3|text_align:center|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_custom_heading text=&#8221;Collect information like date of birthday or dietary information to create super personalised communications!&#8221; font_container=&#8221;tag:h5|font_size:30|text_align:center|color:%23ffffff|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221; el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1642003002280{margin-right: 10% !important;margin-left: 10% !important;}&#8221;][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;3x&#8221; padding_bottom_multiplier=&#8221;3x&#8221; bg_color=&#8221;#f7fafc&#8221;][vc_column width=&#8221;1/2&#8243;][vc_single_image image=&#8221;20716&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeInLeft&#8221;][/vc_column][vc_column vertical_content_position=&#8221;middle&#8221; width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1627563561798{margin-top: 40px !important;padding-top: 30px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Customer Experience&#8221; font_container=&#8221;tag:h2|font_size:60|text_align:left|color:%23ff3c9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627553264136{padding-bottom: 45px !important;}&#8221;]Create a brilliant customer experience with your custom designed login page to match your branding.
No more customers asking for the password. Instead, a fast and secure way for customers to join your guest WiFi network.[/vc_column_text][vc_row_inner][vc_column_inner][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][/vc_row_inner][fildisi_divider line_type=&#8221;custom-line&#8221; line_width=&#8221;144px&#8221; line_height=&#8221;3&#8243; line_color=&#8221;custom&#8221; line_color_custom=&#8221;#edf2f7&#8243; padding_top=&#8221;30&#8243; padding_bottom=&#8221;15&#8243;][vc_column_text el_class=&#8221;text-includes&#8221;]A BETTER CUSTOMER EXPERIENCE:
<ul>
<li>Reassuring, compliant login</li>
<li>Easy to use, improves login rate</li>
<li>Branded to your company with logos, colours and images.</li>
</ul>
[/vc_column_text][/vc_column][/vc_row][vc_row bg_type=&#8221;image&#8221; bg_image=&#8221;20245&#8243; separator_top_color=&#8221;#f7fafc&#8221; margin_bottom=&#8221;40px&#8221;][vc_column mobile_text_align=&#8221;left&#8221; css=&#8221;.vc_custom_1627563092355{margin-top: 30px !important;margin-bottom: 30px !important;padding-top: 40px !important;padding-bottom: 40px !important;}&#8221;][vc_custom_heading text=&#8221;Hemmingways Bar &amp; Restaurant&#8221; font_container=&#8221;tag:h3|text_align:center|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_custom_heading text=&#8221;&#8220;A branded splash screen is essential for Hemingways as it helps promote our brand in a sophisticated way. The splash screen is highly customisable and easy to edit. &#8220;&#8221; font_container=&#8221;tag:h5|font_size:30|text_align:center|color:%23ffffff|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221; el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627561965671{margin-right: 10% !important;margin-left: 10% !important;}&#8221;][/vc_column][/vc_row][vc_row disable_element=&#8221;yes&#8221; padding_top_multiplier=&#8221;3x&#8221; separator_top_color=&#8221;#f7fafc&#8221; el_class=&#8221;try-it&#8221;][vc_column css=&#8221;.vc_custom_1627558178666{margin-top: 30px !important;padding-top: 40px !important;padding-bottom: 40px !important;background-image: url(https://stampede.ai/wp-content/uploads/2020/03/banner-bg2.png?id=15813) !important;border-radius: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Try Stampede for free&#8221; font_container=&#8221;tag:h2|font_size:30px|text_align:center|color:%231f2888|line_height:65px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;full-weight&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1584018887988{padding-bottom: 30px !important;}&#8221;]
Get started growing your business with a 14 day free trial.
[/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][vc_raw_html]JTVCY29udGFjdC1mb3JtLTclMjBpZCUzRCUyMjE1NTk4JTIyJTIwdGl0bGUlM0QlMjJGcmVlJTIwVHJpYWwlMjBTdGVwLTAlMjIlNUQ=[/vc_raw_html][/vc_column_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;Book A Personalised Demo&#8221; font_container=&#8221;tag:h2|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_raw_html css=&#8221;.vc_custom_1657279983911{border-bottom-width: 20px !important;padding-top: 20px !important;padding-right: 20px !important;padding-left: 20px !important;}&#8221;]JTNDJTIxLS0lMjBDYWxlbmRseSUyMGlubGluZSUyMHdpZGdldCUyMGJlZ2luJTIwLS0lM0UlMEElM0NkaXYlMjBjbGFzcyUzRCUyMmNhbGVuZGx5LWlubGluZS13aWRnZXQlMjIlMjBkYXRhLXVybCUzRCUyMmh0dHBzJTNBJTJGJTJGY2FsZW5kbHkuY29tJTJGc3RhbXBlZGUtd2ViJTJGbmV3LWN1c3RvbWVyJTNGaGlkZV9nZHByX2Jhbm5lciUzRDElMjZ1dG1fc291cmNlJTNEd2lmaSUyNmhpZGVfbGFuZGluZ19wYWdlX2RldGFpbHMlM0QxJTI2cHJpbWFyeV9jb2xvciUzRGZmM2E5YiUyMiUyMHN0eWxlJTNEJTIybWluLXdpZHRoJTNBMzIwcHglM0JoZWlnaHQlM0E2MzBweCUzQiUyMiUzRSUzQyUyRmRpdiUzRSUwQSUzQ3NjcmlwdCUyMHR5cGUlM0QlMjJ0ZXh0JTJGamF2YXNjcmlwdCUyMiUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGYXNzZXRzLmNhbGVuZGx5LmNvbSUyRmFzc2V0cyUyRmV4dGVybmFsJTJGd2lkZ2V0LmpzJTIyJTIwYXN5bmMlM0UlM0MlMkZzY3JpcHQlM0UlMEElM0MlMjEtLSUyMENhbGVuZGx5JTIwaW5saW5lJTIwd2lkZ2V0JTIwZW5kJTIwLS0lM0U=[/vc_raw_html][/vc_column][/vc_row]

[vc_row section_full_height=&#8221;fullheight&#8221; bg_type=&#8221;image&#8221; bg_image=&#8221;16720&#8243; bg_position=&#8221;left-center&#8221; equal_column_height=&#8221;middle-content&#8221; scroll_section_title=&#8221;HOTELS&#8221; section_id=&#8221;hotels&#8221;][vc_column width=&#8221;1/2&#8243; el_class=&#8221;m-hide&#8221;][rev_slider_vc alias=&#8221;in-action-hotels-stmpd&#8221; el_class=&#8221;m-hide&#8221;][/vc_column][vc_column width=&#8221;1/2&#8243;][fildisi_empty_space height_multiplier=&#8221;2x&#8221;][vc_custom_heading text=&#8221;&#8221; font_container=&#8221;tag:h2|font_size:20px|text_align:left|color:%23999999|line_height:20px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;spacey little-margin&#8221;][fildisi_slogan title=&#8221;More direct and repeat bookings to help your hotel grow&#8221; heading=&#8221;h3&#8243; subtitle=&#8221;For Hotels&#8221; button_text=&#8221;&#8221; button2_text=&#8221;&#8221; el_class=&#8221;bx-caption4&#8243;][/fildisi_slogan][vc_column_text]Stampede gives hoteliers and their teams the power to own the customer relationship, from the first visit, to their next booking and beyond.&nbsp;
With a variety of easy and automated ways to build a customer database, you can connect with customers through <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/marketing/">email and SMS marketing</a> after they depart and during their stay. No more masked data from OTAs, and more chances to <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/marketing/#stories">upsell</a> your on-site services.
Take back control of your reputation at the same time with our built-in <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/automations/#reviews">review automation tool</a>. Get more reviews, more often and improve your ranking on Tripadvisor and Google.
Your guests will benefit from an enhanced customer experience, with a frictionless, password-free and totally secure <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/wifi/">guest WiFi system</a>. It even remembers them when they come back to the venue.[/vc_column_text][fildisi_empty_space height_multiplier=&#8221;2x&#8221;][vc_row_inner][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Book a Demo&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:%23schedule-demo|title:Schedule%20demo||&#8221; margin_bottom=&#8221;20px&#8221; el_class=&#8221;on-top&#8221; button_class=&#8221;book-demo&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][/vc_column_inner][/vc_row_inner][vc_column_text el_class=&#8221;texty-small&#8221;]Or <a href="https://stampede.ai/contact/">contact</a> our team to find out more about Stampede.[/vc_column_text][fildisi_empty_space height_multiplier=&#8221;2x&#8221;][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;Brands we work with&#8221; font_container=&#8221;tag:h3|text_align:left|color:%23ff3a9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;m-hide&#8221;][fildisi_gallery ids=&#8221;19121,19122,19123,19124&#8243; grid_image_mode=&#8221;landscape-medium&#8221; columns_large_screen=&#8221;4&#8243; columns=&#8221;4&#8243; gutter_size=&#8221;60&#8243; overlay_opacity=&#8221;70&#8243; image_link_mode=&#8221;none&#8221;][/fildisi_gallery][vc_custom_heading text=&#8221;What People Say&#8221; font_container=&#8221;tag:h3|text_align:left|color:%23ff3a9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;m-hide&#8221;][fildisi_testimonial testimonial_mode=&#8221;masonry&#8221; columns_large_screen=&#8221;2&#8243; columns=&#8221;2&#8243; gutter_size=&#8221;20&#8243; items_to_show=&#8221;4&#8243; disable_pagination=&#8221;yes&#8221; order_by=&#8221;rand&#8221; show_image=&#8221;yes&#8221; include_posts=&#8221;18954,18949,4229,8956,4185&#8243; el_class=&#8221;m-hide&#8221;][/vc_column][/vc_row][vc_row disable_element=&#8221;yes&#8221; bg_type=&#8221;image&#8221; bg_image=&#8221;15599&#8243; bg_image_size=&#8221;responsive&#8221; padding_top_multiplier=&#8221;5x&#8221; padding_bottom_multiplier=&#8221;5x&#8221; columns_gap=&#8221;60&#8243; el_class=&#8221;try-it&#8221;][vc_column text_align=&#8221;center&#8221; css=&#8221;.vc_custom_1602169528977{padding-top: 50px !important;padding-bottom: 40px !important;background-color: #1f2888 !important;border-radius: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Try Stampede for free&#8221; font_container=&#8221;tag:h2|text_align:center|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text el_class=&#8221;p-home-white&#8221;]Get started growing your business with a 14-day free trial. 
Includes all features of our Starter plan[/vc_column_text][fildisi_empty_space][vc_row_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][vc_raw_html]JTVCY29udGFjdC1mb3JtLTclMjBpZCUzRCUyMjE1NTk4JTIyJTIwdGl0bGUlM0QlMjJGcmVlJTIwVHJpYWwlMjBTdGVwLTAlMjIlNUQ=[/vc_raw_html][/vc_column_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row padding_top_multiplier=&#8221;&#8221; padding_bottom_multiplier=&#8221;&#8221;][vc_column][fildisi_modal modal_mode=&#8221;dialog&#8221; content_size=&#8221;medium&#8221; modal_id=&#8221;download-now&#8221;][vc_custom_heading text=&#8221;Download Now&#8221; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221;][contact-form-7 id=&#8221;2417&#8243; title=&#8221;Gated Content&#8221;][/fildisi_modal][/vc_column][/vc_row]

AI Tools for Marketers: An Insider’s View