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More and more hospitality operators are looking to take advantage of AI-driven marketing solutions as an opportunity to streamline their operations and support their staff.



In this guide, we will explore how hospitality operators can utilise AI to strengthen their marketing efforts, increase the visibility of their brand and drive growth at every stage of their customer journey.&nbsp;



From gaining AI-driven customer insights, and leveraging marketing automation, to in-depth data analytics and predictions. There are plenty of ways AI can be implemented in various areas of the business.



Now is the perfect time to jump on board with integrating AI into your hospitality business’s marketing plans.&nbsp;



<h2 class="wp-block-heading" id="h-ai-in-hospitality-marketing">AI in hospitality marketing</h2>



Artificial intelligence (AI), is the ability of computer systems to perform tasks that would usually require human intelligence.



In recent years, AI has revolutionised the hospitality industry, providing ample opportunities for businesses.&nbsp;



For instance, AI can quickly analyse large amounts of customer data to gain insights into preferences and behaviour. This can be used by staff to tailor the service and marketing campaigns. I.e. greeting a hotel guest with his favourite cocktail upon arrival or treating a customer with a restaurant voucher for their birthday.



In addition, AI can adapt the pricing strategy depending on the current market situation and provide future predictions. Managing and responding to online reviews also becomes much easier with AI tools. To name just a few, we will have a closer look at those and others in this guide.



Overall, by using AI in marketing, hospitality operators can create a seamless guest journey from the moment the customer first interacts with their brand, to the point they come back to the venue. This all leads to higher revenue and customer satisfaction.



<h2 class="wp-block-heading" id="h-advantages-and-disadvantages-of-ai">Advantages and disadvantages of AI</h2>



It is important for operators to weigh the pros and cons before deciding to incorporate AI into their business operations. We have summarised the most relevant ones in this short list below. 



You can find a more extensive list <a href="https://stampede.ai/blog/the-pros-and-cons-of-using-ai-in-hospitality">in this article</a>.



<h4 class="wp-block-heading" id="h-main-advantages">Main advantages:</h4>



<ol class="wp-block-list">
<li>Increased operations efficiency and productivity. AI can streamline and automate repetitive tasks.</li>



<li>Cost reduction. AI allows for data-backed decision-making.</li>



<li>Tailored customer experience. AI provides insights that support personalised marketing and service.</li>



<li>Accurate forecasting. AI can identify revenue opportunities.</li>
</ol>



<h4 class="wp-block-heading" id="h-main-disadvantages">Main disadvantages:</h4>



<ol class="wp-block-list">
<li>Impersonal service. AI lacks the human touch that many guests desire.</li>



<li>System failure. Operators are highly dependent on their digital tools to work seamlessly.</li>



<li>Technical limitations. Not all AI tools are able to cater for the needs of the hospitality industry.</li>



<li>High investment costs. Implementing AI is often a major investment.</li>
</ol>



<h2 class="wp-block-heading" id="h-ai-as-a-growth-tool-for-hospitality">AI as a growth tool for hospitality</h2>



AI technology is undoubtedly a growth tool for the hospitality industry, and those who successfully embrace it will thrive in the long run.&nbsp;



<a href="https://stampede.ai/blog/4-ways-to-optimise-your-hospitality-business-with-ai">Here are 4 ways</a> it can support different areas of the business.



<h4 class="wp-block-heading" id="h-1-operations">1. Operations</h4>



AI technology has vastly improved the way hospitality operators conduct their daily operations and provide service.&nbsp;



Chatbots are a great example, as they can scan common customer queries and answer them in real time. This relieves staff of tedious, repetitive tasks, while still ensuring customers receive an excellent level of service around the clock.



Hotels are also increasingly leaning on AI for contactless check-ins and virtual concierges, making sure guests get the most out of their stay. Self-service kiosks in restaurants on the other hand allow customers to place orders more quickly and efficiently. Again freeing up staff time for other duties.



<h4 class="wp-block-heading" id="h-2-marketing">2. Marketing</h4>



AI can massively improve the way hospitality businesses communicate with guests and market their services. It can gather a multitude of data points in one place, coming from tech tools such as Guest WiFi, table booking platforms or loyalty scheme.&nbsp;



Marketers can use the data to better understand customer preferences, habits and needs. This then allows them to provide a more personalised experience, offer relevant promotions and optimise their marketing campaigns for maximum results.



With AI automation, tasks such as uploading data are made simpler and faster. This frees up time and reduces human errors. Trigger-based campaigns based on previous customer interactions can also be easily automated. Such as sending discounts to customers who haven’t been at your venue for a while.&nbsp;



Lastly, AI can power up digital advertising by helping with audience and campaign optimisation. On top, it can monitor social media channels for brand mentions and engagement.&nbsp;



<h4 class="wp-block-heading" id="h-3-sales-revenue">3. Sales &amp; revenue</h4>



There is promising potential for integrating AI to improve sales too.&nbsp;



AI can analyse customer data to predict their preferences and suggest personalised recommendations. Equipped with these insights staff can better upsell and cross-sell when customers are in the venue. Marketers as well can take advantage of this with highly targeted campaigns that lead to higher conversion rates and ultimately create more sales opportunities.&nbsp;&nbsp;



AI can further be used for improved revenue management for hotels and restaurants. It creates accurate forecasts by analysing past data as well as external factors such as market fluctuations.&nbsp;



This enables operators to adjust their pricing in real time. So they can take advantage of peak periods while still remaining competitive during off-peak times.



For hoteliers, this also means that they can ensure guests always get the best price when booking direct.



<h4 class="wp-block-heading" id="h-4-data-analytics-reporting">4. Data analytics &amp; reporting</h4>



By using AI to generate accurate reports hospitality businesses can become more successful in the long run through leveraging data-driven insights into customer behaviour. So that they don’t rely on guesswork anymore.



A lot of, usually manual, tasks can be automated as well. Such as the creation of monthly reports or the building of customised dashboards with the metrics that matter.



AI can present the data in a way that is accessible to the entire team and that also facilitates performance analysis from relevant KPIs.



<h2 class="wp-block-heading" id="h-3-ai-use-cases-for-hospitality">3 AI use cases for hospitality</h2>



There are already examples of hospitality businesses successfully implementing AI and it&#8217;s likely that more will follow suit in the coming years.



We’ve summarised 3 <a href="https://stampede.ai/blog/4-revenue-driving-ai-tools-for-hospitality-operators">popular use cases for AI marketing</a> and operations below.



If you’re a hotelier you can find more relevant examples <a href="https://stampede.ai/blog/3-clever-ai-tools-to-support-your-hotel-operations">here</a> and we also got some, especially for restaurant operators <a href="https://stampede.ai/blog/3-restaurant-specific-ai-tools-that-drive-sales">here</a>.



<h4 class="wp-block-heading">1. Personalised service</h4>



AI enables hospitality marketers to create a personalised customer experience with ease. Through the smart analysis of customer data, AI can segment customers into small groups according to patterns, demographics and historical interaction.



This empowers businesses to deliver targeted marketing campaigns that resonate with individual customers, helping them feel appreciated and increasing loyalty.&nbsp;



AI also helps to <a href="https://stampede.ai/blog/another-5-step-recipe-how-to-easily-win-back-lost-customers-part-2-of-5">detect and retain lost customers</a> through automated campaigns that are triggered by pre-defined conditions.



<h4 class="wp-block-heading">2. Content creation</h4>



AI technology can be used to quickly generate various pieces of content. This ranges from email campaigns to social media posts and website copy. Plus, it can translate content into multiple languages so you can reach wider audiences.&nbsp;



AI algorithms can also analyse the most engaging social media posts and create similar ones. Plus, it can also determine the best posting schedules, hashtags and content for various platforms to grow engagement and followers.



When it comes to website content, AI can improve SEO rankings and develop search engine-optimised content by incorporating relevant keywords.&nbsp;



Another example is restaurant menus. They are often seasonal and need to be changed on a regular basis. AI can support operators to come up with enticing menu descriptions and iterations to speed up the process.



<a href="https://stampede.ai/blog/how-to-speed-up-content-creation-with-ai-in-hospitality">Check out this article</a> to find out more about how you can create more hospitality marketing content in less time with AI.



<h4 class="wp-block-heading">3. Chatbots</h4>



As already mentioned, hospitality operators are now discovering the value of AI-powered chatbots in providing better customer service that is available for customers&nbsp; 24/7.



Chatbots can be used for a variety of tasks. Common examples are answering FAQs, taking orders in restaurants and helping with general service requests.&nbsp;



Plus, they can act as a concierge and support customers with their travel planning by making personalised recommendations based on past interactions.



With the ability to integrate with voice assistants like Alexa or Google Assistant, hospitality operators can further create a more human experience and eliminate the typing for customers.



With these advanced capabilities, hospitality operators can enhance their services while also improving staff efficiency. All without ever compromising on guest satisfaction.



<h2 class="wp-block-heading" id="h-how-ai-can-improve-reviews-management">How AI can improve reviews management</h2>



Online reviews play a crucial role in attracting customers. However, managing these reviews can be a daunting and time-consuming task for busy hospitality operators. This is where AI comes in to lend a <a href="https://stampede.ai/blog/how-ai-can-facilitate-reviews-management-for-hospitality-operators">helping hand with your reputation management</a>. 



For example, it takes over previous manual tasks done by staff. So instead of analysing each review platform separately and dealing with spreadsheets, AI can automatically gather all reviews in one place. This allows for quick access and a multi-channel overview. Reviews can be dealt with more efficiently and progress on each response can be tracked easily.



To avoid further complications, operators have to react to reach review in a timely manner. This way they can retain unhappy customers and show that their opinion matters to the business.&nbsp;



Depending on the number of reviews flooding in it can be challenging to keep up. With automated response generation, AI can help operators to better handle their to-do lists. Based on keywords AI can generate a personalised reply in no time.&nbsp;&nbsp;



Further, AI-powered sentiment analysis can provide operators with valuable insights into customer feedback. It can detect common themes and tag them accordingly. This enables businesses to quickly identify areas for improvement to enhance their service.



With AI, hospitality operators can better stay on top of their online reputation, and improve their overall scores and customer satisfaction.



If you want to find out how AI can also make it easier for customers to leave a review, check out this article.



<h2 class="wp-block-heading" id="h-summary">Summary</h2>



AI is a very beneficial tool that hospitality operators should look to explore and utilise to back up their marketing strategy.&nbsp;



AI technology has tremendous potential for increasing speed and accuracy in data collection and analysis. This allows operators to provide more tailored services for their customers based on what they&#8217;ve learned from past engagements. But also to make accurate predictions and more informed decisions which will save them time and money.



Moreover, AI can be used to aid in developing marketing content, automating and supporting daily service operations and improving reviews management.



There may be valid concerns around its adoption cost and potential impact on losing the human touch. Though, when leveraged correctly, AI can have significant positive impacts on your hospitality business.

post

AI In Hospitality Marketing: A Complete Guide

Gift cards sales in hospitality were a key revenue driver during the last year. But how many of your customers have actually redeemed their vouchers yet? They could well have bought them months ago, only for them to gather digital dust in their email inbox.



Time to unlock some hidden gift card revenue now that venues are reopening. Let’s remind those gift card holders that it’s time to redeem their cards and reap the benefits for your business.



<hr class="wp-block-separator"/>



<h4 class="wp-block-heading" id="h-why-reminders-can-get-you-more-customers-and-more-money">Why reminders can get you more customers and more money</h4>



<a href="https://enjovia.com/make-more-restaurant-profit-with-vouchers/" target="_blank" rel="noreferrer noopener">Stats show</a> that 72% of customers actually spend more than the value of the voucher. This offers a great opportunity for you to upsell.



What’s more, 60% of customers say that they’ve been introduced to a new brand through a gift voucher. In addition, 18% of those have now become regular customers as a result.



So, don’t miss out on that extra spending and those new customers. Use this opportunity and turn those gift card customers into loyal ones.&nbsp;



<h4 class="wp-block-heading" id="h-how-to-send-your-reminders">How to send your reminders</h4>



<h5 class="wp-block-heading" id="h-messaging-channels">Messaging Channels</h5>



Utilise your common marketing channels to send reminders, i.e. email and SMS. Think of employing a combined campaign approach of email and SMS for a better response rate. For example, SMS is the perfect medium to promote last-minute availability.



Don’t forget your social media accounts and schedule in some reminder posts on a regular basis. Insta stories are great to boost last-minute bookings from gift cardholders. It’s likely those with gift cards are in those follower lists on social media!&nbsp;



<h5 class="wp-block-heading" id="h-who-to-send-it-to">Who to send it to</h5>



If you’re using a digital gift card solution, you can simply target your buyers as a “segment”. This way you can send your reminder campaigns to gift card buyers only.



What’s more, you can easily track the results coming from the campaign and include special promotions only relevant to this customer segment.



<h4 class="wp-block-heading" id="h-reminder-message-content">Reminder message content</h4>



<h5 class="wp-block-heading" id="h-subject-line">Subject line</h5>



Your subject line should be straightforward and on point. Something along the lines of: “Reminder &#8211; don’t forget to redeem your gift card” or formulated as a question: “Have you redeemed your gift voucher yet?”.



If your gift cards come with an expiration date, you can include this in your subject line: “Only … left to redeem your gift card”.



<h5 class="wp-block-heading" id="h-message">Message</h5>



Don’t just simply send a short reminder email. You’ve got your customers’ attention, so use it wisely.



<ul class="wp-block-list"><li>Promote any offers or special deals</li><li>Feature upcoming events</li><li>Highlight any new menu changes and create some sense of urgency “only available for …”</li><li>Boost downtimes “last-minute bookings left for this …”</li></ul>



<h5 class="wp-block-heading" id="h-call-to-action">Call-to-action</h5>



Ideally, you’d want your customers to making a booking straight away so your CTA can simply be: “Book Now/Here”. Also, consider including more than one CTA (e.g. underneath the header image and after your main body).



<h5 class="wp-block-heading" id="h-extra-tip-last-minute-cancellations">Extra tip &#8211; last-minute cancellations</h5>



Have an email template ready for last-minute cancellations that you can send out to your gift card holders to fill in any empty spaces.&nbsp;



Have a look at our <a href="https://stampede.ai/blog/3-time-saving-newsletter-tips-to-keep-people-engaged/" target="_blank" rel="noreferrer noopener">3 Time-Saving Newsletter Tips</a> for more quick writing and design hacks to kick-off your gift card reminder campaign. And <a href="contact@stampede.ai" target="_blank" rel="noreferrer noopener">get in touch</a> with one of our team for support on anything email and SMS marketing related.&nbsp;

How to Unlock Hidden Revenue From Your Gift Cards

Over the past few years, hospitality businesses have been in a rush to get up to speed with all the tech tools the market has to offer.



<hr class="wp-block-separator has-alpha-channel-opacity"/>



Many businesses, therefore, have ended up with a stack of technologies that all serve individual purposes. Most of these are haphazardly interconnected or worse not integrated at all.



What’s more, those digital tools each come with costs which can add up quickly.



With budgets being tight this year, time to review your tech solutions and find ways to reduce excess costs whilst growing your business.



<h5 class="wp-block-heading" id="h-find-tools-fit-for-the-industry">Find Tools Fit For The Industry</h5>



It’s tempting to go for the big household names we are familiar with. If it’s working for other businesses, it clearly has to work for yours as well, right?



However, contemporary online businesses, such as e-commerce, come with different tech needs compared to offline i.e. brick-and-mortar ones.



Most of the time those tools are not designed specifically for industries like hospitality. They are there to satisfy the mainstream online market.



How do you find industry-specific tools?



<ul class="wp-block-list"><li>Ask for referrals within your industry</li><li>Be specific in your Google search terms &#8211; ‘for hospitality/restaurant/hotel…’</li><li>Do detailed research and compare tools on tech directories like <a href="https://www.g2.com/" target="_blank" rel="noreferrer noopener">G2</a> or <a href="https://www.capterra.co.uk/" target="_blank" rel="noreferrer noopener">Capterra</a></li><li>Check testimonials on the websites &#8211; are those from companies similar to yours?</li></ul>



<h5 class="wp-block-heading">Save Money With An All-In-One Solution</h5>



Think about how many repeat customers you would need to pay for your monthly subscriptions and how much effort it takes to generate those visits.&nbsp;



Another important cost factor to consider is time. Syncing and managing multiple data sources from various integrated systems is often inefficient, as well as a potential GDPR risk.



Instead, industry experts are now advocating for multi-function smart tools and technology that can pay for itself.



Simplification is the way forward here. Rather than custom building a mix and match solution from different providers, choose one platform that can do everything you need in one place.



This way you’re no longer relying on costly and complex integrations and can focus on bringing more customers back.



Looking for a <a href="https://stampede.ai/how-it-works/" target="_blank" rel="noreferrer noopener">smart all-in-one solution</a> to grow your business? <a href="https://h.stampede.ai/meetings/stampede/demo" target="_blank" rel="noreferrer noopener">Get in touch</a> to find out more.

How To Save Money On Your Digital Tech Tools

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The Reviews Toolkit

In recent months, we’ve been introduced to a growing number of other hospitality apps via new and long-term customers. It’s exciting to see the value our customers get from connecting more data sources into Stampedes and we want to enable more of it.&nbsp;



To do this, we’ve launched a new app marketplace to make it easier to centralise more customer data in Stampede. As part of this, we also released a new Developer Portal to create an easier way of connecting new data sources.



This is a truly open marketplace for hospitality apps to get interconnected. What we mean by that is it moves beyond the realms of outdated file transfers and account managers manually handling the data behind the scenes on behalf of operators. It&#8217;s real-time so data moves smoothly between apps and Stampede as it happens.



In this update, we&#8217;ll look at how the new marketplace can enhance your marketing efforts and also how app developers can use it to build connections with Stampede, delivering more value to their operators.



<h2 class="wp-block-heading" id="h-for-operators">For Operators</h2>



The hospitality industry requires smart tools that can streamline complicated operations and help the business grow. The app marketplace connects your external data sources into a single system.



By centralising marketing data apps all in one place, the platform offers greater visibility and easier access to the data. This enables operators to manage their data more effectively, making sure all aspects of their marketing are in one place, they can save time without needing to manually import and export data from various systems. This also lowers the GDPR breach risks of handling customer data.



By connecting other hospitality apps and data to the ecosystem, operators can supplement their current tools by leveraging Stampede&#8217;s suite of marketing, data analytics, and automation. For example connecting your table booking platform and order-to-table app into Stampede, along with existing tools in there, helps you streamline repetitive tasks, saving you precious time and resources.



Apps already on the marketplace include OpenTable, Roller, and Storekit. Integrating with these applications, and others provides a substantial boost to your marketing campaigns by simplifying operations and making data more accessible.&nbsp;



This makes it possible to create a flawless, end-to-end marketing strategy that can be tracked in real-time. By monitoring all marketing performance data in one place, companies gain critical insight into which strategies and tactics work, and which do not, saving time and helping inform smarter decision-making.



Here is a sample of apps currently available for integration:



Mailchimp Campaign Monitor Airship Storekit Loke Toggle ResDiary OpenTable Roller Access Tonic / DesignMyNight Zapier Stripe Paypal HartPMS



<a href="https://product.stampede.ai">Log into your account,</a> click your account icon on the bottom left hand menu and head to the App Marketplace to set up your connections.



If you would like to request another app for the Marketplace, get in touch with one of our team.



<h2 class="wp-block-heading" id="h-for-developers">For Developers</h2>



Stampede&#8217;s portal offers a dedicated space for app developers to connect their products via Rest API.&nbsp;



Developers can access open-source tools and an extensive knowledge base that provides comprehensive support to ensure their apps operate smoothly.&nbsp;



Head to <a href="https://developer.stampede.ai">developer.stampede.ai </a>to find out more and begin an integration. There you can learn which sources of data to transfer into Stampede such as guest contact details, order information and venue information to aid marketing segmentation.



This ecosystem provides developers with the necessary support to create connections to Stampede, which is vital in growing their businesses and providing value to their clients.&nbsp;



Our in-house development team are also on hand to help. We are currently looking to recruit new app partners, please <a href="https://stampede.ai/partners">contact us</a> if you are interested in working together.

A new kind of marketplace for hospitality apps

Empowering Brands to Harness User-Generated Content



In the age of social media and digital connectivity, user-generated content (UGC) has emerged as a powerful tool that is reshaping marketing strategies. UGC tools are designed to help brands effectively curate, manage, and leverage user-generated content. These tools provide a range of functionalities, such as content discovery, moderation, rights management, and analytics. By using <a href="https://www.ttagz.co.uk/">UGC tools</a>, brands can easily identify and collect relevant UGC related to their products or services. 



They can also engage with their audience, encourage content creation, and amplify the reach of UGC through various channels. With the help of UGC tools, brands can streamline their UGC strategies and make the most out of the content generated by their users.



Customising UGC Experiences for Brands



UGC software takes the concept of UGC tools a step further by offering more advanced features and customisation options. This software allows brands to integrate UGC into their websites, apps, or other digital platforms seamlessly. They provide templates and design tools that enable businesses to create visually appealing UGC displays that align with their branding.



<a href="https://www.ttagz.co.uk/">UGC software</a> also often includes sophisticated moderation algorithms and AI-powered filters to ensure that only relevant and appropriate content is displayed. By leveraging UGC software, brands can create immersive user experiences and drive higher levels of engagement with their audience.



Centralised Hubs for Discovering and Showcasing UGC



In addition to UGC tools and software, user-generated content platforms have emerged as centralised hubs where brands can discover, curate, and showcase UGC from various sources. These platforms aggregate UGC from social media platforms, review sites, and other online channels, allowing brands to easily find and display relevant UGC. <a href="https://www.ttagz.co.uk/">UGC platforms</a> often provide built-in moderation and rights management features, ensuring that brands can maintain control over the content they use. 



By leveraging UGC platforms, brands can tap into a vast pool of authentic content created by their customers and build stronger connections with their target audience.



The Impact of UGC on Marketing Strategies



The rise of UGC has had a profound impact on marketing strategies. Traditionally, brands relied heavily on their own content creation efforts to convey their messages and promote their products. However, with the UGC revolution, consumers have become brand ambassadors, sharing their experiences and opinions organically. This shift has created a sense of authenticity and trust that is difficult to achieve through traditional marketing methods.



UGC allows brands to harness the power of social proof. When potential customers see UGC showcasing positive experiences, they are more likely to trust the brand and make a purchase. According to studies, <a href="https://www.businesswire.com/news/home/20190220005302/en/Stackla-Survey-Reveals-Disconnect-Between-the-Content-Consumers-Want-What-Marketers-Deliver">UGC is trusted by 92% of consumers</a>, making it a highly influential factor in purchasing decisions. By incorporating UGC into their marketing strategies, brands can tap into this trust and leverage it to drive conversions and build brand loyalty.



UGC also enables brands to foster a sense of community and engage with their audience on a deeper level. By encouraging users to create and share content, brands can create a two-way conversation, fostering a sense of belonging and co-creation. This not only strengthens the relationship between the brand and its customers but also generates valuable insights and feedback for product improvement.



Conclusion



In conclusion, user-generated content is reshaping marketing strategies and revolutionising the way brands connect with their audience. UGC tools, UGC software, and UGC platforms are essential resources that enable brands to harness the power of UGC effectively. By embracing UGC, brands can leverage social proof, build trust, and foster a sense of community. The UGC revolution is here, and brands that adapt to this shift will have a competitive edge in the ever-evolving digital landscape.

UGC Revolution: How User-Generated Content is Reshaping Marketing Strategies

<h2 class="wp-block-heading" id="h-get-the-knowledge-you-need-to-improve-your-online-review-score">Get the knowledge you need to improve your online review score.</h2>



Online reviews are a major deciding factor for new customers. However, staying on top of them across multiple platforms can be a daunting and time-consuming task. Our reviews toolkit will equip you with all the important tools you need to better manage and improve your reviews.



Download your free restaurant reviews toolkit now.



Featuring our score calculator, a checklist for easier reviews management and lots of expert advice to&nbsp;help you get to grips with your online reviews.

The hospitality industry has evolved rapidly in recent years and AI technology is playing an increasingly vital role in improving key areas of the customer experience.&nbsp;



With its scalable and flexible capabilities, AI can significantly reform the way businesses operate. It can help save time and money while driving long-term customer loyalty.



In this blog post, we&#8217;ll explore 4 ways that AI can be used to further enhance your hospitality operations.&nbsp;



<h2 class="wp-block-heading" id="h-1-operations">1. Operations</h2>



Advances in technology have been paving the way for new and exciting opportunities in business operations.



One of the latest AI tools to emerge on the scene is the chatbot. A virtual assistant that provides responses based on customer queries by scanning common keywords and related answers. It offers valuable support to staff by taking over routine tasks. 



On top, chatbots are available 24/7, so they ensure customer service standards are held up even outside of traditional business hours.



Hotels commonly use AI tech for contactless check-ins and virtual assistants acting as concierges. With these technologies, guests get the most out of their stay as it simplifies many aspects of hotel services. 



In the same way, self-serve kiosks are becoming a fixture in restaurants, allowing customers to place orders with ease and freeing up staff time.



Finally, <a href="https://stampede.ai/blog/how-to-get-maximum-value-from-customer-review-sentiments">AI-powered sentiment analysis</a> can help companies track trends and issues related to customer feedback. This enables them to make data-driven decisions and continuously improve their service.



<h2 class="wp-block-heading" id="h-2-marketing">2. Marketing</h2>



AI can vastly support marketing strategies by gathering more relevant data and customer insights. From this, marketers can create hyper-targeted and personalised campaigns that matter to customers and therefore have a higher chance of converting.&nbsp;



Using AI automation, marketers can easily automate repetitive tasks, such as uploading data using spreadsheets. This allows them to focus their time and attention on other parts of the business.&nbsp;



Another example of automation is <a href="https://stampede.ai/blog/increase-sales-with-your-crm-and-marketing-automation">trigger-based campaigns</a>. They are based on previous customer interactions. I.e. Send a discount to customers who haven’t been at your venue for a while.



AI can also support digital advertising by taking over jobs such as audience and campaign optimisation. And finally, social media monitoring across channels for brand mentions and engagement is made easier with AI.&nbsp;



<h2 class="wp-block-heading" id="h-3-sales">3. Sales</h2>



Sales is a challenging and complex area for any business but with the help of AI, hospitality operators can get some significant assistance.



Hotels, for example, are now able to apply a <a href="https://hoteltechreport.com/news/dynamic-pricing-hotels">dynamic pricing strategy</a>. Room rates are adjusted in real-time to reflect demand patterns and rates are optimised depending on seasonality. Whilst ensuring that customers are getting the best prices when booking direct.&nbsp;



Additionally, AI can offer valuable insights into customer interactions and purchasing behaviour. This way operators can quickly identify potential opportunities for upselling and cross-selling to boost their revenue.&nbsp;



<h2 class="wp-block-heading" id="h-4-data-analytics-and-reporting">4. Data analytics and reporting</h2>



Data analytics and reporting are invaluable tools for hospitality businesses seeking to gain insights into customer behaviour and improve decision-making. With the usage of AI, these processes have become even more streamlined.



One of the most significant benefits of AI is the ability to automatically generate customised reports and dashboards. This covers especially time-consuming, manual tasks that were often prone to errors.



Additionally, AI can help to better manage data and identify the most valuable customer segments. Those can be applied to create personalised marketing campaigns.&nbsp;



Resources and inventory are also much more efficient and easier with AI&#8217;s ability to make suggestions as well as forecast market and business trends.



<h2 class="wp-block-heading" id="h-takeaway">Takeaway</h2>



AI has revolutionised the hospitality industry. Demonstrating its undeniable potential in optimising operations, improving marketing strategies, increasing sales and becoming more data-driven.



New technology continues to be mixed with traditional methods and offers an unprecedented level of customisation. This can advance the bottom line and improve the overall customer experience.



The ultimate aim of integrating AI into hospitality roles is to create a system which runs smoothly while allowing employees to focus on personalising services. 



When interacting with customers becomes easy and efficient, brands will be able to build stronger customer relationships and loyalty leading to greater business growth opportunities.



Make sure to <a href="https://stampede.ai/blog/ai-in-hospitality-marketing-a-complete-guide">check out our full guide</a> exploring AI for hospitality marketing.

4 Ways To Optimise Your Hospitality Business With AI

<a href="https://learn.g2.com/customer-reviews-statistics" target="_blank" rel="noreferrer noopener">73% of customers</a> place more value on the written review, rather than the star rating.



The number speaks for itself. Reviews are not only about the star rating anymore. High-star reviews certainly help you attract customers to your venues. Though the real value is found in the words rather than the score.&nbsp;Reviews sentiments are a powerful tool all businesses should make use of.



<hr class="wp-block-separator"/>



<h4 class="wp-block-heading" id="h-the-power-of-written-reviews">The Power of Written Reviews</h4>



For some customers, it won’t take much to draw out a 5-star review. Others rarely rate any business with 100% despite being completely satisfied. Written reviews on the other hand tell a story on which potential new customers will base their opinion on.&nbsp;



Potential customers will pay attention to all sorts of details that give them a hint of what to expect when going to your venue. For example, any common problems or complaints that came up and if they&#8217;ve been handled.&nbsp;



Written reviews not only provide insights for your customers but more so, they allow businesses to capture the emotions behind the rating and can help you to find out what&#8217;s really going on.



<h4 class="wp-block-heading">Sentiment Analysis</h4>



How do you extract real value from your reviews then? A sentiment analysis will give you those insights. This technique is used to determine whether words in a text are positive, negative or neutral and are grouped respectively. It’s a great tool that helps you monitor your reviews and points you to potential (common) issues you should address.



But before you fire up a spreadsheet, ready to get started and manually sift through your reviews, there is a better way! Let a review sentiment software do the heavy lifting for you and make the process much more efficient.



<h4 class="wp-block-heading">Automated Reviews Sentiment Analysis</h4>



<hr class="wp-block-separator"/>



<figure class="wp-block-image size-large is-resized"><a href="https://stampede.ai/wp-content/uploads/2021/08/Social-Media-Posts-2-14.png"><img loading="lazy" decoding="async" src="https://image.stampede.ai/fill/1024/579/ce/0/aHR0cHM6Ly9zdGFtcGVkZS5haS93cC1jb250ZW50L3VwbG9hZHMvMjAyMS8wOC9Tb2NpYWwtTWVkaWEtUG9zdHMtMi0xNC0xMDI0eDU3OS5wbmc=" alt="" class="wp-image-20300" width="437" height="246"/></a></figure>



<hr class="wp-block-separator"/>



The above example showcases how sentiments are automatically captured from the written reviews and tagged in a summary dashboard.



What’s more, common themes are tracked and counted together. So that you can quickly determine which matters urgently need your attention.&nbsp;



The system can also flag negative reviews for you, le easily see which reviews you still need to reply to.



<h4 class="wp-block-heading">Best Practice Advice &#8211; Irony &amp; Sarcasm</h4>



Bear in mind that some words, even though they are positive words, might not be meant like that in a certain context.&nbsp;



“We had to wait for 15 min to get to our table. Great start into the evening.”



This is clearly not a positive review. Though “great start” might imply so, which can result in a positive flag. The good news, technology has evolved a lot recently and systems constantly keep learning and improving.&nbsp;



If you’ve got any questions about reviews, sentiment analysis or emailing customers then <a href="mailto:contact@stampede.ai?subject=&amp;body=" target="_blank" rel="noreferrer noopener">get in touch</a> with one of our team. We’re here to help on all things digital.

How to Get Maximum Value From Customer Reviews Sentiments

<h1 class="wp-block-heading" id="h-free-july-amp-august-2025-hospitality-content-calendar">Free July &amp; August 2025 Hospitality Content Calendar</h1>



<h4 class="wp-block-heading" id="h-bolster-your-marketing-this-summer-grab-60-days-worth-of-content-inspiration">Bolster your marketing this summer: grab 60 days&#8217; worth of content inspiration!</h4>



Operating a business and at the same time staying on top of your marketing can be tough. Constantly coming up with new and engaging ideas for your feeds and emails takes time you might not always have.



Download your free marketing content calendar for July and August 2025 now.



Featuring seasonal ideas, hashtags suggestions and image inspiration for each month, including Wimbledon, International Beer Day, Prosecco Day and Picnic Month among others.

Based on Stampede Founder, Patrick Clover’s, talk at Hospitality Tech Expo 2025. <a href="https://youtu.be/jyjiOIBbbjY?si=k-g_8JXqLr3NKwxa">Watch the full talk on Youtube</a>



AI is all the buzz but we need to cut through the noise to find what AI actually is, as it’s not what most people in the hospitality industry try to sell it as.



Many conversations I have with people about AI usually revolve around two main themes: the robots are coming, we’re all going to die, and it’s going to take all of our jobs, and the other is there’s this mysterious oracle that no-one can see, touch or feel and it’s going to solve everybody’s problems. I think both of those are incorrect and not useful in hospitality for positioning the actual role of AI.



So let’s discuss how we can use AI, what it is, and how we can apply it directly within hospitality to ultimately give your businesses the edge and make better daily decisions.



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="576" src="https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-3-min-1024x576.png" alt="" class="wp-image-23911" srcset="https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-3-min-1024x576.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-3-min-300x169.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-3-min-768x432.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-3-min-1536x864.png 1536w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-3-min-2048x1152.png 2048w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-3-min-1200x675.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-3-min-150x84.png 150w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<h4 class="wp-block-heading" id="h-all-your-guest-engagement-tech-in-one-seamless-platform">All your guest engagement tech in one seamless platform</h4>



So I really believe that hospitality teams, and teams generally, don’t need more technology, we don’t need more tools. We need more connections with our customers. We need tools that are more hyper-connected. And when you have all of these systems working together, e.g. Wi-Fi, Bookings, Reviews, Loyalty, Payments, and CRM, you can finally start to see like what’s happening in your business.



You can start to get a gauge of what your guest journey looks like and the data that you’re collecting becomes really useful. Keep that in mind because the rest of this blog is about patterns and why I think AI is a really phenomenal pattern matcher and what that should mean for your business.



<h4 class="wp-block-heading" id="h-the-world-of-hype-challenging-the-myths">The world of hype: challenging the myths</h4>



Calling AI intelligent is really misleading because it isn’t conscious. It doesn’t understand like a human being. It’s statistics, probable outcomes, and pattern recognition that’s happening at scale. And that isn’t bad news.



That’s actually really good news because prediction is exactly what hospitality needs, to know who’s likely to book, who’s dropping off, when will demand spike, and when you should be holding back.



<h4 class="wp-block-heading" id="h-the-ordinary-world-of-hospitality">The ordinary world of hospitality</h4>



So, in the ordinary world of hospitality, it’s full of these rich patterns. We know that visit clusters all happen around a similar location at a similar time.



Booking volumes follow seasonal curves, so it shouldn’t be any surprise that towards Christmas time you’re getting a lot more big enquiries.



Wi-Fi and Payments tell a really key story about what’s happening with guest behaviour in your business.



Things like menu items, they spike at certain times.



You instinctively know that these patterns are what run hospitality. And that’s not to say that your instinct isn’t valuable, because it really is. So don’t throw away your instinct. Just know that there’s a way of scaling this that is really consistent and allows you to deliver this across 1 to 100 hundred venues without losing the essence of hospitality.



So, wouldn’t it be really great if you had a tool that could surface all of these patterns every day for every venue reliably? That’s really where I think that AI earns its keep. So I want to show you what that would look like in action.



<h4 class="wp-block-heading" id="h-in-action">In action</h4>



So this is what happens when you let the system do all the heavy lifting. Teams can start to describe their audience in plain English.



E.g. &#8216;Show me guests who order breakfast regularly&#8217; or &#8216;Show me first time visitors from last month&#8217;.



In seconds, the segment can be built and campaigns can be drafted. That’s hours of human work that’s just been reduced down to minutes and the win here isn’t just speed, it’s consistency.



Staff are spending less time using a variety of disparate tools and they’re spending more time delivering true hospitality &#8211; the thing that the guests actually notice.



But how should that change your day-to-day? Let’s explore the practical shifts that this will enable, in more detail.



If the system is connected to all of these things, it can start to spot guests with Birthdays coming up this week and it could automatically suggest a promotion to send out to those people.



It could queue you to politely respond to fresh reviews while the guests still care about your business. It keeps these workflows really tight and simple so that your team can focus on what actually matters. And I think this is the bridge from like “nice idea cool story bro” to &#8220;we need to be using this for every single shift”.



Once teams start using this and trusting the prediction, something really magical happens.



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="576" src="https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-6-min-1024x576.png" alt="" class="wp-image-23917" srcset="https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-6-min-1024x576.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-6-min-300x169.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-6-min-768x432.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-6-min-1536x864.png 1536w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-6-min-2048x1152.png 2048w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-6-min-1200x675.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-6-min-150x84.png 150w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<h4 class="wp-block-heading" id="h-from-guesswork-to-precision">From guesswork to precision</h4>



So we move from guesswork and intuition to precision. So we stop hoping to be busy and we know when our peak times are and we can staff accordingly.



We stop blanketing customers with lots of random discounts and we target guests who’s behaviour suggests they will return.



We stop this one size fits all messaging and we send messages when the person is most likely to respond.



And precision, as far as I’m concerned, is actually really addictive because once you’ve felt it, there is just no going back at all.



So how does a system get this smart across so many different parts of the business? Well, that part is really simple because all it actually needs to do is match patterns.



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="576" src="https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-7-min-1024x576.png" alt="" class="wp-image-23921" srcset="https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-7-min-1024x576.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-7-min-300x169.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-7-min-768x432.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-7-min-1536x864.png 1536w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-7-min-2048x1152.png 2048w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-7-min-1200x675.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-7-min-150x84.png 150w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<h4 class="wp-block-heading" id="h-trends-across-every-touch-point">Trends across every touch point</h4>



Like AI does not care if your input is a menu, email, booking flow, or staffing rota.



It just matches your patterns to the outcomes that you want to see. It recognises guest personas that tend to no-show, it sees dishes or drinks that correlates with poor reviews, it learns which menu items upsell best, and to who.



There’s no ego, no fatigue, just pattern matching at speed and at scale. And when you have that your culture actually can start to shift.



<h4 class="wp-block-heading" id="h-from-reactive-to-proactive">From reactive to proactive</h4>



You stop saying things like, “We wish we knew it was gonna be that busy” and you start saying things like, “There’s three big events this weekend and we are ready”.



You stop lamenting, “We’re not getting any big group enquiries anymore”, and you start repeating, “That promotion worked, let’s do it again but this time smarter”.



That’s the shift. You go from being reactive to&nbsp;proactive. And here’s the great part about it: you don’t need moonshots to win. Small steady gains really compound.



All you need to do is be 0.1% better than we were yesterday. It’s not about ripping out lots of things, turning up all the tables. It’s about small incremental gains.



<h4 class="wp-block-heading" id="h-even-small-gains-add-up">Even small gains add up</h4>



Hospitality runs on tight margins. You don’t need perfection, you just need AI to be useful. You need to be able to predict things like your supplier costs, whether they’re up or down, your quiet or busy spells, and your staff cover needs.



You need to be able to prepare, quickly update your rota, plan marketing, and get your team ready. You also have to prevent things like suppliers shortages, food waste and missed opportunities. Those small improvements every day, every shift, add up fast.



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="576" src="https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-10-min-1024x576.png" alt="" class="wp-image-23920" srcset="https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-10-min-1024x576.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-10-min-300x169.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-10-min-768x432.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-10-min-1536x864.png 1536w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-10-min-2048x1152.png 2048w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-10-min-1200x675.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2025/10/Frame-10-min-150x84.png 150w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



<h4 class="wp-block-heading" id="h-final-thoughts">Final thoughts</h4>



So, in my opinion, I don’t think you need a robot waiter or a sentient concierge. 



You need a system that’s really tuned to your data, trained on your customers, and can spot what matters before you can.



That’s all AI is. It’s a great pattern matcher. And in hospitality, I think that’s your edge.



See hospitality AI in action with Stampede&#8217;s <a href="https://s.stmpd.ai/mh7yq04">guest engagement tech</a> all in one seamless platform.

AI: It’s Not What You Think

Your&nbsp;table booking data&nbsp;is a treasure trove of customer insights.&nbsp;That’s the place where customers tell you about their individual needs and preferences when it comes to dining out. Though to use your data effectively it’s best to&nbsp;link your booking system to a Customer Relationship Management&nbsp;(CRM) platform. 



<hr class="wp-block-separator has-alpha-channel-opacity"/>



This creates a&nbsp;single customer view&nbsp;where all information on that particular customer is gathered together. Use those insights to&nbsp;personalise your customer experience&nbsp;and turn them into regulars.



<h5 class="wp-block-heading" id="h-generate-more-sales-with-connected-bookings-and-crm-data">Generate More Sales With Connected Bookings And CRM Data</h5>



The key to&nbsp;high conversion rates&nbsp;and increased sales is personalisation. You can power your&nbsp;personalised campaigns&nbsp;with all the data you gather together in your CRM. Also access data sources such as loyalty schemes, e-commerce,&nbsp;<a href="https://stampede.ai/blog/the-revenue-boosting-combo-of-wifi-and-bookings-data/" target="_blank" rel="noreferrer noopener">guest WiFi</a>,&nbsp;<a href="https://stampede.ai/blog/3-ways-to-improve-customer-experience-with-bookings-reviews/" target="_blank" rel="noreferrer noopener">online reviews</a>, etc. for this.



Ideally, you opt for an&nbsp;all-in-one solution. The data sync will happen automatically and your database will grow and be kept updated for you.



As a fallback, you can integrate your systems but there are risks, such as duplicate creation, transmission errors and added costs.



<h5 class="wp-block-heading">How To Build A Strong Customer Profile From Your Bookings Data</h5>



Here’s what you should include in your customer profile.



Customer related:



<ul class="wp-block-list"><li>Basic contact details, including birthday if possible</li><li>Demographics &#8211; family, couple</li><li>Preferences &#8211; favourite table, food &amp; drink</li><li>Dietary requirements</li></ul>



Booking related:



<ul class="wp-block-list"><li>Frequency &#8211; loyal customer vs. first-time visitor, last booking</li><li>Behaviour &#8211; day of the week and times</li><li>Type &#8211; one table or group, events</li><li>Special occasions &#8211; birthdays and other anniversaries</li><li>Customer satisfaction based on reviews</li><li>Check size &#8211; big vs low spender</li><li>Previous no-shows</li></ul>



All these can be used to feed your&nbsp;<a href="https://stampede.ai/blog/a-5-step-recipe-that-creates-profitable-personalised-marketing-part-1/" target="_blank" rel="noreferrer noopener">personalised marketing campaigns</a>. E.g. a special deal for your customer’s favourite drink, a simple birthday offer or a win-back campaign&nbsp;if it&#8217;s been a while since the last booking.



Looking for a smart hospitality growth platform that combines CRM, bookings, marketing and much more?&nbsp;<a href="https://calendly.com/stampedeae/stampede-demo-request" target="_blank" rel="noreferrer noopener">Book a demo</a>&nbsp;with our team to find out more about Stampede.

How To Use Bookings Data To Supercharge Your CRM

2023 Key Social Media Metrics To Track for Your Restaurant

Euan Campbell

<h1 class="wp-block-heading" id="h-free-october-amp-november-2025-hospitality-content-calendar">Free October &amp; November 2025 Hospitality Content Calendar</h1>



<h4 class="wp-block-heading" id="h-boost-your-autumn-marketing-get-60-days-of-ready-to-go-content-ideas">Boost your autumn marketing: get 60 days of ready-to-go content ideas!</h4>



From the bar to the inbox, keeping your marketing consistent isn’t always easy. When you’re focused on guests and the run-up to the festive season, finding time to plan posts and campaigns can easily slip down the list.



Download your free marketing content calendar for October and November 2025 today.



It’s packed with seasonal ideas, hashtag prompts and image inspiration — from World Mental Health Day and British Food Fortnight to Bonfire Night, Movember, and the start of Christmas party season.

Many Stampede users are looking for ways to connect the tech they use and simplify things. Data imports means our customers have the opportunity to cut down on their use of various systems, and use fewer systems to do more of the work.



It’s also great for consistency. With more customer data in one place you’ll know that the messaging and offers that you’re promoting are all going to the same people. Less confusion for staff processing orders and more clarity for customers.



As we write this the U.K. hospitality industry is struggling with the impact of coronavirus. In response, we brought forward the development of this feature to enable more hospitality business to contact and connect with their customers &#8211; without the need for guest WiFi as a data source.



We&#8217;ve opened up <a href="https://product.stampede.ai/marketing/campaigns">Marketing</a> and made it free to use for everyone. Data import means that even businesses not using Stampede before can start doing so immediately. Promotions about delivery service, takeaway offers or <a href="https://stampede.ai/blog/new-feature-alert-gift-cards/">gift cards</a> can be set up and sent in minutes.



Data import is really simple &#8211; just head to <a href="https://product.stampede.ai/data-sources">Data Sources</a>, choose .CSV Import, select the file from your computer, map the fields and hit Upload.



For a full run through &#8211; check out this super quick how-to video



<figure class="wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio"><div class="wp-block-embed__wrapper">
<iframe loading="lazy" title="Importing Data by CSV | Stampede" width="500" height="281" src="https://www.youtube.com/embed/umendihZy6Q?feature=oembed" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share" referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
</div></figure>

Data import product update to Stampede features

Product Update – Importing Data

Hannah Morgan

Great British Inns

Tammie Hurrell

Montpeliers Group

Grant Murray

CRU Holdings

Emma Luke-Ward

Lane7 Group

Steve Watson

Signature Pub Group

Nick Gregory

Society Manchester

Shivani Kenth

Zindiya Streatery & Bar

Graham Atkinson

Butta Burger

Chris Hughes

Mele Group

Chris Aitchison

Bar Tonic

Ieuan Davis

The Coal Exchange Hotel

In the last 12 months, over&nbsp;120 million emails&nbsp;have been sent through Stampede across thousands of campaigns.



From all that we learned:



A) That the number of sent emails should be a lot higher, because



B) People often avoid email campaigns because designing them is a headache, and



C) 99% of email campaigns are very similar in design and layout.



 Enter&nbsp;Quick Campaigns&nbsp;🚀 &#8211; taking you from start to sent in just a couple of minutes.



<h2 class="wp-block-heading" id="h-how-it-works">How it works</h2>



✅ Prompt the builder with your idea ✅ Use the Brand Kit to set your theme for your venue ✅ Choose your audience or segment (or make a new one) ✅ Add some text for the body of the email (you can change the main image too) ✅ Bolt-on a trackable call-to-action button Then hit Send!



It&#8217;s less effort than a social media post, and way more effective at generating bookings and conversions.



Think of it like filling in a form, instead of building a web page with a drag-and-drop designer. Most email campaigns are simple and they tend to be the best at getting the desired outcome.



For those that still want to nurture audiences with rich content, story telling and brand building you can still do all that and more in with Bulk and even Automated campaigns.



Email marketing continues to be one of the best performing channels for any business. Social media algorithms change, new trends emerge, new platforms pop-up. Marketers constantly have to adjust and redesign their approach to stay relevant and appear on feeds. You&#8217;re always renting the audience and fighting for attention.



Your email audience is yours to address as and when you like. Segementation is still your most powerful tool here, whether you send Quick or Bulk campaigns. 



<a href="https://stampede.ai/get-started/marketing/">Stampede is here to help</a> with thousands of ways to build audiences and segments so your message hits the right people at the right time, without slowing you down.







p.s. It&#8217;s never a choice between email or social media &#8211; it&#8217;s always BOTH

Introducing Quick Campaigns

In hospitality, it’s not just about serving great food or providing a comfortable stay – it’s about delivering personalised experiences that make each guest feel valued. To do this effectively, you need a deep understanding of their unique needs and preferences. Let’s explore how Stampede helps you gain these insights, empowering you to offer guests exactly what they’re looking for.



<h3 class="wp-block-heading" id="h-why-segmentation-matters">Why Segmentation Matters</h3>



Mass marketing is out. In today’s world, people expect to receive relevant, personalised messages. Segmentation allows you to target specific groups of customers based on factors like behaviour, location, and preferences. By doing this, you ensure that each message resonates with the right audience, increasing engagement and loyalty.



So why is this important for hospitality businesses? Simple: when you send the right offer to the right person, the chances of that guest returning or making a booking skyrocket.



In the Forbes article &#8220;<a href="https://www.forbes.com/sites/blakemorgan/2020/02/18/50-stats-showing-the-power-of-personalization/">50 Stats Showing the Power of Personalization</a>,&#8221; Blake Morgan shares compelling statistics that highlight the effectiveness of personalised marketing in boosting customer engagement and loyalty.



<h3 class="wp-block-heading" id="h-the-data-dilemma-offline-businesses">The Data Dilemma: Offline Businesses</h3>



One of the biggest challenges for offline businesses, like restaurants and hotels, is gathering useful and relevant data to segment their audience. How can you know your guests&#8217; preferences if you don’t interact with them online? This is where technology steps in.



Using a tool like Stampede Wi-Fi, you can collect guest data effortlessly. When guests first connect to your Wi-Fi, they fill out a quick form, providing valuable insights such as whether they are local or whether they like certain types of food. This data is a goldmine for building targeted marketing campaigns.



<h3 class="wp-block-heading" id="h-how-to-create-segments-for-your-business">How to Create Segments for Your Business</h3>



Here’s a simple approach to audience segmentation for hospitality businesses:



<h4 class="wp-block-heading" id="h-1-collect-data">1. Collect Data</h4>



Start by collecting information about your guests through Wi-Fi sign-ups or surveys. You can ask questions like:



<ul class="wp-block-list">
<li>Are you local?</li>



<li>Do you prefer spicy food?</li>



<li>Are you interested in special offers or events?</li>
</ul>



<div class="wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex">
<div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow">
<figure class="wp-block-image size-large is-resized"><img loading="lazy" decoding="async" width="563" height="1024" src="https://website-backend.stampede.ai/wp-content/uploads/2024/10/Wifi-Login-563x1024.png" alt="Wi-Fi login example" class="wp-image-23627" style="width:313px;height:auto" srcset="https://website-backend.stampede.ai/wp-content/uploads/2024/10/Wifi-Login-563x1024.png 563w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Wifi-Login-165x300.png 165w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Wifi-Login-768x1397.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Wifi-Login-150x273.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Wifi-Login.png 816w" sizes="auto, (max-width: 563px) 100vw, 563px" /></figure>
</div>



<div class="wp-block-column is-layout-flow wp-block-column-is-layout-flow">
<figure class="wp-block-image size-large is-resized"><img loading="lazy" decoding="async" width="639" height="1024" src="https://website-backend.stampede.ai/wp-content/uploads/2024/10/Survey-639x1024.png" alt="Survey example on mobile" class="wp-image-23625" style="width:313px;height:auto" srcset="https://website-backend.stampede.ai/wp-content/uploads/2024/10/Survey-639x1024.png 639w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Survey-187x300.png 187w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Survey-768x1230.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Survey-150x240.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Survey.png 954w" sizes="auto, (max-width: 639px) 100vw, 639px" /></figure>
</div>
</div>



<h4 class="wp-block-heading">2. Build Segments</h4>



Once you have the data, it’s time to create segments.&nbsp;



Use IF and AND conditions to refine your campaign targeting. In this example, we&#8217;re targeting guests who live nearby and enjoy spicy food. We selected &#8216;Custom Question equals Yes&#8217; (for those who answered &#8216;Are you local?&#8217;) and guests who liked a survey about spicy food.



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="775" height="1024" src="https://website-backend.stampede.ai/wp-content/uploads/2024/10/Segmentation-775x1024.png" alt="Segmentation in Stampede example" class="wp-image-23626" srcset="https://website-backend.stampede.ai/wp-content/uploads/2024/10/Segmentation-775x1024.png 775w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Segmentation-227x300.png 227w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Segmentation-768x1014.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Segmentation-150x198.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Segmentation.png 942w" sizes="auto, (max-width: 775px) 100vw, 775px" /></figure>



<h4 class="wp-block-heading">3. Targeted Campaigns</h4>



With your segments in place, you can now create highly targeted campaigns. Want to promote a new spicy dish? Send an email to guests who previously said they liked spicy food. Got a special deal for locals? Make sure it’s only reaching people who live nearby.



<figure class="wp-block-image size-large is-resized"><img loading="lazy" decoding="async" width="610" height="1024" src="https://website-backend.stampede.ai/wp-content/uploads/2024/10/Email-610x1024.png" alt="email example" class="wp-image-23624" style="width:650px;height:auto" srcset="https://website-backend.stampede.ai/wp-content/uploads/2024/10/Email-610x1024.png 610w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Email-179x300.png 179w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Email-768x1289.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Email-150x252.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2024/10/Email.png 858w" sizes="auto, (max-width: 610px) 100vw, 610px" /></figure>



<h3 class="wp-block-heading">Real-World Example: Segmenting for a Restaurant</h3>



Let’s say you run a restaurant and want to promote a new dish. Using your Stampede Wi-Fi data, you’ve segmented your audience into two groups:



<ul class="wp-block-list">
<li>Locals who like spicy food.</li>



<li>People who are NOT local to your area </li>
</ul>



For the locals, you send a targeted email promoting your new spicy menu item. You know they’re nearby and love spicy food, so this campaign is highly relevant to them.



For the non-locals, you could send an “Upcoming events” email with a discount on their next visit, encouraging them to return with multiple reasons to come back to the area



By tailoring your message to each group, you increase the chances of conversion, bringing more guests back to your venue.



<h3 class="wp-block-heading">The Tools to Make It Happen</h3>



Tools like Stampede make segmentation simple. Not only does it collect valuable guest data for you, but it also automates the process of creating and sending personalised campaigns. With everything in one place — from data capture and marketing tools to detailed reporting — you can easily manage your entire marketing strategy. This all-in-one solution allows you to track the performance of each campaign and see what resonates best with each segment, helping you optimise your efforts for greater success.&nbsp;



<h3 class="wp-block-heading">The Bottom Line</h3>



Segmentation and targeting aren’t just marketing buzzwords – it’s a practical, powerful strategy that can transform how you connect with your guests. By gathering data, creating meaningful segments, and targeting the right people with the right message, you’ll see better engagement, higher loyalty, and more repeat business.



In hospitality, every guest matters. Make sure they feel that by sending them marketing that speaks directly to their preferences.



Ready to start using segmentation for your hospitality business? Get in touch today to learn how I can help you make the most of your guest data with tools like Stampede.

How to Use Segmentation to Increase Guest Engagement in Hospitality

When&nbsp;operating multiple hospitality venues, quite often your customers’ loyalty is restricted to one of your venues only. Chances are your customers are simply not aware that you’re managing more than one venue. Though, what if you could&nbsp;extend their loyalty to all your venues&nbsp;and by doing so increase their overall spending?



<hr class="wp-block-separator"/>



Here’s how you can&nbsp;cross-promote your venues&nbsp;using our simple 5 step recipe for personalised marketing.



<h5 class="wp-block-heading">1) The Data</h5>



For this cross-venue promotion campaign, you want to find out more about&nbsp;how customers have interacted across your venues. Sort your data by individual venues for a better comparison.



The data you need can be obtained from different sources:



<ul class="wp-block-list"><li>Last WiFi login from your captive portal/guest WiFi</li><li>Last booking made from booking system</li><li>Last stamp/interaction from loyalty scheme</li><li>Latest reviews from different platforms</li></ul>



<h5 class="wp-block-heading">2) The Trigger Event</h5>



There’re various trigger events that you can set up here. Use&nbsp;this campaign for your regular customers but also to retain those who haven’t been at your venue for a while.



Possible trigger events:



<ul class="wp-block-list"><li>Is a one time-visitor</li><li>Is a regular customer but has only been in one venue</li><li>Has not visited for a while</li><li>Is a user of your loyalty scheme (active and non-active)</li><li>Has recently left a positive review</li></ul>



Make sure to set up&nbsp;automated triggers&nbsp;as well to save some time.



<h5 class="wp-block-heading">3) The Messaging</h5>



Take the chance to&nbsp;introduce your full brand portfolio&nbsp;and highlight what makes venues different from each other. Also, emphasise that customers can expect the same level of outstanding customer experience across.



Besides, this campaign is ideal for&nbsp;cross-event promotions to boost bookings&nbsp;and get customers coming back on a frequent basis. You can also use it to promote quieter times in one venue to spread your bookings more evenly.



And don’t forget to link to your individual venues and to include a booking call-to-action for each of them.



<h5 class="wp-block-heading">4) The Offer</h5>



Offers and deals should be part of your campaign here. This could for example be an&nbsp;introductory offer&nbsp;for customers to try your other venues, like a ‘%-off first visit’ or a ‘drink for free’.&nbsp;



For your cross-event promotions, you might also include an&nbsp;early-bird deal&nbsp;targeted at your loyal customers.



Here’s what your email could include:



Subject line &#8211; [Name], check out our [venue] and get %-off your first visit



Fancy a [venue special]? We’ve got you covered at our [venue]. /



As a [item] lover you have to check out our exclusive range of [item] at [venue]. /



Glad you’ve enjoyed your visit at [venue], why not check out our other [venues]?



Come by and get %-off your first visit. / Your first drink is on us!



DON’T MISS OUT &#8211; BOOK NOW



<h5 class="wp-block-heading" id="h-5-the-outcome">5) The Outcome</h5>



First and foremost this cross-venue promotion campaign will help you to&nbsp;increase the number of visits per customer across all venues. And of course, more footfall and event bookings ultimately lead to more revenue.



Be sure to have a read of our&nbsp;<a href="https://stampede.ai/resources/cru-holdings/" target="_blank" rel="noreferrer noopener">CRU holdings case study</a>&nbsp;to find out how a cross-venue promotion campaign has worked out for them.&nbsp;



And don’t miss the last part of this series on how our 5 step recipe can help you to foster brand advocacy.



Need help sending out your first cross-venue promotions?&nbsp;<a href="https://calendly.com/stampedeae/stampede-demo-request" target="_blank" rel="noreferrer noopener">Get in touch</a>&nbsp;with one of our team who are happy to run you our marketing product.

More Sales With Cross-Venue Promotion And Personalised Marketing [Part 4/5]

Mother’s Day is one of those occasions that should be boldly marked on all calendars. As a business, you don’t only want to play your role in honouring moms around the world but you also want to use the event to your advantage from a marketing perspective. So, get ready for Mother&#8217;s Day with our creative promotion ideas for your venue.







Did you know that an average of <a href="https://www.restaurantbusinessonline.com/marketing/87m-adults-visit-restaurant-mothers-day-survey-says">87 million adults take their mothers out</a> to a restaurant for Mother’s Day each year? This makes the day worthy of some strategic marketing efforts that will help you to surpass your month’s target. 



In case you are <a href="https://stampede.ai/blog/free-restaurant-promotions-ideas/">short on creative promotion ideas</a> for the upcoming Mother&#8217;s Day, don’t worry, you’re in the right place! Whether you’re rustling up some Mother’s Day campaigns for the first time or you are looking for new and trendy ideas, our fun and innovative tips below will help you get off to a successful start.



8 Brilliant Ways to Engage Your Audiences This Mother’s Day:



<h4 class="wp-block-heading">1. Start by Advertising Your Mother’s Day Promotion as A Rare Event</h4>



Even though the occasion comes around once every year, it doesn’t mean that you cannot market this Mother’s Day as “THE” Mother’s Day of all mother’s days. By marketing your Mother’s Day event as a “once-off never to happen again occasion”, you’ll create a sense of urgency. This should intrigue your repeat customers as well as potential new ones.&nbsp;



<h4 class="wp-block-heading">2. Let Your Audiences Know That Moms Will Get Special Treatment</h4>



Your audiences want their moms to get extra special treatment on this very special day. So, plan a treat and let it be known to the world! Whether you hand out chocolates, flowers, or a free glass of wine, make sure your patrons know what’s going to be in store for them.&nbsp;



<h4 class="wp-block-heading">3. Create A Unique Dining Experience</h4>



Your regular patrons may look for a new venue to celebrate Mother’s Day unless you give them a reason to stick around. We suggest you spice things up a little. Instead of serving your regular lunch, why not host a high-tea, a Champaign breakfast, or a cocktail evening?



By creating a unique dining experience, you get to hold on to your regular customers and at the same time, you can encourage new ones to enter your doors.



Also, if you plan your event right, you will create a lasting impression and new guests may just visit you again to try out your regular menu.&nbsp; &nbsp;



<h4 class="wp-block-heading">4. Connect with Local Mom’s Groups</h4>



This is targeted marketing at its finest. For Mother’s Day, you want to host moms and their families galore. So, where better to find moms than at your local mom’s groups! Yup, you can plan your unique event and then send promotional flyers and emails to nearby churches, day-cares, and other organisations that are woman-focused.&nbsp;



You can also ask these groups to participate in surveys. A detailed survey will give you the info you need to plan an event that caters to “what moms want”.&nbsp;



<h4 class="wp-block-heading">5. Host a Mother’s Eve Event</h4>



By hosting a Mother’s Eve event, you can capitalise on this special occasion on more than one day. Why not hold a cocktail evening the night before where the ladies can have a fun and carefree night out before celebrating with their families? You can offer free drinks to all moms with the promise of a family brunch the next day. It’s genius!&nbsp;



<h4 class="wp-block-heading">6. Cater to the Kids</h4>



The fastest way to mom’s heart is to treat her kids lovingly. That’s why we think a Mother’s Day promotion that includes entertaining the kids at a restaurant is a brilliant idea. Mom can sip her wine in peace while you bring in the kiddie’s entertainment and childminders. Get the kids to make Mother’s Day cards while they wait for their meals to arrive and you’ll get extra brownie points!



Use social media platforms such as Facebook to create an event page where you list the family entertainment that will be available. You can then use the paid marketing option to promote this event far and wide. 



Further reading: <a href="https://stampede.ai/blog/how-to-nail-customer-service-for-families/">https://stampede.ai/blog/how-to-nail-customer-service-for-families/</a>



<h4 class="wp-block-heading">7. Run A Contest with Moms in Mind</h4>



A contest will allow you to capitalise from this occasion on the days leading up to the big event. For example, during the month of March, all moms who visit your venue can be entered into a draw. You can announce the winners on Mother’s Day. And to take one step further, all prizes can be used to draw customers back to your establishment (such as meal vouchers, for instance). 



<h4 class="wp-block-heading">8. Highlight Your Inclusivity</h4>



Do not alienate a subsection of mothers and families by only catering to one version of what “mom” can mean. Moms can come in all forms and the role can be filled by plenty of people from grandmothers and aunties to teachers and nannies. Families can have more than one mom too, so make sure your perspective of Mother’s Day fits this diversity.&nbsp;



<h4 class="wp-block-heading">How to Promote Your Mother’s Day Event and Promotions</h4>



<ol class="wp-block-list"><li><a href="https://stampede.ai/blog/how-to-effectively-design-social-media-posts/">Use social media</a> to create a big hype and talk about how moms are going to miss out if they’re not there to be wined, dined, and treated.  </li><li>Use your <a href="https://stampede.ai/blog/email-marketing-tips-for-the-hospitality-industry/">database to send out emails and SMS’s</a> to notify your customers of what they can expect. If you haven’t started compiling a database yet…now’s the time (<a href="https://calendly.com/stampedeae/stampede-demo-request?month=2020-03">contact us</a> for more info).</li><li>Hand out flyers to targeted audiences such as your local churches, schools, and mom’s groups. </li></ol>



Further reading: <a href="https://stampede.ai/blog/gathering-the-right-data-for-your-restaurant-marketing/">https://stampede.ai/blog/gathering-the-right-data-for-your-restaurant-marketing/</a>



Successful busy events such as Mother’s Day can be the difference between building a loyal customer base and a bad reputation – but, with a bit of forethought and a touch of creativity, you’ll be building lasting loyalty. For more information on how you can attract customers and retain them, please contact Stampede for an innovative take on marketing technology. 



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Getting Ready for Mother’s Day – Creative Promotion Ideas

Reach and retain your customers on the go with SMS Marketing.



<hr class="wp-block-separator"/>



<a href="https://stampede.ai/how-it-works/marketing/#sms" target="_blank" rel="noreferrer noopener">SMS Marketing</a> is a much underrated channel (certainly in the hospitality industry) with huge potential that offers a clever way to cut through the noise.&nbsp;



It&#8217;s a quick and simple way to reach your customers on the go. Fact is, over 97% of text messages are read within the first 15 minutes. Emails, on the other hand, might sit in the inbox for a good while.



<h4 class="wp-block-heading" id="h-why-use-sms-marketing">Why Use SMS Marketing?</h4>



Many people go with either email marketing or SMS marketing, but using both in tandem will allow you to reach and retain more customers.



Benefits:



<ul class="wp-block-list"><li>Reach customers where they are &#8211; on their mobiles</li><li><a href="https://optinmonster.com/sms-marketing/">98% open rate</a> vs. just 20% for email</li><li>Quick set up (short text length, no images)</li><li>Immediate delivery</li><li>Ideal for sending quick business status alerts &#8211; opening hours, delivery, etc.</li><li>Interactive &#8211; “hit reply”</li><li>Use it as a customer service platform</li></ul>



<h4 class="wp-block-heading" id="h-sms-marketing-tips">SMS Marketing Tips</h4>



One marketing formula applies quite well here: KISS &#8211; keep it short and simple. Text messages usually come with a character limit of around 160.



Quick tips before launching your first campaign:



<ul class="wp-block-list"><li>Always include a call-to-action</li><li>Make it interactive</li><li>Consider timing &#8211; avoid early morning &amp; late evening</li><li>Use a fun &amp; friendly tone</li><li>Offer a clear opt-out option &#8211; e.g. reply &#8216;STOP&#8217;</li><li>Include short URLs to drive people to website</li><li>Don&#8217;t send too many texts too often</li></ul>



<h4 class="wp-block-heading" id="h-sms-marketing-ideas">SMS Marketing Ideas</h4>



If you think about it, nearly every topic you&#8217;re using for your email marketing can be applied to SMS. The only difference, you have to keep it short.



Inspiration for your next campaign:



<ul class="wp-block-list"><li>Last-minute &amp; limited offers</li><li>Customer poll (reply: 1 for, 2 for &#8230;)</li><li>Competitions &#8211; text &#8230; to win</li><li>Upcoming events</li><li>Reminders &#8211; combine email &amp; SMS</li><li>Ask for feedback</li></ul>



<h4 class="wp-block-heading" id="h-last-words-of-advice">Last Words of Advice</h4>



Be aware though, not all text messages you send will be appreciated by your customers. Always get permission to use your customers&#8217; phone numbers!



<h4 class="wp-block-heading" id="h-what-s-next">What&#8217;s Next?</h4>



Ready to send <a href="https://stampede.ai/how-it-works/marketing/#sms">text messages</a> to your customers? <a href="https://stampede.ai/company/#contact" target="_blank" rel="noreferrer noopener">Reach out</a> to our team and we will get you set up with your SMS Marketing tool.

How SMS Marketing Drives 10x More Revenue Than Email

<h4 class="wp-block-heading">Why SMS verification is important?</h4>



<ul class="wp-block-list"><li>The whole world has a mobile phone number</li><li>Guaranteed deliverability </li><li>Instant validation through modern smartphones</li><li>SMS marketing has a 97% read rate within 15 minutes </li></ul>



<h4 class="wp-block-heading">Why did we build this?</h4>



We have always validated customer phone numbers as they type it out, but after lots of customer feedback, we realised that more advanced guaranteed SMS delivery would require a product update



<h4 class="wp-block-heading">How does it work?</h4>



After we have run our first validation check on the phone number we will now send that number a unique code. If using a mobile phone the field will automatically populate and that&#8217;s it!



<figure class="wp-block-embed-vimeo aligncenter wp-block-embed is-type-video is-provider-vimeo"><div class="wp-block-embed__wrapper" style="max-width: 340px;margin: 0 auto;">
<iframe loading="lazy" title="SMS Verification" src="https://player.vimeo.com/video/389474237?dnt=1&amp;app_id=122963" width="346" height="750" frameborder="0" allow="autoplay; fullscreen; picture-in-picture; clipboard-write"></iframe>
</div></figure>



<h4 class="wp-block-heading">How to use this feature?</h4>



<div class="wp-block-image"><figure class="alignright size-large is-resized"><img loading="lazy" decoding="async" src="https://stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-1004x1024.png" alt="" class="wp-image-14196" width="473" height="482" srcset="https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-1004x1024.png 1004w, https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-294x300.png 294w, https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-768x783.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-1200x1224.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-150x153.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-16x16.png 16w, https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-592x604.png 592w, https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-59x60.png 59w, https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18-88x90.png 88w, https://website-backend.stampede.ai/wp-content/uploads/2020/02/Screenshot-2020-02-05-at-12.45.18.png 1290w" sizes="auto, (max-width: 473px) 100vw, 473px" /></figure></div>



Log in to the product <a href="https://product.stampede.ai">here</a> and goto Branding > Capture and then select SMS Code Verification



That&#8217;s it now any new phone number will get verified.

Product Update – SMS Verification

Today we are launching our &#8220;Snap box&#8221;, a remotely managed device to provide the best in class captive portal solution. Using the latest standards outlined by Apple and Google utilizing the DCHP option 114 which enforced captive portal compliance and experience. 



<h3 class="wp-block-heading" id="h-the-why">The Why</h3>



Running a captive portal is a must-have for all physical businesses, why? because it will deliver up to 75% of your guest traffic.



Not only this but it also provides a seriously rich dataset which tells you how long someone is in your venue, when they arrived and when they leave. 



If you are running a hotel it can also tell you which room a guest is staying in&#8230; 



So if 75% of your business comes from this data source, why does it still feel like almost all captive portals still SUCK, and why does it feel like that&#8217;s getting worse?



Guest Wi-Fi can be so powerful there are now umpteen companies out there who will do you a deal on a captive portal solution. The issue here is building a decent captive portal is really hard &#8211; In 2021 I wrote a love letter to building the worlds best captive portal &#8211; <a href="https://patrickclover.medium.com/how-to-build-the-worlds-best-captive-portal-feee1654fa8b">read here</a>. 



Captive portals have a superpower but it comes with a weak point. They give any operator the ability to track any customer within 6m of the device, but this has opened up quite a serious privacy issue.



While most operators make little use of this it is entirely possible. The main reason people can&#8217;t utilize it is that this stream of data (by design) is not connected to anything else in a business. It might get exported/imported into other systems on mass but you couldn&#8217;t use the data to say &#8220;&#8230;as soon as someone leaves the building ping them a message.&#8221;



The barrier to entry for selling captive portals is very low (given the market, supply of engineers and increasing demand). But the barrier to entry for desired user experience is very high, and has gotten higher. And because of Apple / Google&#8217;s privacy concerns, they have begun locking down the triggering of these pop-up screens. Which in the worst case will leave your guests with a broken-looking screen&#8230;



<h3 class="wp-block-heading" id="h-enter-apple">Enter Apple</h3>



<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="576" src="https://website-backend.stampede.ai/wp-content/uploads/2024/08/2048-1024x576.jpeg" alt="" class="wp-image-23594" srcset="https://website-backend.stampede.ai/wp-content/uploads/2024/08/2048-1024x576.jpeg 1024w, https://website-backend.stampede.ai/wp-content/uploads/2024/08/2048-300x169.jpeg 300w, https://website-backend.stampede.ai/wp-content/uploads/2024/08/2048-768x432.jpeg 768w, https://website-backend.stampede.ai/wp-content/uploads/2024/08/2048-1536x864.jpeg 1536w, https://website-backend.stampede.ai/wp-content/uploads/2024/08/2048-1200x675.jpeg 1200w, https://website-backend.stampede.ai/wp-content/uploads/2024/08/2048-150x84.jpeg 150w, https://website-backend.stampede.ai/wp-content/uploads/2024/08/2048.jpeg 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>



Apple has decided to do its thing and enforce operating system changes to help alleviate the privacy and experience concerns.



Apple released this spec entitled <a href="https://developer.apple.com/news/?id=q78sq5rv">&#8220;How to modernize your captive network&#8221; </a>back in 2020! Ages ago, right? Welcome to innovation in this space. Later in the year, this proposal was picked up by the IETF (Internet Engineering Task Force) &#8211; <a href="https://datatracker.ietf.org/doc/html/rfc8910">read more</a>. It was then implemented in the <a href="https://developer.android.com/about/versions/11/features/captive-portal">Release of Android 11</a>



This solution is truly the hallmark of <a href="https://www.apple.com/">Apple</a>. It can control when the popup should be seen, and how long the guest&#8217;s session should last and also has the ability to show the guest how much bandwidth they are allowed to consume &#8211; cool right?



Woohoo! A captive portal solution that is bulletproof, privacy first and guest experience-centric.



<h3 class="wp-block-heading" id="h-the-implementation-problem">The Implementation Problem</h3>



The issue with the approach outlined by Apple is that it requires a robust network setup, including on-premise infrastructure. In practice, this means you will need.



<ul class="wp-block-list">
<li>Custom domains </li>



<li>DDNS support </li>



<li>Localized SSL certificates </li>



<li>A HTTP Server and web proxy</li>



<li>Content caching</li>



<li>DHCP with support Option 114</li>
</ul>



Apple wants the network owners i.e. hospitality operators to own the networking stack for this new standard to work.



The problem faced now is that very few operators will have the correct equipment on site to support these changes or few will.



And in true Apple fashion, it looks to be mandating this in a future release of iOS.



Your captive portals will ultimately become unstable when this happens, and you may have already noticed an increase in customer complaints and downtime as a result.



<h3 class="wp-block-heading" id="h-oh-snap">Oh, Snap!</h3>



<figure class="wp-block-video"><video autoplay loop muted src="https://website-backend.stampede.ai/wp-content/uploads/2024/08/mikrotik-provisioning-steps.mp4"></video><figcaption class="wp-element-caption">Snap re-provisioning from factory reset</figcaption></figure>



This month, we have launched a hardware line called Snap which solves this problem.



This line of hardware can be remotely provisioned in your Stampede dashboard. Out of the box it will ship with all the features needed to run a best in class experience and adhere to Apple&#8217;s beautiful captive portal solution.



For guests, this will mean we can serve much richer content (like videos) and deliver zero-second latency performance to local devices.



As we have been providing more functionality &#8220;on the floor&#8221; it has become obvious we need tighter control of what&#8217;s happening in the building. This device will automatically have its functionality extended over time to support a next-generation digital hospitality experience.



Imagine using a table booking system like Stampede that was accessing its information via a Snap box and then relaying that onto an iPad at the front-of-house. Or running promotions in real time to guests who were connected to the Wi-Fi&#8230; under the hood this device can be programmed/re-programmed to bring any Stampede service closer to the customer.



To recap, it has built-in redundancy, lower operating costs and performance that&#8217;d make your eyes POP. And I really mean that &#8211; when you experience response times measured in sub (ms) the guest experience is magic.



The Snap box is a powerhouse, it packs as much power as a desktop PC. Its job? To provide the best possible guest experience with no compromises and no cowboy funny business.



It is future-proofed and will end up being the central hub for all serious hospitality operators.



We are building up a network of Stampede Snap installation partners across the UK who will be able to perfectly implement this solution, with recruitment beginning in Mid-August.

Snap Box – Stampede Network Application

This month we&#8217;ve been putting the spotlight on branding within Stampede.



Consistent branding has a huge positive impact on customer loyalty and engagement. The goal is to improve recognition and recollection amongst your customers, increasing the chance of word-of-mouth marketing. And we all want more of that lovely free advertising.



<h2 class="wp-block-heading" id="h-what-s-new">What&#8217;s new?</h2>



Brand Kits &#8211; a single location in Stampede to control your brand settings across all channels. This includes WiFi login, review feedback emails, website forms, and the table booking widget.



Bringing the settings for all these into one location will save you and your teams heaps of time and effort. Deploying consistent branding this way won&#8217;t have directly measurable results but it&#8217;s impact will be positive.



<h2 class="wp-block-heading" id="h-digging-into-details">Digging into details</h2>



Within the Brand Kit you&#8217;ll be able to save things like text font for both headings and body text at account level to save you doing this for every email.



You&#8217;ll also be able to upload a Primary image, such as your logo, and colour to be used across all your channels. This would control the colour of all your call-to-action buttons for example &#8220;Book now&#8221; on an email or &#8220;Confirm booking&#8221; on your table booking widget.



Lastly (for now) you can also set a default Background image to be used in various locations. This might be a collage of your dishes, an artful photo of your interior design, or maybe something more conceptual around your brand like a pattern.



Once you&#8217;ve got these set you can check the previews to see how your various channels will look.



Ideally they should be very similar to your menus, website and any other existing brand elements you have.



If you have an existing brand book &#8211; this will be the place to input that so that it&#8217;s saved across your account.



<h2 class="wp-block-heading" id="h-coming-soon">Coming soon</h2>



Booking confirmation pages &#8211; our team is working on a new landing page for table booking confirmations. It&#8217;ll make managing bookings easier for customers, and we&#8217;re including ways to help them spread the word about their visit to your venues.



Review capture design &#8211; we&#8217;re also giving our Reviews automation emails a refresh. Mobile optimisation is our main priority here, and when paired with the Brand kits, it&#8217;ll tie the digital customer experience together.



<h2 class="wp-block-heading" id="h-getting-started">Getting started</h2>



If you&#8217;ve got a Stampede account and want to learn more about Brand kit, or get some help setting up, <a href="mailto:support@stampede.ai?subject=Learn%20more%20about%20Brand%20Kits">contact our Customer Success team.</a>



Otherwise you can <a href="https://stampede.ai/demo">get a guided tour</a> from one of our team at a time to suit you

New Features & Updates – September 2023

We’re pleased to announce our latest integration for Stampede with order-and-pay provider <a href="https://storekit.com/" target="_blank" rel="noreferrer noopener">Storekit</a>.&nbsp;



This game-changing integration enables hospitality operators to turn transaction data into powerful marketing campaigns. In turn, this will improve revenues and profitability for hospitality brands working with Storekit and Stampede, whilst also providing the other benefits of both platforms.



<h2 class="wp-block-heading" id="h-who-is-storekit">Who is Storekit?</h2>



Year founded:&nbsp;Storekit formally launched in 2020, although&nbsp;they&#8217;ve been working in hospitality tech for over a decade&nbsp; What it does:&nbsp;With <a href="http://storekit.com/">Storekit</a>, your customers can order and/or pay from their smartphone, wherever they are. For table ordering, that means bigger orders, and a better customer experience. For takeaway, that means growing your audience and improving your bottom line. Why customers love it:&nbsp;Storekit is the easiest and most beautiful mobile ordering system on the market – they&#8217;re bringing world-class consumer software to independent venues. It&#8217;s easy for your customers, easy for your team, and easy for you.&nbsp; &#8220;More sales. That&#8217;s the best thing about Storekit. 100%.&#8221; – Savan, Owner, The Arch Pub&nbsp;



<h2 class="wp-block-heading" id="h-the-integration">The Integration</h2>



So, what does this new integration look like? For operators using Storekit, they can now sync their customer and transaction data into Stampede automatically. This adds a new interaction within Stampede, which can be used to create targeted marketing lists.&nbsp;



Then it’s over to Stampede’s Marketing to send out email and SMS campaigns specifically crafted for those customers, based on their transaction history from Storekit. You can even stack the interactions with other Stampede features for more detailed targeting.



And it comes full circle too. When those customers come back to the venue, or make another purchase through Storekit, that information is attached to the campaigns sent through Stampede. This gives operators a level of reporting and ROI tracking rarely seen for hospitality brands.



Here are some examples of the kind of mailing lists you could build now:



Customers who have: Spent over £500 (via Storekit) AND have a birthday in the next 4 weeks (via Stampede Guest WiFi)



What to send: Send them a special birthday offer, knowing that they’re likely to spend big at your venue



<meta charset="utf-8">Customers who have: Spent more than £1000 (via Storekit) AND have left a negative review (via Stampede Reviews) What to send: Send them a win-back campaign as part of service recovery and turn them back into a brand advocate.



<h2 class="wp-block-heading">Improving Your Profitability</h2>



When it comes to acquiring new customers, many hospitality businesses still depend heavily on third-party delivery partners like Uber Eats, Deliveroo and Just Eat. All of which come with huge costs and minimal profits.&nbsp;



The combined power of Storekit and Stampede can help operators improve profitability by moving away from depending on these third party businesses. Gather customer data and bring more orders direct to your order-and-pay. Then, keep them coming back and ordering more with intelligent marketing that you control.



<h2 class="wp-block-heading" id="h-working-together">Working Together</h2>



A shared philosophy by both Stampede and Storekit on what technology should do for hospitality brands has come to fruition via this new integration. Together, we want to provide restaurants, bars, cafes and more with the kind of tech previously only available to online and eCommerce businesses.



Angus Jackson, Co-founder at Storekit said &#8220;For us, it was a no brainer to integrate with Stampede; they&#8217;re building beautiful tech that fits perfectly with our product philosophy &amp; mission to support forward-thinking and ambitious operators. We&#8217;re really excited to see our mutual venues making use of the rich data that will be at their fingertips&#8221;



Our founder Patrick said “We don&#8217;t use this phrase lightly but this is a game-changer for our customers. Storekit’s order-and-pay product is best in class and the integration between Stampede and Storekit enables unparalleled visibility on the entire customer journey. “



<h2 class="wp-block-heading" id="h-getting-started">Getting Started</h2>



The integration is available to use from 2nd December. If you have both Stampede and Storekit already set up, integrating the systems takes only a couple of minutes. You can <a href="https://help.stampede.ai/en/articles/5778183-how-to-link-up-your-storekit-integration" target="_blank" rel="noreferrer noopener">find a guide here</a>, or talk to one of our team on live chat.



To learn about either Storekit or Stampede, and this latest integration you can <a href="https://calendly.com/stampedeae/stampede-demo-request" target="_blank" rel="noreferrer noopener">book a call with our team here</a>.

New Integration With Storekit

Chris Wilkie

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5 Expert Staff Picks To Inspire Profitable Personalised Marketing

Increase Your Footfall With A Simple Customer Referral Loop [Part 5/5]

Unlock Hidden Gift Card Revenue: The Next 5 Step Recipe [Part 3/5]

Another 5 Step Recipe: How To Easily Win Back Lost Customers [Part 2/5]

4 Reliable Ways to Reduce No Shows by 30%

Ai in hospitality transforming your venue's future

AI in Hospitality: Transforming Your Venue’s Future

From Friction to Flow: The Seamless Tech Powering Hospitality’s Busiest Season

Stampede & Square Launch PayOS to Boost Hospitality Personalisation

Scaling a Restaurant? Start With Data, Not Instinct

Fuelling Growth with Smarter Hospitality Cash Flow

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How to Beat the Odds in a Challenging Economy

Introducing Reviews+: AI-Powered Review Management

Stampede Spotlights Guest Engagement Technology at Hospitality Tech Expo (ExCel London, 30 Sept – 1 Oct 2025)

For decades, hospitality businesses have trusted in the power of human labour to keep their venues running. Artificial Intelligence (AI) promises more efficient operations and better-personalised experiences for their customers.&nbsp;



But while AI has comes with huge benefits &#8211; from automating mundane tasks to better understanding customers’ needs &#8211; it also poses potential drawbacks.&nbsp;



Before you decide whether or not integrating AI into your hospitality operations is right for you, take some time to consider both the pros and cons we lay down in this blog article.



<h2 class="wp-block-heading" id="h-how-ai-is-used-in-the-hospitality-industry">How AI is used in the hospitality industry</h2>



AI is being used in a variety of ways in the hospitality industry, from chatbots that assist with reservations to orders to automated systems that streamline check-in and check-out processes and marketing and sales automation.



It also comes with the ability to predict customer needs and preferences, which can help with recommendations, personalised service and upsell.



<h2 class="wp-block-heading" id="h-key-advantages-of-using-ai-in-hospitality">Key advantages of using AI in hospitality</h2>



<h4 class="wp-block-heading">1. Increased operational efficiency and productivity</h4>



With AI, businesses are able to streamline their operational and administrative processes and automate tasks. This allows for a significant increase in productivity and better resource management.



Moreover, with less manual handling required, there is a reduced chance of human error. Especially when dealing with customer data or uploading and updating spreadsheets, which can be prone to mistakes.



Marketing teams can massively improve their efforts with AI. For example, use data insights to build defined customer segments. The foundation for email and SMS campaigns that really resonate with customers and drive them back to their venue.&nbsp;



With clever <a href="https://stampede.ai/downloads/hospitality-marketing-automation-playbook">campaign automation</a>, operators can additionally save valuable time and staff can focus on more crucial tasks.



<h4 class="wp-block-heading">2. Reduced costs</h4>



With the rise of AI, there are new opportunities for hospitality businesses to cut costs.



Routine and repetitive tasks can easily be automated, saving on labour costs. Besides, by implementing AI, operators can bypass ongoing staff shortages.



It also allows for more efficient and accurate decision-making backed by real data insights. So without relying on guesswork, operators can ultimately reduce unnecessary costs in the long run.



<h4 class="wp-block-heading">3. Improved customer experience</h4>



The key to retaining customers is to ensure that they have a memorable experience when interacting with your brand. This is where the use of AI comes in.&nbsp;



Businesses can create a much more personalised and tailored experience that is based on customers’ preferences and behaviours.



Moreover, AI can help to connect all of a customer&#8217;s interactions with a brand across various digital channels. This contributes towards a more unified and seamless online experience.&nbsp;



<h4 class="wp-block-heading">4. Better forecasting</h4>



In today&#8217;s fast-paced environment, having accurate and timely forecasts can mean the difference between success and failure.&nbsp;



AI has the ability to analyse vast amounts of customer data in a second and provide insights into revenue opportunities that may have otherwise been missed.&nbsp;



Perhaps even more importantly, AI can predict market trends, giving businesses an edge in their strategic planning. By leveraging the preciseness of forecasting, businesses can make smarter decisions, allocate resources more effectively, and ultimately, increase their bottom line.



<h2 class="wp-block-heading" id="h-main-disadvantages-of-using-ai-in-hospitality">Main disadvantages of using AI in hospitality</h2>



Although AI has the potential to take business operations to the next level, it comes with its share of disadvantages that should also be considered.



<h4 class="wp-block-heading">&nbsp;1. Impersonal service</h4>



One major issue with AI is the loss of the human touch. Whether it&#8217;s automated customer service systems or self-checkout kiosks, these rather impersonal experiences can negatively affect customer satisfaction.



AI systems can never fully replace human intuition and judgement, which can also lead to errors and inaccuracies in service.&nbsp;



No doubt, the human element is vital to creating a warm and welcoming environment. It&#8217;s through genuine connections with staff that customers feel valued and it&#8217;s those connections that keep them coming back time and time again.



<h4 class="wp-block-heading">2. System failure</h4>



Running a hospitality business is a complex task that requires a lot of moving parts to function well. The success of operations depends heavily on all of the systems working properly.



Unfortunately, when these systems fail, they can cause serious disruption to the entire operation. Rooms may be double-booked, orders may be lost or misplaced and customers may be left waiting for extended periods of time.



As a result, unsatisfied customers and negative reviews can quickly pile up, causing lasting damage to the business.&nbsp;



To mitigate the risk of system failure, it’s important for hospitality operators to have a plan in place in case their AI tool breaks down. By being proactive and prepared, they can ensure a seamless experience for their customers.



<h4 class="wp-block-heading">3. Technological limitations</h4>



The hospitality industry requires technology tools that cater to their particular needs. Customer interactions happen both online and offline. Generic AI tools might not align with their specific requirements and might therefore create more work than taking off the workload if not set up properly.



Even with the right technology tools to hand the various systems used need to interact and talk to each other. Without those <a href="https://stampede.ai/blog/5-common-data-integration-flaws-in-hospitality-tech">integrations</a>, the data flow is disconnected and operators are not able to generate a single customer view.



<h4 class="wp-block-heading">4. High implementation costs</h4>



The implementation of these tools often comes at a high cost, making them unaffordable for smaller venues. This situation has forced operators to carefully weigh the pros and cons before deciding if it is worth investing in AI tools.&nbsp;



While AI can bring about significant returns, it may not be a worthwhile investment for all businesses. However, as technology continues to advance, we may see a rise in more cost-effective solutions that cater to a range of budgets.



<h2 class="wp-block-heading" id="h-summary">Summary</h2>



In conclusion, there are pros and cons of using AI in the hospitality industry that should be taken into account.&nbsp;



Technology can be used to save money, increase efficiency, improve customer experience and enable more precise forecasting. However, many operators are still struggling with the lack of human element when it comes to dealing with customers and their needs.&nbsp;



Furthermore, technological limitations should not be disregarded as they might also cause certain problems when it comes to adapting AI to existing processes.&nbsp;



Finally, before making any investments in AI, operators should evaluate the costs associated with them as this could highly affect their financial situation.&nbsp;



All factors taken into consideration, applying AI technology correctly can prove extremely beneficial for restaurants and the hospitality industry in general.



Make sure to <a href="https://stampede.ai/blog/ai-in-hospitality-marketing-a-complete-guide">check out our full guide</a> exploring AI for hospitality marketing.

The Pros And Cons Of Using AI In Hospitality

October Update – 3x Faster Guest WiFi and more

Feature Update – Improved campaigns, reporting and imports

How To Make The Most Of Your Restaurant Outdoor Seating Space In Summer

A Quick Guide On First-Party Data Strategy For Hotels

4 Revenue-Driving AI Tools For Hospitality Operators

Stampede-Meta Audience Connect: Simplifying multi-channel marketing strategies

Cate Triendl

At-home meal kit sales are still on a high, making it a valuable additional income source for many hospitality businesses. A success stories resulting from this trend has been featured in the news recently. The popular&nbsp;<a href="https://thehawksmoor.com/" target="_blank" rel="noreferrer noopener">The Hawksmoor Restaurant</a>&nbsp;group reported that they are now&nbsp;gaining around £50,000 a week from their at-home kits&nbsp;with a total revenue of over £1m since launching at the end of 2020.



<hr class="wp-block-separator"/>



But what makes them so successful? And&nbsp;what are the&nbsp;components needed to sell meal kits online? We had a look into the strategy behind Hawksmoor At Home and did a little breakdown of their promotions and e-commerce website.



<h4 class="wp-block-heading" id="h-meal-kit-sales-promotions">Meal kit sales promotions</h4>



The first thing that stands out is that when you Google ‘Hawksmoor’, their At Home meal kit landing page is the first on the results page in the form of a&nbsp;Google Paid Ad. This streamlines the customer experience. Clickers will go&nbsp;straight to the e-commerce page&nbsp;instead of having to find their way there from Hawskmoor’s homepage.



The&nbsp;<a href="https://bettermarketing.pub/everything-you-need-to-know-about-googles-ad-extensions-40ad44b6d7a4" target="_blank" rel="noreferrer noopener">Ad Extension</a>&nbsp;text tells you straight away what you can expect &#8211; ‘Award-winning steak’ which is delivered UK wide and is also backed-up by their gift card offers. All to draw in as much additional revenue as possible.



<figure class="wp-block-image size-large"><a href="https://stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c.png"><img loading="lazy" decoding="async" width="1024" height="592" src="https://stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c-1024x592.png" alt="" class="wp-image-21221" srcset="https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c-1024x592.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c-300x173.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c-768x444.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c-1536x888.png 1536w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c-1200x694.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c-150x87.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c-592x342.png 592w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_f39c723f9459ed98b0234dbcd8fe905c.png 1778w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></a></figure>



<h4 class="wp-block-heading" id="e-commerce-website">E-commerce website</h4>



Now, check out their dedicated&nbsp;<a rel="noreferrer noopener" href="https://shop.thehawksmoor.com/cook-at-home-meal-kits/" target="_blank">At Home website</a>. It’s a great example of how a traditional e-commerce website can work for the hospitality industry and be adopted to sell meals online.



Overall the design is quite&nbsp;simple and easy to navigate&nbsp;through, based on building blocks presented in a column view. This makes it familiar for anyone who is used to shopping online, removes friction and increases conversions.



Let’s have a closer look at the individual elements:



<h6 class="wp-block-heading" id="filters">Filters</h6>



Customers can&nbsp;refine what they’re looking for&nbsp;based on different occasions and months.



Even though the filters are “restaurant specific”, there is no option to filter by courses or servings. This pushes customers to scroll down and browse through the options that Hawksmoor wants them to look through.&nbsp;Similar to a physical menu&nbsp;if you think about it.



<h6 class="wp-block-heading" id="images">Images</h6>



 The website only uses&nbsp;high-quality imagery&nbsp;to capitalise on this need-to-scroll. This way, they can really emphasise on selling the premium restaurant at-home experience. No matter if you dine-in or do it yourself, you’ll still get the full Hawksmoor experience.



The food itself is presented in a&nbsp;social media friendly image style, showing the full meal. Again this is using familiarity to popular food marketing trends on social media, that are known to convert and engage people.



<figure class="wp-block-image size-large"><a href="https://stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd.png"><img loading="lazy" decoding="async" width="1024" height="739" src="https://stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-1024x739.png" alt="" class="wp-image-21222" srcset="https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-1024x739.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-300x216.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-768x554.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-1536x1108.png 1536w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-2048x1477.png 2048w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-1200x866.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-150x108.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-1920x1385.png 1920w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_183c786b35f53cd35cf561d42f185bdd-592x427.png 592w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></a></figure>



<h4 class="wp-block-heading" id="meal-kit-detail-pages">Meal kit detail pages</h4>



Now, click to view a kit in detail.



You immediately get a&nbsp;clear breakdown of what’s included&nbsp;in the box with an upsell option to choose drinks as well.



This is followed by a&nbsp;more detailed box description&nbsp;of about 300 words, featuring their story and the thought that went into creating the kit. The text also includes a couple of links to various other resources and possible upsell options.



In addition, strong&nbsp;testimonials, both from customers and food industry leaders can be found on the page.&nbsp;



<h6 class="wp-block-heading" id="how-it-works-section">How it works section</h6>



The second part covers the&nbsp;4 simple steps&nbsp;from ordering to enjoying the cooked meal, alongside some other useful information.&nbsp;



To finish off, different&nbsp;teaser videos&nbsp;are embedded on the pages. Customers can learn how to cook the perfect steak from Hawksmoor’s Executive Chef or how to mix the included cocktail with their Head of Bars.



The way they use&nbsp;storytelling&nbsp;here, once again allows them to draw a detailed picture of what to expect. But also how&nbsp;simple it is&nbsp;to&nbsp;recreate the full Hawksmoor experience in their own homes.



<figure class="wp-block-image size-large"><a href="https://stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6.png"><img loading="lazy" decoding="async" width="1024" height="701" src="https://stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-1024x701.png" alt="" class="wp-image-21223" srcset="https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-1024x701.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-300x205.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-768x526.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-1536x1051.png 1536w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-2048x1402.png 2048w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-1200x821.png 1200w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-150x103.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-1920x1314.png 1920w, https://website-backend.stampede.ai/wp-content/uploads/2022/02/fle_878dd305bd0ea1482892efe69d37d7a6-592x405.png 592w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></a></figure>



Stay tuned for&nbsp;part two of this series&nbsp;where we have a look at various tools and resources to help you achieve the same for your at-home meal kit sales.



Need help promoting your meal kits to your customers via email and SMS?&nbsp;<a href="https://calendly.com/stampedeae/stampede-demo-request" target="_blank" rel="noreferrer noopener">Get in touch</a>&nbsp;with one of our team. We&#8217;re happy to help.

How To Get It Right: Meal Kit Online Sales Success By Hawskmoor

The countdown to one of the biggest days for hospitality is on. Mother’s Day is coming up end of the month! Time to promote your Mother&#8217;s Day marketing offers.



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Customers are keen to get out and about again. Make the most out of it and create a special day for your customers, whether this is in your venue or through your at-home offers.



Also, consider collaboration opportunities with local suppliers for flowers/seeds, chocolate, wine, etc. to offer an all-in-one Mother’s Day package deal.&nbsp;



<h4 class="wp-block-heading" id="h-how-to-promote-your-mother-s-day-offers">How to promote your Mother&#8217;s Day offers</h4>



Use the full breadth of your marketing channels to get your offers out there. Best practice before you get started with Mother’s Day communications is to give your audience a chance to opt-out early on, as not everyone wants to receive them.



Email and SMS marketing is your best bet to promote any pre-bookings. Adding some free extras will make your offers even more attractive. And don’t forget to schedule a last-minute sales booster campaign the week before to fill in any empty spaces.



Social media contests are also great at creating more awareness of your offers. Re-creation and throwback photo competitions (tag to win) are fun ways to engage with your audience.&nbsp;



In addition, a simple pop-up or banner on your website, featuring your offers will help you attract even more customers.



Pro tip &#8211; tools like <a href="https://www.canva.com/search/templates?q=mothers%20day" target="_blank" rel="noreferrer noopener">Canva</a> come with a wide range of ready-to-use Mother’s Day templates that will help you save some time creating your email campaigns, banners and social posts.



<h4 class="wp-block-heading">10 In-venue ideas</h4>



Create a memorable experience and get inspired by some of our in-venue ideas.



<ul class="wp-block-list"><li>Offer classes &#8211; cooking/baking, cocktails, flower arrangement, pottery</li><li>Run a mother and child event (including adult children!)</li><li>Treat grandmas with a free drink or dessert</li><li>Get kids involved with some <a rel="noreferrer noopener" href="https://www.personalcreations.com/blog/mothers-day-kids-craft-ideas" target="_blank">crafty activities</a></li><li>Host a charity event &#8211; raffle with prizes to win</li><li>Hire a photographer or photo booth</li><li>Put some live music on</li><li>Create a dedicated mum’s food/drinks special&nbsp;</li><li>Offer a <a rel="noreferrer noopener" href="https://www.visitlondon.com/things-to-do/food-and-drink/restaurant/best-unusual-afternoon-teas-in-london" target="_blank">themed afternoon tea</a></li><li>Come up with a full on family Sunday lunch offer &#8211; including kids treats</li></ul>



<h4 class="wp-block-heading">10 E-commerce ideas</h4>



E-commerce sales at this time can make a big contribution to your revenue. Include links to your online shop on your socials and in your emails to make it easy for customers to order. Check out this article on <a href="https://stampede.ai/blog/how-to-set-up-a-successful-meal-kit-e-commerce-page/" target="_blank" rel="noreferrer noopener">how to set up a successful e-commerce page</a>.



Here are some extra revenue ideas to tap into.



<ul class="wp-block-list"><li>Full at-home experience &#8211; meal-box for brunch/afternoon tea with drinks and decoration</li><li>Breakfast-in-bed box</li><li>Family cook-at-home kits</li><li><a rel="noreferrer noopener" href="https://my.morrisons.com/mothers-day/mothers-day-baking/" target="_blank">Baking kits</a> for kids</li><li>Dessert-only box with flowers</li><li>Luxurious picnic hamper</li><li>“Treat your mum” gift hamper</li><li>Personalised gift cards with extra add-ons</li><li>“Me time” voucher for a mum’s night out</li><li>Double loyalty points for online orders</li></ul>



Mother&#8217;s Day marketing content ready but not sure how to set up your email campaign? <a href="https://stampede.ai/company/#contact" target="_blank" rel="noreferrer noopener">Get in touch</a> with one of our team who are happy to help.

20 Mother’s Day Marketing Ideas to Ramp Up Revenue

July Update – Smarter Reviews, Square Integration and more…

The Guest Re-Engagement Workflow Every Venue Needs

Introducing – Marketing Workflows

Coming Soon – The Enquiry Pipeline

June upates with workflows, enquiries and competitor analysis

June Update – AI Review Insights, New Features and More

Build, Build, Build

Introducing AI Segments for Marketing

According to Tech Jury, <a href="https://techjury.net/stats-about/live-streaming/#gref">87% of businesses now use video as a marketing tool</a>. Despite this eye-watering statistic, not all restaurants create either live or pre-recorded video content. If you are yet to grasp video marketing through your website or social media channels, it can seem quite daunting. After all, you are in the business of creating food &#8211; not movies!&nbsp;







That being said, video marketing continues to create a tangible experience for customers of brands all over the world. Instead of reading about your restaurant on a poster or in a magazine, viewers can see in real-time your dishes being prepared, or even your patrons having a good time experiencing your hospitality. It can give a flavour of what to expect when people dine or hold events with you.&nbsp;



Further read: <a href="https://stampede.ai/blog/how-video-marketing-can-boost-your-restaurant/">https://stampede.ai/blog/how-video-marketing-can-boost-your-restaurant/</a>



If you’re ready to embrace live video as an effective marketing tool for your restaurant. Here’s everything you need to know about why video matters and how to get started.&nbsp;



<h4 class="wp-block-heading">Why Video is a Gamechanger</h4>



<a href="https://www.smallbizgenius.net/by-the-numbers/video-marketing-statistics/#gref">Over 500 million hours of videos are being watched</a> every single day on YouTube alone. That’s a staggering level of audience retention that cannot be ignored, especially when you are looking to market your business.&nbsp;



In the old days, you’d need to watch tv or rent a video (remember those?!) to view such content, but now video is everywhere we turn. In fact, it’s within just a couple of swipes or clicks. Before you know it, you’ve fallen down the video black hole and are watching something completely unrelated to what you first clicked on. Normally involving cats!&nbsp;



Video is not just a fad, and our addiction to watching hours of content means it’s the perfect place to market your business. Like live videos or even pre-recorded video ads that run before the video is played. Either way, it’s completely changed the way we consume content and is here to stay. If you’ve ignored live video up to now, it’s time to sit up and listen.&nbsp;



<h4 class="wp-block-heading">How to Go Live</h4>



There are many ways you can create live video content in your restaurant. With the likes of Facebook and <a href="https://stampede.ai/blog/how-hospitality-businesses-can-use-instagram-stories-more-effectively/">Instagram live</a>, it’s never been easier to shoot rolling content that goes out to all of your followers without the need for a professional film crew.&nbsp;



First things first, you should make sure the orientation is correct. Landscape works best! Choose a location that has good lighting and isn’t too noisy, so that your viewers can hear the audio and see your content properly. It’s also possible to buy an external mic or even headphones with a mic. If either the lighting or sound isn’t up to scratch, it’s worth picking up a cheap solution on Amazon that will make your broadcast shine, <a href="https://www.amazon.co.uk/Selfie-Supplementary-Lighting-Enhancing-Smartphones/dp/B01E3NSBFA?ref_=fsclp_pl_dp_1">such as this selfie ring light</a>.



Before you hit the ‘go live’ button, it’s also a good idea to practice what you’re going to say, and have an idea of what you are going to show your viewers. For example, a quick kitchen tour that involves a demonstration of your latest dishes by your head chef. As a quick side note, always check that everyone is happy to be on camera before you start!&nbsp;



<h4 class="wp-block-heading">Remember It’s an Advertisement</h4>



Whatever tone you take with your live video, whether it’s laid back or ultra-formal, remember that the content should reflect the character of your restaurant. Although you might be streaming through a social media channel, it’s not the same as posting on your personal account.&nbsp;



With video, it needs to be constantly engaging so avoid long talking headshots. One of the biggest mistakes video content creators make is assuming people will hang around for hours. With a live broadcast, people might not have time or they might have even joined a few minutes after you went live, so remember to keep this in mind. A good idea is to re-iterate every few minutes who you are and what you are showing people.&nbsp;



On social media especially, your followers will all be notified once you go live, so this can swell your audience up quite quickly. <a href="https://sproutsocial.com/insights/facebook-live-tips/">Make it worth their while, and let your restaurant really shine as you do so</a>. Why should people watch and ultimately book a table with you? Now is the time to tell everyone!&nbsp;



<h4 class="wp-block-heading">Get Creative</h4>



While live video is a marketing tool for your business, that doesn’t mean to say <a href="https://medium.com/@matchthebar/3-easy-live-video-ideas-for-your-restaurant-150bca376ef8">the video you create has to feel like it</a>. Remember that food is a really engaging topic, not least because we all have to eat it several times a day. Aside from showing them the interior of your restaurant, what else can your team literally bring to the table?



Perhaps you want to educate your followers on how to create the perfect pasta. You could even launch a competition, whereby someone who tunes in and correctly guesses a question relating to your business wins a free meal for two.&nbsp;



You might even have a themed night coming up. Live video is the perfect way to show your customers what they can expect if they book with you. And by asking them to tag a friend to bring along in the comments this will up the viewer count even more. Eating is a sociable, fun experience so make sure your live video content reflects this.&nbsp;



<h4 class="wp-block-heading">Conclusion</h4>



One of the best ways video creators can <a href="https://stampede.ai/blog/engaging-customers-through-wi-fi-marketing/">connect with their audience</a>, is to tailor the content directly to them. As a restaurant, you might struggle to understand exactly who your key demographic is, so what’s the solution? Here at Stampede, our software can help collate customer information through a <a href="https://stampede.ai/blog/how-marketing-with-wifi-benefits-your-business/">customised portal</a>. Allowing you to understand and stay in touch with your customers through insightful marketing data.&nbsp;



Ready to make your restaurant centre stage? <a href="https://signup.stampede.ai/">Sign up for your free trial today</a> and discover how Stampede can skyrocket your marketing potential. Our technology is simple to set up and use and will allow you to increase your sales and customer loyalty. <a href="https://stampede.ai/product/captive-portal/">From live video to email marketing</a> &#8211; staying clued up about who your audience is could not be a bigger advantage when it comes to filling tables at your restaurant.&nbsp;



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How to Make Live Video Work For Your Restaurant – Lights, Cooking, Action!

Note: This article is for readers with previous experience in paid advertising.



In the hospitality industry, effective guest acquisition is crucial to staying competitive, yet traditional advertising can be costly. Enter Meta Lead Forms – a new, budget-friendly approach to attracting more guests that are quickly gaining traction in hospitality. For hotels, restaurants, bars, and event venues, Meta Lead Forms offers a more affordable alternative to other ad formats, connecting businesses directly to interested customers while funnelling data straight into your Stampede CRM.



In this post, we’ll explore why Meta Lead Forms are reshaping hospitality marketing budgets, compare them to traditional lead-generation methods, and share tips for making the most of your ad spend.



<h2 class="wp-block-heading" id="h-what-are-meta-lead-forms">What Are Meta Lead Forms?</h2>



Meta Lead Forms are a type of advert on Meta platforms (Facebook and Instagram) designed to simplify the lead-capture process. Unlike traditional ads that take customers off-platform to external websites, Meta Lead Forms allow users to input their information directly within the ad itself. This streamlined process minimises barriers, boosts lead conversion rates, and reduces the cost of capturing valuable customer data. 



<h2 class="wp-block-heading" id="h-the-cost-efficiency-of-meta-lead-forms">The Cost Efficiency of Meta Lead Forms</h2>



For budget-conscious hospitality businesses, this is a great choice. Traditional lead-generation methods like Google Ads, web-based lead forms, or physical marketing collateral can be effective but often come with high costs. Here’s how Meta Lead Forms offer a better value:



<ol class="wp-block-list">
<li>Lower Cost Per Lead (CPL): Meta Lead Forms generally result in more submissions than external forms, as customers don’t need to leave the platform. This is ease-of-use and reduces the cost of each successful lead.</li>



<li>Minimised Click-Through Barriers: Every extra click or redirect increases the chance a potential customer will drop off. Meta Lead Forms minimises those barriers, resulting in a higher chance of conversion for each ad interaction, which also keeps overall campaign costs down.</li>
</ol>



Better Targeting with Stampede Integration: By linking your Meta Lead Forms to the Stampede CRM, you can target and re-target ads to more specific segments, such as past guests, repeat visitors, those interested in seasonal events or from lead form submissions. This audience focus means you’re spending only on ads that reach high-potential customers, maximising ROI.



<h2 class="wp-block-heading" id="h-how-meta-lead-forms-stack-up-against-other-lead-generation-methods">How Meta Lead Forms Stack Up Against Other Lead-Generation Methods</h2>



Here’s a quick comparison of Meta Lead Forms with other popular lead-generation tactics: 



<figure class="wp-block-table"><table class="has-fixed-layout"><tbody><tr><td>Lead-Generation Method</td><td>Average Cost</td><td>Conversion Efficiency</td><td>User Experience</td></tr><tr><td>Meta Lead Forms</td><td>Low</td><td>High</td><td>Seamless</td></tr><tr><td>Google Search Ads</td><td>Moderate to High</td><td>Moderate</td><td>External link needed</td></tr><tr><td>Physical Ads (Print, Flyers)</td><td>High</td><td>Low</td><td>Manual interaction needed</td></tr></tbody></table></figure>



Meta Lead Forms often outshine these alternatives by combining lower costs with high conversion efficiency. Plus, they offer the added benefit of real-time data sync with Stampede CRM, so your team can act quickly. 



<h2 class="wp-block-heading" id="h-maximising-impact-tips-for-optimising-your-budget-with-meta-lead-forms">Maximising Impact: Tips for Optimising Your Budget with Meta Lead Forms</h2>



To get the most out of Meta Lead Forms on a limited budget, consider these optimisation tips:



<ol class="wp-block-list">
<li>Target the Right Audience Use your Stampede CRM to segment customers based on specific interests or behaviours and build custom Meta audiences from those segments. For example, target previous guests who have shown interest in events or seasonal offerings, maximising ad relevance and cutting unnecessary ad spend.</li>



<li>Use Clear, Compelling Call-to-Actions (CTAs) Meta Lead Forms are designed to be easy for customers, but your CTA can make or break an ad’s success. Instead of generic CTAs, use something engaging and specific to your offer, like “Reserve Your Spot” or “Get Exclusive Deals.”</li>



<li>Leverage Special Offers to Boost Conversions People respond well to special offers, like a free appetiser or discounted room rate for new guests. Including a clear value proposition in your Meta Lead Form ad can lead to higher conversions without increasing ad spend.</li>



<li>Monitor and Adjust Campaigns in Real-Time With the Stampede and Meta integration, your lead data syncs instantly. Monitor which campaigns are driving the most conversions and adjust your targeting or budget allocation as needed to focus on top-performing ads.</li>



<li>Retarget Interested Leads with Custom Audiences Meta Lead Forms allow you to gather information from potential customers who may not be ready to book immediately. Using Stampede’s custom audience sync feature, you can retarget these leads with follow-up ads, helping you stay top-of-mind until they’re ready to convert.</li>
</ol>



<h2 class="wp-block-heading" id="h-the-future-of-guest-acquisition-for-hospitality">The Future of Guest Acquisition for Hospitality</h2>



Meta Lead Forms are changing the game in guest acquisition for the hospitality industry. By seamlessly capturing leads and syncing with Stampede CRM, they allow businesses to connect with the right audience in a more personalised way. With this efficient approach, hospitality teams can increase engagement, drive more bookings, and strengthen guest relationships—all with minimal effort and resources.

A more effective way to run Meta ads for hospitality

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<h3 class="wp-block-heading">Over 350,000 New Customer Records</h3>



Growing their database rapidly with additional data capture. 
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<h3 class="wp-block-heading">94% Opt-In Rate to Marketing</h3>



A compliant and engaged customer database to support marketing efforts.
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<h3 class="wp-block-heading">4.5 Hours Per Week Saved</h3>



Mailchimp integration saves the marketing team hours of data transfer and cleaning every week.
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<h3 class="wp-block-heading">12,000+ Individual Reviews Collected Automatically</h3>



Having all reviews in one place.
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<h1 class="wp-block-heading">Overview</h1>



Signature Pub Group uses Stampede to gain valuable customer insights which help to grow customer loyalty and target marketing campaigns across their group of bars, restaurants and hotels located throughout Scotland.&nbsp;&nbsp;



Founded in 2003 with its first venue in Edinburgh’s Grassmarket called the Black Bull, Signature Pub Group now has a portfolio of 24 bars, restaurants and hotels throughout Scotland, and employs over 700 members of staff. In 2018, it also launched its own small-batch brewery, Cold Town.
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<h2 class="wp-block-heading">The Challenge</h2>



Easily gaining valuable customer insights which inform effective, targeted marketing campaigns and drive customer loyalty is a challenge for any business. As an offline, rather than online, business, Signature Pub Group was struggling to capture and act on customer data from the people who visited their venues.&nbsp;



Like many other businesses, Signature Pub Group offered its customers free wifi when they visited their venues. However, they were not getting very much, if any, useful customer data back from this service and were missing out on a great deal of marketing potential and customer engagement.
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<figure class="wp-block-pullquote"><blockquote>“We have saved lots of time using Stampede as offers are automated, so once they are set up, they are set up.&#8220;</blockquote></figure>



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“What Stampede offer is good value for money. In terms of data capture and ease of use for customers, it’s pretty great … It’s definitely of value, it’s definitely making us money.”
<cite>Steven Watson&nbsp;– Digital Marketing Manager, Signature Pub Group </cite></blockquote>
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<h2 class="wp-block-heading" id="h-the-solution">The Solution</h2>



Signature Pub Group was initially attracted to B2B hospitality technology company Stampede after they were searching for an easy way for their customers to connect to WiFi without passwords. However, what started as a way to simplify the process of getting onto the internet for customers, grew into a powerful data capture tool, which Signature Pub Group now uses to market their venues to their customers.



“The world is now completely digital so now, when people log in to our wifi, we don’t lose them completely. When someone first comes to a venue, we send them a discount code and then another automated email is sent later on, asking if they want to join the loyalty club,” explains Steven Watson, Digital Marketing Manager at Signature Pub Group.



Using Stampede’s software, Steven can see everything from how many times a customer has been to a venue, to what device they used to access the wifi, as well as how much time they were on the internet, when exactly they connected and how much data they used.
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Steven is then able to set up an automated marketing email or SMS specifically for a certain group of people.



“Twenty-four hours after the customer leaves, it sends them a code to come back again &#8211; a 10 or 20% off code, depending on the venue. If someone hasn’t visited in a while, it sends another discount code saying ‘we miss you’” Steven explains.



He can even market specifically to people who use a certain device to access the wifi. Students, for example, may be more likely to use their laptop, so Steven can use this information to target marketing specifically at them.



“Before Covid, we were looking at which customers go to other venues and the percentage of customers which go to which venue, so we could market as such.”



“We have saved lots of time using Stampede as offers are automated, so once they are set up, they are set up. We used to have a lot of loyalty clubs. On Stampede, if customers have been in a certain number of times, it sends them a notification asking them to join [our loyalty club] &#8211; we got a lot of members from that.”



In 2023, Steven and Signature centralised their email marketing into Stampede. Switching from Mailchimp not only saved the marketing team hours of spreadsheet labour but also saved the organisation a 4-figure sum every month.&nbsp;



Another key piece of centralising was the OpenTable integration. This grows and enhances their mailing lists in Stampede with invaluable data for email marketing.



Another of Stampede’s functions Steven regularly uses is called ‘Upsell’, which enables him to offer customers ‘pop-up’ adverts detailing the venue’s main offers, as soon as they log in to the wifi.



“There is a lot of potential points for customers to see offers and a lot of added value for us and the customer,” Steven explains.



What’s more, a few hours after a customer leaves a venue, Stampede sends an automated email asking them for a review. If the review is only 1, 2 or 3 stars, Steven and his team have time to act before the customer posts their review online. If the review is 4 or 5 stars, the customer is asked if they want to post their review on Facebook, Google or TripAdvisor.&nbsp;



“On the restaurant side of things, you can see reviews flooding in. That is really powerful!”



In addition, Stampede enables Steven to ‘sentiment check’ customer reviews. For example, he can see how many times the word ‘food’ is used in both positive and negative reviews and take action to rectify any issues in any given venue, if necessary.



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<h2 class="wp-block-heading">Support During 2020</h2>



When the Covid-19 pandemic hit and the hospitality industry was required to use Track and Trace for all customers coming into a venue, Stampede quickly built an add-on to their software that could integrate the Track and Trace requirements to the current data capture.&nbsp;



“I have been to a pub where they make you sign in by paper. Here, our customers can scan a QR code or sign in to wifi, so we can avoid queues. The system made it super easy. And it just worked, no hassle.”



“There are various other companies who offer a similar service [to Stampede’s]&nbsp; &#8211; easy to log in to WiFi and get an advert. But I wanted people’s data and to get the reviews, rather than just to send them an advert.”



“What Stampede offer is good value for money. In terms of data capture and ease of use for customers, it’s pretty great. Their tech support has always been really good, too &#8211; they are always quick to get things fixed. It’s definitely of value, it’s definitely making us money.”
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To finish off our&nbsp;<a rel="noreferrer noopener" href="https://stampede.ai/blog/tag/personalised-marketing/" target="_blank">5 part series on personalised marketing</a>, we’ve asked our team to share their favourite personalisation or automation feature of Stampede.



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These will give you some additional ideas and inspiration for your next personalised marketing campaigns to drive customer loyalty and grow your business.



In case you’ve missed one of the 5 parts, you’ll find them <a href="https://stampede.ai/blog/tag/personalised-marketing/" target="_blank" rel="noreferrer noopener">on our blog</a>.



<h5 class="wp-block-heading" id="h-staff-favourites-automations">Staff Favourites: Automations</h5>



<h6 class="wp-block-heading">Chris &#8211; Head of Growth Marketing</h6>



&#8220;My favourite is probably automated review requests. It makes such a difference when it&#8217;s done right, based on when you actually visited and left a venue, as opposed to a booking system’s best guess.&#8221;



Learn more about how you can save time gathering your reviews using <a href="https://stampede.ai/get-reviews/" target="_blank" rel="noreferrer noopener">automated requests</a>.



<h6 class="wp-block-heading">Craig &#8211; Customer Success Manager</h6>



&#8220;My favourite automation feature has got to be the automated SMS marketing feature for segments. Specifically the segment of &#8216;people who have a birthday next month&#8217;. It takes just a few minutes to set up a &#8216;Let&#8217;s Celebrate You&#8217; campaign and keeps working for you month after month.&#8221;



Find out how <a href="https://stampede.ai/how-it-works/marketing/#sms" target="_blank" rel="noreferrer noopener">automated SMS messages</a> can help you keep customers coming back.



<h6 class="wp-block-heading">Euan &#8211; Product Marketer</h6>



&#8220;One of my favourite automated campaigns definitely is ‘Not Seen In 14 days’, targeted at customers who haven’t been at the venue in a certain amount of time.&#8221; 



&#8220;It’s great to boost customer engagement, turn first-time visitors into repeat ones and is also a good opportunity to give special offers. The first big step on the journey to loyalty.&#8221;



Head to our blog to read more about how you can quickly set up a win-back<a href="https://stampede.ai/blog/another-5-step-recipe-how-to-easily-win-back-lost-customers-part-2-of-5/" target="_blank" rel="noreferrer noopener"> campaign</a> to retain lost customers. 



<h5 class="wp-block-heading">Staff Favourites: Personalised Marketing Campaigns</h5>



<h6 class="wp-block-heading">Jac &#8211; Operations Manager</h6>



&#8220;I love that venues can ask custom questions on their Guest WiFi sign-up. Like the date of birth, which then really helps to power their personalised marketing. And it shows customers that you’re invested in their experience and want them to have the best visit possible!&#8221;



Discover how you can customise your <a href="https://stampede.ai/how-it-works/wifi/" target="_blank" rel="noreferrer noopener">Guest WiFi login</a> to elevate your customer experience. 



<h6 class="wp-block-heading">Sean &#8211; Customer Support</h6>



&#8220;It’s really hard to choose one particular campaign, but what I love is our new advanced customer segment builder. We built something like 30 ready-made customer segments using it that all make for interesting personalised messages. It&#8217;s great that we can help our customers do really cool marketing like that.&#8221;



Check out our <a href="https://stampede.ai/blog/how-to-bring-customers-back-using-customer-data-and-personalisation-part-ii/" target="_blank" rel="noreferrer noopener">example campaigns</a> to help you get started with powerful customer segmentation building.



If you&#8217;d like to find out more about our various product features and how they could help you grow your business, <a href="https://calendly.com/stampedeae/stampede-demo-request" target="_blank" rel="noreferrer noopener">get in touch</a>. Our team is happy to show you our product in action.

Imagine you’ve recently opened a newly-minted restaurant that you’ve dubbed the Gingerman Eatery. Since it just launched, awareness among your desired customer base is nearly non-existent, yet, you’re confident you can deliver a uniquely-gratifying, share-worthy experience that customers will rave about to their network of personal connections.&nbsp;



A group of friends have just walked into your establishment and like any smart restaurant owner, you’ve recently implemented a WiFi marketing solution in-store. After wrapping up the work week, this group is looking to unwind over dinner and drinks, like most young professionals. While waiting for their orders to arrive, they pull out their phones to nab some free internet. 



Upon connecting to the guest WiFi network, they immediately encounter a branded landing page that prompts them to take two required actions to successfully complete the WiFi authentication process: one, they must choose whether to receive communications from you and two, they must <a href="https://stampede.ai/blog/facebook-data-security-and-hospitality-wifi/">login via Facebook</a>. You now have five new customers added to your customer database who have provided their contact preferences for future communications from you. What’s more, by using social WiFi, each customer ‘checks-in’ at your venue, sharing their whereabouts to their respective Facebook communities. Now hundreds of like-minded followers are aware of your restaurant’s existence and the customers who have shared their location have provided an unspoken recommendation of your brand.&nbsp;



<h4 class="wp-block-heading">The Gingerman Eatery 2, Restaurant sans WiFi Marketing 0.</h4>



Their experience with the branded landing page doesn’t end there. You leverage this prime real estate to communicate current promotions (e.g. happy hour cocktails, buck-a-chuck oysters, ½ off sangria pitchers, foods on special, etc..) which prove powerful; the limited-time nature of the promotions encourages customers to spend more time and money. Your WiFi efforts have increased average order amount per guest by nearly +30%, ultimately increasing sales.



<h4 class="wp-block-heading">The Gingerman Eatery 3, Restaurant sans WiFi Marketing 0.</h4>



The bills have been paid and your customers have left. But you haven’t seen (or heard) the last of them! Since the opt-in process, you’ve gained the necessary permissions to send automated SMS messages and emails to first-time customers in order to convert them into returning customers. “Hey! We’ve missed you since your last visit. Come by this week and we’ll give you 10% off your entire order”, the text reads. Incentivised by the compelling offer, your customers happily oblige, returning for a repeat experience. Congratulations &#8211; your automated messages have cultivated a relationship with your customers and planted the seeds of loyalty.&nbsp;



<h4 class="wp-block-heading">The Gingerman Eatery 4, Restaurant sans WiFi Marketing 0.</h4>



Back at your office, you log into your analytics dashboard. Laid out before you is a treasure trove of data and actionable insights about your customers that feed into location based campaigns &#8211; automated, real-time, tailored engagement with consumers based on their behaviour. You decide to implement a proximity-triggered campaign for returning customers. After logging back into the WiFi, returning customers will be shown WiFi Stories (proprietary to the Stampede platform) &#8211; recent news, limited-time offers and upcoming events &#8211; that are delivered to the customer in an approach similar to Facebook or Instagram stories. Not only has maximum impressions been achieved, but sales have increased by the sense of urgency encapsulated in the <a href="https://stampede.ai/blog/introducing-stories/">WiFi Stories</a>. &nbsp;



<h4 class="wp-block-heading">The Gingerman Eatery 5, Restaurant sans WiFi Marketing 0.</h4>



This is WiFi marketing in action.&nbsp;



<h4 class="wp-block-heading">How does WiFi Marketing help grow Retail &amp; Hospitality businesses?</h4>



As we vividly illustrated in the example above, WiFi marketing is about bridging the physical and digital divide of your business, enabling a richer, data-driven in-store customer experience. &nbsp; Whether it’s a coffee shop, bar, pub, fast food joint, retail store or even a recently debuted hotel, businesses can grow through a robust customer engagement platform synonymous with WiFi Marketing.&nbsp;



Here are three powerful ways WiFi Marketing can help grow businesses, especially those in the retail and hospitality industries:



1. It gives you a clearer picture of how customers interact with your business &#8211; so you can communicate with them better.&nbsp;



While your WiFi Marketing platform is churning out automated campaigns, it’s also working to passively <a href="https://stampede.ai/blog/the-marketing-power-of-wifi-analytics-for-your-business/">gather customer data</a>. This data is comprised of behavioural data and demographic data. Behavioural data tracks how customers behave in store and include metrics like dwell time (how long they stay in-store), identification of new versus returning visitors, return frequency and more. What’s more, business owners have the ability to marry that behavioural data together with demographic data that’s living and breathing on social media. By signing into social WiFi, business owners can identify the age, gender breakdown and interests of opted-in visitors. All of this data is converted into customer insights that help inform future automated campaigns and overall marketing strategy.&nbsp; The analytics doesn’t stop there. With our Stampede platform, you can measure campaign effectiveness and redemption to determine post-campaign ROI.



2. It allows you to interact with your customers &#8211; even when they are miles away from your venue.&nbsp;



As we’ve demonstrated, WiFi Marketing bridges the gap between your customers’ digital and physical profiles by asking they opt-in to receive direct communications from you. Through the vehicles of email marketing, SMS messaging and social media marketing, business owners have a lifetime opportunity to engage with their customers. There’s a litany of levers you can pull within the Stampede platform: set simple rules to <a href="https://stampede.ai/blog/the-value-of-restaurant-marketing-automation/">automate the sending of email or SMS messages</a>; drive push messages and coupons based on physical movement and/or demographics in real-time; message ‘at-risk’ customers based on days since visit; help create user-generated content by compelling customers to share stories about the venue on their social handles &#8211; all of these activities are part and parcel of an automated real-time, tailored engagement with your customers.&nbsp;



3. Finally, it generates top-of-mind awareness, helping to raise the profile of your brand to ultimately build brand equity



Don’t forget that WiFi Marketing is not just an automated marketing tool &#8211; it’s also doubles as a brand experience tool as well. The texts, emails, and engagements on social media are all designed to mimic how people interact with their friends and family today. Businesses at the end of the day are brands &#8211; and brands must be choosy about how they communicate with their customers if they want to elevate the brand experience. WiFi Marketing provides brands a golden opportunity that other marketing tactics, both digital and traditional, simply fail to provide &#8211; the art of conversation. By creating a one-on-one dialogue with your customer (versus treating them as passive recipients of hard sell messages), you’ll forge a stronger connection with your customers and consequently, increase positive brand perception that will pay off in the years to come.&nbsp;

WiFi Marketing: 3 Powerful Ways It Can Grow Your Business

[vc_row section_full_height=&#8221;fullheight&#8221; bg_type=&#8221;image&#8221; bg_image=&#8221;16720&#8243; bg_position=&#8221;left-center&#8221; equal_column_height=&#8221;middle-content&#8221; scroll_section_title=&#8221;HOTELS&#8221; section_id=&#8221;hotels&#8221;][vc_column width=&#8221;1/2&#8243; el_class=&#8221;m-hide&#8221;][rev_slider_vc alias=&#8221;in-action-hotels-stmpd&#8221; el_class=&#8221;m-hide&#8221;][/vc_column][vc_column width=&#8221;1/2&#8243;][fildisi_empty_space height_multiplier=&#8221;2x&#8221;][vc_custom_heading text=&#8221;&#8221; font_container=&#8221;tag:h2|font_size:20px|text_align:left|color:%23999999|line_height:20px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;spacey little-margin&#8221;][fildisi_slogan title=&#8221;More direct and repeat bookings to help your hotel grow&#8221; heading=&#8221;h3&#8243; subtitle=&#8221;For Hotels&#8221; button_text=&#8221;&#8221; button2_text=&#8221;&#8221; el_class=&#8221;bx-caption4&#8243;][/fildisi_slogan][vc_column_text]Stampede gives hoteliers and their teams the power to own the customer relationship, from the first visit, to their next booking and beyond. 
With a variety of easy and automated ways to build a customer database, you can connect with customers through <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/marketing/">email and SMS marketing</a> after they depart and during their stay. No more masked data from OTAs, and more chances to <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/marketing/#stories">upsell</a> your on-site services.
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Your guests will benefit from an enhanced customer experience, with a frictionless, password-free and totally secure <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/wifi/">guest WiFi system</a>. It even remembers them when they come back to the venue.[/vc_column_text][fildisi_empty_space height_multiplier=&#8221;2x&#8221;][vc_row_inner][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Book a Demo&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:%23schedule-demo|title:Schedule%20demo||&#8221; margin_bottom=&#8221;20px&#8221; el_class=&#8221;on-top&#8221; button_class=&#8221;book-demo&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][/vc_column_inner][/vc_row_inner][vc_column_text el_class=&#8221;texty-small&#8221;]Or <a href="https://stampede.ai/contact/">contact</a> our team to find out more about Stampede.[/vc_column_text][fildisi_empty_space height_multiplier=&#8221;2x&#8221;][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;Brands we work with&#8221; font_container=&#8221;tag:h3|text_align:left|color:%23ff3a9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;m-hide&#8221;][fildisi_gallery ids=&#8221;19121,19122,19123,19124&#8243; grid_image_mode=&#8221;landscape-medium&#8221; columns_large_screen=&#8221;4&#8243; columns=&#8221;4&#8243; gutter_size=&#8221;60&#8243; overlay_opacity=&#8221;70&#8243; image_link_mode=&#8221;none&#8221;][/fildisi_gallery][vc_custom_heading text=&#8221;What People Say&#8221; font_container=&#8221;tag:h3|text_align:left|color:%23ff3a9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;m-hide&#8221;][fildisi_testimonial testimonial_mode=&#8221;masonry&#8221; columns_large_screen=&#8221;2&#8243; columns=&#8221;2&#8243; gutter_size=&#8221;20&#8243; items_to_show=&#8221;4&#8243; disable_pagination=&#8221;yes&#8221; order_by=&#8221;rand&#8221; show_image=&#8221;yes&#8221; include_posts=&#8221;18954,18949,4229,8956,4185&#8243; el_class=&#8221;m-hide&#8221;][/vc_column][/vc_row][vc_row disable_element=&#8221;yes&#8221; bg_type=&#8221;image&#8221; bg_image=&#8221;15599&#8243; bg_image_size=&#8221;responsive&#8221; padding_top_multiplier=&#8221;5x&#8221; padding_bottom_multiplier=&#8221;5x&#8221; columns_gap=&#8221;60&#8243; el_class=&#8221;try-it&#8221;][vc_column text_align=&#8221;center&#8221; css=&#8221;.vc_custom_1602169528977{padding-top: 50px !important;padding-bottom: 40px !important;background-color: #1f2888 !important;border-radius: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Try Stampede for free&#8221; font_container=&#8221;tag:h2|text_align:center|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text el_class=&#8221;p-home-white&#8221;]Get started growing your business with a 14-day free trial. 
Includes all features of our Starter plan[/vc_column_text][fildisi_empty_space][vc_row_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][vc_raw_html]JTVCY29udGFjdC1mb3JtLTclMjBpZCUzRCUyMjE1NTk4JTIyJTIwdGl0bGUlM0QlMjJGcmVlJTIwVHJpYWwlMjBTdGVwLTAlMjIlNUQ=[/vc_raw_html][/vc_column_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row padding_top_multiplier=&#8221;&#8221; padding_bottom_multiplier=&#8221;&#8221;][vc_column][fildisi_modal modal_mode=&#8221;dialog&#8221; content_size=&#8221;medium&#8221; modal_id=&#8221;download-now&#8221;][vc_custom_heading text=&#8221;Download Now&#8221; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221;][contact-form-7 id=&#8221;2417&#8243; title=&#8221;Gated Content&#8221;][/fildisi_modal][/vc_column][/vc_row]

[vc_row bg_type=&#8221;image&#8221; bg_image=&#8221;15605&#8243; bg_image_size=&#8221;responsive&#8221; bg_position=&#8221;center-top&#8221; padding_top_multiplier=&#8221;2x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; equal_column_height=&#8221;middle-content&#8221;][vc_column vertical_content_position=&#8221;middle&#8221; width=&#8221;1/2&#8243; el_class=&#8221;on-top&#8221; css=&#8221;.vc_custom_1583792399340{padding-top: 20px !important;padding-right: 50px !important;}&#8221;][vc_custom_heading text=&#8221;Our mission is to empower physical businesses with world class digital tools&#8221; font_container=&#8221;tag:div|font_size:40px|text_align:left|color:%231f2888|line_height:52px&#8221; use_theme_fonts=&#8221;yes&#8221;][fildisi_empty_space height_multiplier=&#8221;custom&#8221; height=&#8221;18px&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221;]Since 2015, Stampede has provided businesses with intuitive tools enabling them to grow their business, whilst delivering an exceptional experience for their customers at the same time.[/vc_column_text][/vc_column][vc_column width=&#8221;1/6&#8243; el_wrapper_class=&#8221;sliders&#8221; css=&#8221;.vc_custom_1532536140578{padding-top: 20px !important;}&#8221; el_class=&#8221;m-hide&#8221;][/vc_column][vc_column width=&#8221;1/3&#8243;][vc_custom_heading text=&#8221;We want to change the way offline businesses engage with customers online&#8221; font_container=&#8221;tag:h2|font_size:30px|text_align:right|color:%231d1e2c|line_height:42px&#8221; use_theme_fonts=&#8221;yes&#8221;][/vc_column][/vc_row][vc_row padding_top_multiplier=&#8221;3x&#8221; padding_bottom_multiplier=&#8221;3x&#8221; columns_gap=&#8221;60&#8243; section_id=&#8221;contact&#8221;][vc_column width=&#8221;1/2&#8243;][fildisi_gmap map_zoom=&#8221;5&#8243; map_height=&#8221;530&#8243; map_mode=&#8221;multiple&#8221; map_marker=&#8221;15975&#8243; map_points=&#8221;%5B%7B%22title%22%3A%22Stampede%20Scotland%22%2C%22marker%22%3A%2215975%22%2C%22lat%22%3A%2255.9770448%22%2C%22lng%22%3A%22-3.1731086%22%2C%22infotext_open%22%3A%22no%22%7D%2C%7B%22title%22%3A%22Stampede%20Wales%22%2C%22marker%22%3A%2215975%22%2C%22lat%22%3A%2251.479754%22%2C%22lng%22%3A%22-3.1556141%22%2C%22infotext_open%22%3A%22no%22%7D%5D&#8221;][/vc_column][vc_column width=&#8221;1/2&#8243;][vc_custom_heading text=&#8221;Contact us&#8221; font_container=&#8221;tag:h2|font_size:56px|text_align:left|color:%231f2888|line_height:60px&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221;]Drop by our Scotland office at: 
Admiral House, 
29-30 Maritime Street, 
EH6 6SE, Edinburgh
Call us on: 
<a href="tel:01315107008">(+44) 0131 510 7008</a>
Or send us a message, we will reply asap.[/vc_column_text][vc_raw_html]JTVCY29udGFjdC1mb3JtLTclMjBpZCUzRCUyMjIyNDglMjIlMjB0aXRsZSUzRCUyMkNvbnRhY3QlMjIlNUQ=[/vc_raw_html][/vc_column][/vc_row]

Company

[vc_row padding_top_multiplier=&#8221;&#8221; padding_bottom_multiplier=&#8221;&#8221; equal_column_height=&#8221;middle-content&#8221; font_color=&#8221;#000000&#8243;][vc_column width=&#8221;1/2&#8243;][fildisi_empty_space][fildisi_slogan title=&#8221;&#8221; heading_tag=&#8221;h3&#8243; heading=&#8221;h3&#8243; subtitle=&#8221;Better together&#8221; button_text=&#8221;&#8221; button2_text=&#8221;&#8221; el_class=&#8221;bx-caption&#8221;]Cloud controlled access points and the ability to offer beautifully branded captive portals, word class analytics and marketing automation all at the click of a button[/fildisi_slogan][fildisi_empty_space][fildisi_button button_text=&#8221;Start Trial&#8221; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fsignup.stampede.ai%3Fvendor%3Druckus|title:Free%20Ruckus%20Captive%20Portal%20Trial|target:%20_blank|&#8221; button_class=&#8221;free-trial&#8221;][/vc_column][vc_column width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1530737589539{margin-bottom: 0px !important;}&#8221;][fildisi_single_image image=&#8221;13060&#8243;][fildisi_empty_space][/vc_column][/vc_row][vc_row padding_top_multiplier=&#8221;&#8221; padding_bottom_multiplier=&#8221;&#8221; equal_column_height=&#8221;middle-content&#8221; font_color=&#8221;#0a0a0a&#8221;][vc_column width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1531064993448{margin-bottom: 0px !important;}&#8221; el_wrapper_class=&#8221;slider&#8221;][fildisi_empty_space][fildisi_single_image image=&#8221;13059&#8243;][fildisi_empty_space el_class=&#8221;m-img&#8221;][/vc_column][vc_column width=&#8221;1/2&#8243;][fildisi_empty_space][fildisi_slogan title=&#8221;&#8221; heading_tag=&#8221;h3&#8243; heading=&#8221;h3&#8243; subtitle=&#8221;Captive Portal Analytics&#8221; button_text=&#8221;&#8221; button2_text=&#8221;&#8221; el_class=&#8221;bx-caption&#8221;]We&#8217;ve defined a new standard for captive portal analytics. This isn&#8217;t about bits and bytes, its about people connecting.[/fildisi_slogan][fildisi_empty_space][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; bg_color=&#8221;#f7f7f7&#8243; section_id=&#8221;stickywicket&#8221;][vc_column][fildisi_callout title=&#8221;Start 14 day free trial&#8221; heading=&#8221;h4&#8243; button_text=&#8221;Start Now&#8221; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fsignup.stampede.ai%3Fvendor%3Druckus||target:%20_blank|&#8221; button_class=&#8221;free-trial&#8221;]Using Ruckus Networks for your access points and other hardware or software?[/fildisi_callout][/vc_column][/vc_row]

Ruckus Networks

[vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;&#8221; padding_bottom_multiplier=&#8221;&#8221; bg_color=&#8221;#ffffff&#8221;][vc_column width=&#8221;1/6&#8243;][/vc_column][vc_column width=&#8221;2/3&#8243;][fildisi_modal modal_id=&#8221;leave-feedback&#8221;][vc_row_inner][vc_column_inner width=&#8221;1/6&#8243;][/vc_column_inner][vc_column_inner width=&#8221;2/3&#8243;][vc_custom_heading text=&#8221;Feedback&#8221; use_theme_fonts=&#8221;yes&#8221;][contact-form-7 id=&#8221;2323&#8243; title=&#8221;Feedback&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/6&#8243;][/vc_column_inner][/vc_row_inner][/fildisi_modal][/vc_column][vc_column width=&#8221;1/6&#8243;][/vc_column][/vc_row][vc_row bg_type=&#8221;image&#8221; bg_image=&#8221;15599&#8243; bg_image_size=&#8221;responsive&#8221; padding_top_multiplier=&#8221;5x&#8221; padding_bottom_multiplier=&#8221;5x&#8221; columns_gap=&#8221;60&#8243; font_color=&#8221;#ffffff&#8221; el_class=&#8221;try-it&#8221;][vc_column text_align=&#8221;center&#8221; css=&#8221;.vc_custom_1583788662441{padding-top: 50px !important;padding-bottom: 40px !important;background-color: #1f2888 !important;border-radius: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Check out our news&#8221; font_container=&#8221;tag:h2|font_size:45px|text_align:center|color:%23ffffff|line_height:65px&#8221; use_theme_fonts=&#8221;yes&#8221;][fildisi_empty_space][fildisi_button align=&#8221;center&#8221; button_text=&#8221;Go to Blog&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fblog%2F|||&#8221;][/vc_column][/vc_row]

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<h5 style="text-align: center;">Please choose from one of the options below</h5>
[/vc_column_text][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; columns_gap=&#8221;none&#8221; equal_column_height=&#8221;middle-content&#8221; tablet_visibility=&#8221;hide&#8221; tablet_sm_visibility=&#8221;hide&#8221; mobile_visibility=&#8221;hide&#8221; bg_color=&#8221;#edf2f7&#8243; el_wrapper_class=&#8221;row-wrapper&#8221;][vc_column width=&#8221;1/4&#8243; tablet_sm_width=&#8221;hide&#8221; mobile_width=&#8221;hide&#8221; text_align=&#8221;center&#8221; css=&#8221;.vc_custom_1661966838497{border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #ffffff !important;border-left-color: #1f2888 !important;border-right-color: #1f2888 !important;border-top-color: #1f2888 !important;border-bottom-color: #1f2888 !important;border-radius: 10px !important;}&#8221; el_class=&#8221;action-box&#8221;][fildisi_single_image image_type=&#8221;image-link&#8221; image_mode=&#8221;medium&#8221; image=&#8221;22089&#8243; image_shape=&#8221;extra-round&#8221; link=&#8221;url:https%3A%2F%2Fstampede.ai%2Frequest-quote%2F|title:Get%20a%20Quote&#8221; el_class=&#8221;zoom&#8221;][vc_custom_heading text=&#8221;Get a Quote&#8221; font_container=&#8221;tag:h2|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;text&#8221; link=&#8221;url:https%3A%2F%2Fstampede.ai%2Frequest-quote%2F|title:Get%20a%20Quote&#8221;][vc_column_text]Fill in a quick form to build your ideal Stampede package and we&#8217;ll put together a custom quote for you.[/vc_column_text][/vc_column][vc_column width=&#8221;1/12&#8243;][vc_column_text]
Or
[/vc_column_text][/vc_column][vc_column width=&#8221;1/4&#8243; tablet_sm_width=&#8221;hide&#8221; mobile_width=&#8221;hide&#8221; text_align=&#8221;center&#8221; css=&#8221;.vc_custom_1661966964378{border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #ffffff !important;border-left-color: #ffffff !important;border-right-color: #ffffff !important;border-top-color: #ffffff !important;border-bottom-color: #ffffff !important;border-radius: 10px !important;}&#8221; el_class=&#8221;action-box&#8221;][fildisi_single_image image_type=&#8221;image-link&#8221; image_mode=&#8221;square&#8221; image=&#8221;22088&#8243; link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fcreate-account%2F|title:Create%20Account&#8221;][vc_custom_heading text=&#8221;Create an Account&#8221; font_container=&#8221;tag:h2|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;text&#8221; link=&#8221;url:https%3A%2F%2Fstart.stampede.ai%2Fweb|title:Create%20Account&#8221;][vc_column_text]Want to dive in and look around for yourself? Create your Stampede account in just a couple of minutes and our team will be here to support you.[/vc_column_text][/vc_column][vc_column width=&#8221;1/12&#8243;][vc_column_text]
Or
[/vc_column_text][/vc_column][vc_column width=&#8221;1/4&#8243; tablet_sm_width=&#8221;hide&#8221; mobile_width=&#8221;hide&#8221; text_align=&#8221;center&#8221; css=&#8221;.vc_custom_1661448606408{border-top-width: 0px !important;border-right-width: 0px !important;border-bottom-width: 0px !important;border-left-width: 0px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #ffffff !important;border-left-color: #1f2888 !important;border-right-color: #1f2888 !important;border-top-color: #1f2888 !important;border-bottom-color: #1f2888 !important;border-radius: 10px !important;}&#8221; el_class=&#8221;action-box&#8221;][fildisi_single_image image_type=&#8221;image-link&#8221; image_mode=&#8221;square&#8221; image=&#8221;22087&#8243; link=&#8221;url:https%3A%2F%2Fcalendly.com%2Fstampede-web%2Fnew-customer&#8221;][vc_custom_heading text=&#8221;Book a Demo&#8221; font_container=&#8221;tag:h2|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;text&#8221; link=&#8221;url:https%3A%2F%2Fcalendly.com%2Fstampede-web%2Fnew-customer&#8221;][vc_column_text]Book a screen-share demo at a time to suit you with one of our specialists to learn more about Stampede and see how it works in real-time.[/vc_column_text][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;2x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; columns_gap=&#8221;15&#8243; equal_column_height=&#8221;middle-content&#8221; desktop_visibility=&#8221;hide&#8221; tablet_visibility=&#8221;hide&#8221; bg_color=&#8221;#edf2f7&#8243;][vc_column css=&#8221;.vc_custom_1661434797657{border-top-width: 3px !important;border-right-width: 3px !important;border-bottom-width: 3px !important;border-left-width: 3px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #ffffff !important;border-left-color: #1f2888 !important;border-left-style: solid !important;border-right-color: #1f2888 !important;border-right-style: solid !important;border-top-color: #1f2888 !important;border-top-style: solid !important;border-bottom-color: #1f2888 !important;border-bottom-style: solid !important;border-radius: 25px !important;}&#8221;][vc_row_inner][vc_column_inner width=&#8221;1/2&#8243; mobile_width=&#8221;2-5&#8243;][fildisi_single_image image_type=&#8221;image-link&#8221; image_mode=&#8221;medium&#8221; image=&#8221;22089&#8243; image_shape=&#8221;extra-round&#8221; link=&#8221;url:https%3A%2F%2Fstampede.ai%2Frequest-quote%2F|title:Get%20a%20Quote&#8221; el_class=&#8221;zoom&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243; mobile_width=&#8221;3-5&#8243;][vc_column_text css=&#8221;.vc_custom_1661436164898{padding-top: 5px !important;padding-right: 5px !important;padding-bottom: 5px !important;padding-left: 5px !important;}&#8221;]
<h2><a style="color: #ff3a9b;" href="https://stampede.ai/request-quote/">Get a Quote</a></h2>
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Fill in a quick form to build your ideal Stampede package and we&#8217;ll put together a custom quote for you.
[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;2x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; columns_gap=&#8221;15&#8243; equal_column_height=&#8221;middle-content&#8221; desktop_visibility=&#8221;hide&#8221; tablet_visibility=&#8221;hide&#8221; bg_color=&#8221;#edf2f7&#8243;][vc_column css=&#8221;.vc_custom_1661436284533{border-top-width: 3px !important;border-right-width: 3px !important;border-bottom-width: 3px !important;border-left-width: 3px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #ffffff !important;border-left-color: #ff3a9b !important;border-left-style: solid !important;border-right-color: #ff3a9b !important;border-right-style: solid !important;border-top-color: #ff3a9b !important;border-top-style: solid !important;border-bottom-color: #ff3a9b !important;border-bottom-style: solid !important;border-radius: 25px !important;}&#8221;][vc_row_inner][vc_column_inner width=&#8221;1/2&#8243; mobile_width=&#8221;2-5&#8243;][fildisi_single_image image_type=&#8221;image-link&#8221; image_mode=&#8221;square&#8221; image=&#8221;22088&#8243; link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fcreate-account%2F|title:Create%20Account&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243; mobile_width=&#8221;3-5&#8243;][vc_column_text css=&#8221;.vc_custom_1661436179696{padding-top: 5px !important;padding-right: 5px !important;padding-bottom: 5px !important;padding-left: 5px !important;}&#8221;]
<h2><a style="color: #ff3a9b;" href="https://stampede.ai/create-account/">Create an Account</a></h2>
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Want to dive in and look around for yourself? Create your Stampede account in just a couple of minutes and our team will be here to support you.
[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;2x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; columns_gap=&#8221;15&#8243; equal_column_height=&#8221;middle-content&#8221; desktop_visibility=&#8221;hide&#8221; tablet_visibility=&#8221;hide&#8221; bg_color=&#8221;#edf2f7&#8243;][vc_column css=&#8221;.vc_custom_1661434797657{border-top-width: 3px !important;border-right-width: 3px !important;border-bottom-width: 3px !important;border-left-width: 3px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #ffffff !important;border-left-color: #1f2888 !important;border-left-style: solid !important;border-right-color: #1f2888 !important;border-right-style: solid !important;border-top-color: #1f2888 !important;border-top-style: solid !important;border-bottom-color: #1f2888 !important;border-bottom-style: solid !important;border-radius: 25px !important;}&#8221;][vc_row_inner][vc_column_inner width=&#8221;1/2&#8243; mobile_width=&#8221;1-2&#8243;][fildisi_single_image image_type=&#8221;image-link&#8221; image_mode=&#8221;square&#8221; image=&#8221;22087&#8243; link=&#8221;url:https%3A%2F%2Fcalendly.com%2Fstampede-web%2Fnew-customer&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243; mobile_width=&#8221;1-2&#8243;][vc_column_text css=&#8221;.vc_custom_1661436193144{padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}&#8221;]
<h2><a style="color: #ff3a9b;" href="https://h.stampede.ai/meetings/stampede/demo">Book a Demo</a></h2>
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Book a screen-share demo at a time to suit you with one of our specialists to learn more about Stampede and see how it works in real-time.
[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; bg_color=&#8221;#edf2f7&#8243;][vc_column text_align=&#8221;center&#8221;][vc_column_text]For anything else please <a href="https://stampede.ai/contact/">contact us:</a>
contact@stampede.ai 
(+44) 0131 510 7008[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][fildisi_flexible_carousel items_per_page=&#8221;1&#8243; items_tablet_landscape=&#8221;1&#8243; items_tablet_portrait=&#8221;1&#8243;][vc_row_inner][vc_column_inner width=&#8221;1/4&#8243;][vc_single_image image=&#8221;22146&#8243; style=&#8221;vc_box_rounded&#8221;][/vc_column_inner][vc_column_inner width=&#8221;3/4&#8243;][vc_column_text css=&#8221;.vc_custom_1663848770854{padding-bottom: 35px !important;}&#8221;]Stampede has helped us increase our returning guests and also our revenue. We’ve seen an increase of over 50% with guests coming back in.
Ieuan Davis &#8211; Marketing Manager, The Coal Exchange Hotel[/vc_column_text][/vc_column_inner][vc_column_inner width=&#8221;1/3&#8243;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text css=&#8221;.vc_custom_1663848869886{border-top-width: 3px !important;border-right-width: 3px !important;border-bottom-width: 3px !important;border-left-width: 3px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #edf2f7 !important;border-left-color: #ff3a9b !important;border-left-style: solid !important;border-right-color: #ff3a9b !important;border-right-style: solid !important;border-top-color: #ff3a9b !important;border-top-style: solid !important;border-bottom-color: #ff3a9b !important;border-bottom-style: solid !important;border-radius: 25px !important;}&#8221;]+ 8,500 
Contactable Customers[/vc_column_text][/vc_column_inner][vc_column_inner width=&#8221;1/3&#8243;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text css=&#8221;.vc_custom_1663848876929{border-top-width: 3px !important;border-right-width: 3px !important;border-bottom-width: 3px !important;border-left-width: 3px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #edf2f7 !important;border-left-color: #ff3a9b !important;border-left-style: solid !important;border-right-color: #ff3a9b !important;border-right-style: solid !important;border-top-color: #ff3a9b !important;border-top-style: solid !important;border-bottom-color: #ff3a9b !important;border-bottom-style: solid !important;border-radius: 25px !important;}&#8221;]+ £2,500 
Return On Investment[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1/4&#8243;][vc_single_image image=&#8221;22072&#8243; style=&#8221;vc_box_rounded&#8221;][/vc_column_inner][vc_column_inner width=&#8221;3/4&#8243;][vc_column_text css=&#8221;.vc_custom_1663848764231{padding-bottom: 35px !important;}&#8221;]Stampede became a part of our recipe for success. It has been an integral part of our marketing to retain customers.
Graham Atkinson &#8211; Director, Butta Burger[/vc_column_text][/vc_column_inner][vc_column_inner width=&#8221;1/3&#8243;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text css=&#8221;.vc_custom_1663848853847{border-top-width: 3px !important;border-right-width: 3px !important;border-bottom-width: 3px !important;border-left-width: 3px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #edf2f7 !important;border-left-color: #ff3a9b !important;border-left-style: solid !important;border-right-color: #ff3a9b !important;border-right-style: solid !important;border-top-color: #ff3a9b !important;border-top-style: solid !important;border-bottom-color: #ff3a9b !important;border-bottom-style: solid !important;border-radius: 25px !important;}&#8221;]+ 8,000 
Contactable Customers[/vc_column_text][/vc_column_inner][vc_column_inner width=&#8221;1/3&#8243;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text css=&#8221;.vc_custom_1663848862097{border-top-width: 3px !important;border-right-width: 3px !important;border-bottom-width: 3px !important;border-left-width: 3px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #edf2f7 !important;border-left-color: #ff3a9b !important;border-left-style: solid !important;border-right-color: #ff3a9b !important;border-right-style: solid !important;border-top-color: #ff3a9b !important;border-top-style: solid !important;border-bottom-color: #ff3a9b !important;border-bottom-style: solid !important;border-radius: 25px !important;}&#8221;]+ £26,000 
Return on Investment[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1/4&#8243;][vc_single_image image=&#8221;22202&#8243;][/vc_column_inner][vc_column_inner width=&#8221;3/4&#8243;][vc_column_text css=&#8221;.vc_custom_1663848778895{padding-bottom: 35px !important;}&#8221;]The platform is really easy to navigate around, helping us to work intuitively without having to constantly ask for help. It took us no time at all to find our feet!
Emma Luke-Ward &#8211; Digital Marketing Manager, Lane 7[/vc_column_text][/vc_column_inner][vc_column_inner width=&#8221;1/3&#8243;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text css=&#8221;.vc_custom_1663848784644{border-top-width: 3px !important;border-right-width: 3px !important;border-bottom-width: 3px !important;border-left-width: 3px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #edf2f7 !important;border-left-color: #ff3a9b !important;border-left-style: solid !important;border-right-color: #ff3a9b !important;border-right-style: solid !important;border-top-color: #ff3a9b !important;border-top-style: solid !important;border-bottom-color: #ff3a9b !important;border-bottom-style: solid !important;border-radius: 25px !important;}&#8221;]+ 100,000 
Contactable Customers[/vc_column_text][/vc_column_inner][vc_column_inner width=&#8221;1/3&#8243;][vc_empty_space height=&#8221;10px&#8221;][vc_column_text css=&#8221;.vc_custom_1663848791101{border-top-width: 3px !important;border-right-width: 3px !important;border-bottom-width: 3px !important;border-left-width: 3px !important;padding-top: 25px !important;padding-right: 25px !important;padding-bottom: 25px !important;padding-left: 25px !important;background-color: #edf2f7 !important;border-left-color: #ff3a9b !important;border-left-style: solid !important;border-right-color: #ff3a9b !important;border-right-style: solid !important;border-top-color: #ff3a9b !important;border-top-style: solid !important;border-bottom-color: #ff3a9b !important;border-bottom-style: solid !important;border-radius: 25px !important;}&#8221;]+ £91,000 
Return on Investment[/vc_column_text][/vc_column_inner][/vc_row_inner][/fildisi_flexible_carousel][/vc_column][/vc_row]

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[vc_row padding_top_multiplier=&#8221;&#8221; padding_bottom_multiplier=&#8221;&#8221; equal_column_height=&#8221;middle-content&#8221; font_color=&#8221;#000000&#8243;][vc_column width=&#8221;1/2&#8243;][fildisi_empty_space][fildisi_slogan title=&#8221;&#8221; heading_tag=&#8221;h3&#8243; heading=&#8221;h3&#8243; subtitle=&#8221;Better together&#8221; button_text=&#8221;&#8221; button2_text=&#8221;&#8221; el_class=&#8221;bx-caption&#8221;]Cloud controlled access points and the ability to offer beautifully branded captive portals, word class analytics and marketing automation all at the click of a button[/fildisi_slogan][fildisi_empty_space][fildisi_button button_text=&#8221;Book a Demo&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:%23schedule-demo&#8221; button_class=&#8221;book-demo&#8221;][/vc_column][vc_column width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1530737589539{margin-bottom: 0px !important;}&#8221;][fildisi_single_image image=&#8221;13060&#8243;][fildisi_empty_space][/vc_column][/vc_row][vc_row padding_top_multiplier=&#8221;&#8221; padding_bottom_multiplier=&#8221;&#8221; equal_column_height=&#8221;middle-content&#8221; font_color=&#8221;#0a0a0a&#8221;][vc_column width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1531064993448{margin-bottom: 0px !important;}&#8221; el_wrapper_class=&#8221;slider&#8221;][fildisi_empty_space][fildisi_single_image image=&#8221;13059&#8243;][fildisi_empty_space el_class=&#8221;m-img&#8221;][/vc_column][vc_column width=&#8221;1/2&#8243;][fildisi_empty_space][fildisi_slogan title=&#8221;&#8221; heading_tag=&#8221;h3&#8243; heading=&#8221;h3&#8243; subtitle=&#8221;Captive Portal Analytics&#8221; button_text=&#8221;&#8221; button2_text=&#8221;&#8221; el_class=&#8221;bx-caption&#8221;]We&#8217;ve defined a new standard for captive portal analytics. This isn&#8217;t about bits and bytes, its about people connecting.[/fildisi_slogan][fildisi_empty_space][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; bg_color=&#8221;#f7f7f7&#8243; section_id=&#8221;stickywicket&#8221;][vc_column][fildisi_callout title=&#8221;Get Started Now&#8221; heading=&#8221;h4&#8243; button_text=&#8221;Book a Demo&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:%23schedule-demo&#8221; button_class=&#8221;book-demo&#8221;]Using meraki.go for your in-venue WiFi?[/fildisi_callout][/vc_column][/vc_row]

meraki go

Fact is, your customers’ digital experience is a critically important part of their in-venue experience. You’ve probably paid attention to the way your digital solutions (menu, order &amp; pay, …) look from a customer’s point of view. You made sure the user interface is in line with your branding and easy to navigate for your customer.&nbsp;But what about your Guest WiFi sign-up?&nbsp;Are you making these common Guest WiFi mistakes?



<hr class="wp-block-separator has-css-opacity"/>



Over the years we have come across a huge variety of good, bad and ugly Guest WiFi sign-ups in hospitality businesses. Well designed ones and also some not as attractive and user friendly as one would hope for.



Since we&#8217;ve been allowed back into restaurants and bars, we&#8217;ve gotten back into our old way of examining what&#8217;s out there and sharing it with the team.



Below are 3 anonymised examples, based on real Guest WiFi sign-ups and what needs improved on them.&nbsp;



<div class="wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile" style="grid-template-columns:auto 31%"><figure class="wp-block-media-text__media"><img loading="lazy" decoding="async" width="1080" height="1920" src="https://website-backend.stampede.ai/wp-content/uploads/2021/06/Phone-Mock-ups.png" alt="" class="wp-image-20052 size-full" srcset="https://website-backend.stampede.ai/wp-content/uploads/2021/06/Phone-Mock-ups.png 1080w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Phone-Mock-ups-169x300.png 169w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Phone-Mock-ups-576x1024.png 576w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Phone-Mock-ups-768x1365.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Phone-Mock-ups-864x1536.png 864w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Phone-Mock-ups-150x267.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Phone-Mock-ups-592x1052.png 592w" sizes="auto, (max-width: 1080px) 100vw, 1080px" /></figure><div class="wp-block-media-text__content">
<h4 class="wp-block-heading" id="h-case-number-1-lacklustre-design">Case Number 1: Lacklustre design</h4>



Even though this sign-up has a logo, it’s not representing the brand very well. Always make sure to test your splash screen for both desktop and mobile to avoid parts of your logo or text being displayed awkwardly.&nbsp;



The overall look is quite plain and basic, which does reflect poorly on the brand. The bland button colour and its slightly off-centred alignment, as well as the missing background image contribute to a negative customer experience.



Also, watch for poorly chosen data fields. “age” in this case could be changed for “birthday” to provide data for birthday marketing campaigns.



This example also isn’t GDPR compliant as people can agree without having seen the terms first.
</div></div>



<div style="height:100px" aria-hidden="true" class="wp-block-spacer"></div>



<div class="wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile" style="grid-template-columns:auto 31%"><figure class="wp-block-media-text__media"><img loading="lazy" decoding="async" width="1080" height="1920" src="https://website-backend.stampede.ai/wp-content/uploads/2021/06/1.png" alt="" class="wp-image-20054 size-full" srcset="https://website-backend.stampede.ai/wp-content/uploads/2021/06/1.png 1080w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/1-169x300.png 169w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/1-576x1024.png 576w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/1-768x1365.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/1-864x1536.png 864w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/1-150x267.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/1-592x1052.png 592w" sizes="auto, (max-width: 1080px) 100vw, 1080px" /></figure><div class="wp-block-media-text__content">
<h4 class="wp-block-heading" id="h-case-number-2-gdpr-fail">Case Number 2: GDPR fail</h4>



In this example, we wanted to focus on one important must-have part of your WiFi sign-up. The GDPR rules require by law that you give users access to your Terms &amp; Conditions and offer them the opportunity to decline any data usage for e.g. marketing purposes.&nbsp;



Other than the legal issues here, the design is very text-heavy. Leave space for larger text by saying less. Keep it clean and try not to confuse people with technical details!
</div></div>



<div style="height:100px" aria-hidden="true" class="wp-block-spacer"></div>



<div class="wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile" style="grid-template-columns:auto 32%"><figure class="wp-block-media-text__media"><img loading="lazy" decoding="async" width="1080" height="1920" src="https://website-backend.stampede.ai/wp-content/uploads/2021/06/2.png" alt="" class="wp-image-20053 size-full" srcset="https://website-backend.stampede.ai/wp-content/uploads/2021/06/2.png 1080w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/2-169x300.png 169w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/2-576x1024.png 576w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/2-768x1365.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/2-864x1536.png 864w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/2-150x267.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/2-592x1052.png 592w" sizes="auto, (max-width: 1080px) 100vw, 1080px" /></figure><div class="wp-block-media-text__content">
<h4 class="wp-block-heading" id="h-case-number-3-create-a-password">Case Number 3: Create a password?</h4>



Overall this splash screen looks pretty bland and branding is clearly missing, which we mentioned earlier.&nbsp;



The thing that catches your attention here is the fact that this sign-up asks for a password. It&#8217;s an odd thing to ask for when joining a guest WiFi network and might also keep them from signing up at all.



In this example we can’t see any password setting rules (number of characters, 1 number, 1 special character, etc.) but we all know how awful those are for many people. Avoid the problem altogether by avoiding the need for passwords.
</div></div>



<div style="height:41px" aria-hidden="true" class="wp-block-spacer"></div>



So far, so good, but how can you avoid those Guest WiFi mistakes? How should the ideal WiFi sign-up look like?&nbsp;



<div style="height:41px" aria-hidden="true" class="wp-block-spacer"></div>



<div class="wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile" style="grid-template-columns:auto 32%"><figure class="wp-block-media-text__media"><img loading="lazy" decoding="async" width="625" height="652" src="https://website-backend.stampede.ai/wp-content/uploads/2021/06/Social-Media-Posts-2.png" alt="" class="wp-image-20051 size-full" srcset="https://website-backend.stampede.ai/wp-content/uploads/2021/06/Social-Media-Posts-2.png 625w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Social-Media-Posts-2-288x300.png 288w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Social-Media-Posts-2-150x156.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Social-Media-Posts-2-16x16.png 16w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Social-Media-Posts-2-592x618.png 592w" sizes="auto, (max-width: 625px) 100vw, 625px" /></figure><div class="wp-block-media-text__content">
<h4 class="wp-block-heading" id="h-1-branding-overall-user-experience">1. Branding &amp; overall user experience</h4>



The first impression of these two examples is completely different compared to our previous ones. The navigation for the customer is straightforward.



The design looks appealing with <a href="https://www.oberlo.com/blog/branding-statistics">consistent branding</a>. Text size and alignment are neat and the CTA buttons are highlighted.
</div></div>



<div style="height:100px" aria-hidden="true" class="wp-block-spacer"></div>



<div class="wp-block-media-text alignwide has-media-on-the-right is-stacked-on-mobile" style="grid-template-columns:auto 32%"><figure class="wp-block-media-text__media"><img loading="lazy" decoding="async" width="1066" height="1046" src="https://website-backend.stampede.ai/wp-content/uploads/2021/06/Screenshot-2021-06-18-at-07.16.39.png" alt="" class="wp-image-20055 size-full" srcset="https://website-backend.stampede.ai/wp-content/uploads/2021/06/Screenshot-2021-06-18-at-07.16.39.png 1066w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Screenshot-2021-06-18-at-07.16.39-300x294.png 300w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Screenshot-2021-06-18-at-07.16.39-1024x1005.png 1024w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Screenshot-2021-06-18-at-07.16.39-768x754.png 768w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Screenshot-2021-06-18-at-07.16.39-150x147.png 150w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Screenshot-2021-06-18-at-07.16.39-16x16.png 16w, https://website-backend.stampede.ai/wp-content/uploads/2021/06/Screenshot-2021-06-18-at-07.16.39-592x581.png 592w" sizes="auto, (max-width: 1066px) 100vw, 1066px" /></figure><div class="wp-block-media-text__content">
<h4 class="wp-block-heading" id="h-2-gdpr-rules">2. GDPR rules</h4>



In the examples above all GDPR rules are clearly stated before the login page appears and customers have a choice of accepting or declining.



If they decline, you can still provide them with WiFi access.&nbsp;
</div></div>



<div style="height:41px" aria-hidden="true" class="wp-block-spacer"></div>



Final words of advice: Judge your WiFi login experience as if it was another page on your website. Would you be happy for it to represent your brand?



Our captive portal solution allows you to design awesome looking splash screens in just a few simple steps. <a href="contact@stampede.ai" target="_blank" rel="noreferrer noopener">Reach out</a> to one of our team to get you started.

Avoid These 3 Common Guest WiFi Mistakes

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Newsletter

<h3>Research reveals Brits only try new food &amp; drink venues 1-2 times a year</h3>
<h4>Millennials keeping “the local” tradition alive while Gen Z abandons pubs and clubs</h4>
Stampede, the Scottish start up that helps public venues turn their guest Wifi into a marketing platform, today released the results of new research into the habits of people in the UK going out pubs, bars, cafés and restaurants. <a href="https://stampede.ai/resources/british-social-routines-and-connectivity-report/">The report</a> shows that the British public are stuck in a routine of going to the same places repeatedly, that Londoners are surprisingly sociable patrons, that young people are ditching the local pub (as well as clubs) and that venue owners must do more to entice new customers. The report also dispels the myth that people are more likely to leave a bad review that a good one, and other surprising stats include the fact that 28% of Brits said they could go longer without sex than without data.
Key findings include:
<ul>
<li>Half of respondents said that they only try new venues when given a prompt (eg. a promotional deal or recommendation) – yet a quarter of people said that their favourite pub/bar puts no effort into marketing new deals and events</li>
<li>More than a third of Brits (38%) say they only try new venues to eat or drink less than once a year. The majority only try a new venue every six months or less</li>
<li>Millennials are the most regular pub and club patrons – gen Zs are the least: 25-34yr olds are the most likely to have a pub they consider their ‘local’ (85%) vs just 46% of 18-24yr olds. 30% of 25-34yr olds say they regularly go to clubs, vs just 7% of 18-24yr olds</li>
<li>Despite its reputation for being an unsociable city, Londoners are far more likely to have a pub they consider their local (77% vs a national average of 57%) and are the second most likely to know their pub landlords and restaurant owners (47%) only behind Northern Ireland (50%). Londoners are also more likely to try new venues more often – 69% said they try a new venue every month or whenever a new venue opens</li>
<li>One in five people said they only go to their favourite venue on special occasions</li>
<li>Contrary to popular belief, people seem to be just as willing to leave online reviews for positive eating experiences as well as negative. 36% of people said they had reviewed their favourite restaurant, but roughly the same percentage (35%) had left an online review for their worst eating experience</li>
</ul>
“On the whole, people are rarely as brave or adventurous as they’d like to think – we are all creatures of habit,” said Patrick Clover, Stampede founder and CEO. “People spend their entire lives going to the same venues over and over again out of routine, yet many are desperate to break the cycle. Thankfully all it takes is the right promotion, a good review or a suggestion from a friend and even the most unadventurous people will brave new experiences.”
“Yes, we were surprised to learn Londoners were so sociable. I’ll try to spark up a conversation next time I’m on the underground!”
Stampede also wanted to learn whether Brits were dependent on their mobile devices and understand their experiences of getting connected to wifi in popular venues. Related findings include:
<ul>
<li>62% of people said they feel better when they are connected to public wifi, even if they have data remaining</li>
<li>33% of women said they could go longer without sex than they could data</li>
<li>A quarter of men surveyed said they could forgo love and friendship for longer than data</li>
<li>More than half of respondents reported experiencing problems connecting to public wifi in the past – many reported problems with passwords not working (25%), not being able to find the right password (23%) and registration processes taking too long (22%)</li>
</ul>
“Being connected at all times has become part and parcel of modern life, and that includes drinks after work, big nights out and even dates. People want to stay connected, share their lives with others on social media and need their phones to use services like Uber to get them to and from their chosen venues. It’s a long time since Wifi was optional for venues, but sadly there’s still no accepted best practice on how to register – hence the problems people encounter with passwords hidden on blackboards which often don’t actually work. That’s why it’s Stampede’s mission to standardise Wifi across the UK so that people can get connected quicker, use the internet in public spaces more securely, and give venue owners the chance to make Wifi work better for them.

Research reveals insight to British social routines.

4 Ways CRM Data Can Be Used in Day-to-Day Service by Your Staff

SaaS Agreement

[vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;4x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; bg_color=&#8221;#17183f&#8221;][vc_column width=&#8221;1/2&#8243;][vc_single_image image=&#8221;20718&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;none&#8221;][/vc_column][vc_column vertical_content_position=&#8221;middle&#8221; width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1627558955383{padding-top: 30px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;WiFi that brings customers back.&#8221; font_container=&#8221;tag:h1|font_size:60|text_align:left|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221; css=&#8221;.vc_custom_1627558966591{padding-top: 40px !important;}&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627556606493{padding-bottom: 45px !important;}&#8221;]&#8220;The captive portal makes it easy to capture GDPR compliant customer data to build genuine relationships with our customers.&#8221; 
Jamie Ward, Digital Marketing Manager, The Yard Coventry[/vc_column_text][vc_row_inner][vc_column_inner][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;3x&#8221; padding_bottom_multiplier=&#8221;3x&#8221; separator_top=&#8221;curve-left-separator&#8221; separator_top_size=&#8221;60px&#8221; separator_top_color=&#8221;#17183f&#8221; bg_color=&#8221;#f7fafc&#8221; section_id=&#8221;portal&#8221;][vc_column width=&#8221;1/2&#8243;][vc_single_image image=&#8221;20717&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeInLeft&#8221;][/vc_column][vc_column vertical_content_position=&#8221;middle&#8221; width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1627557919790{margin-top: 30px !important;padding-top: 30px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Captive Portal&#8221; font_container=&#8221;tag:h2|font_size:60|text_align:left|color:%23ff3c9b|line_height:1.5&#8243; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627552187149{padding-bottom: 45px !important;}&#8221;]Opens automatically when customers and guests connect to your WiFi. A one-off login and people will reconnect instantly when they return to the venue.
Customers use their email, Facebook or Apple ID to login, and you can ask for additional details like phone or date of birth.[/vc_column_text][vc_row_inner][vc_column_inner][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][/vc_row_inner][fildisi_divider line_type=&#8221;custom-line&#8221; line_width=&#8221;144px&#8221; line_height=&#8221;3&#8243; line_color=&#8221;custom&#8221; line_color_custom=&#8221;#edf2f7&#8243; padding_top=&#8221;30&#8243; padding_bottom=&#8221;15&#8243;][vc_column_text el_class=&#8221;text-includes&#8221;]CAPTIVE PORTAL INCLUDES:
<ul>
<li>GDPR compliant for customers and businesses</li>
<li>Easy to build with custom fields</li>
<li>Keep your business WiFi network separate and secure</li>
</ul>
[/vc_column_text][/vc_column][/vc_row][vc_row bg_type=&#8221;image&#8221; bg_image=&#8221;20243&#8243; separator_top_color=&#8221;#f7fafc&#8221;][vc_column mobile_text_align=&#8221;left&#8221; css=&#8221;.vc_custom_1627561435894{margin-top: 30px !important;padding-top: 40px !important;padding-bottom: 40px !important;}&#8221;][vc_custom_heading text=&#8221;Stampede Tips&#8221; font_container=&#8221;tag:h3|text_align:center|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_custom_heading text=&#8221;Collect information like date of birthday or dietary information to create super personalised communications!&#8221; font_container=&#8221;tag:h5|font_size:30|text_align:center|color:%23ffffff|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221; el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1642003002280{margin-right: 10% !important;margin-left: 10% !important;}&#8221;][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;3x&#8221; padding_bottom_multiplier=&#8221;3x&#8221; bg_color=&#8221;#f7fafc&#8221;][vc_column width=&#8221;1/2&#8243;][vc_single_image image=&#8221;20716&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeInLeft&#8221;][/vc_column][vc_column vertical_content_position=&#8221;middle&#8221; width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1627563561798{margin-top: 40px !important;padding-top: 30px !important;padding-right: 15px !important;padding-bottom: 15px !important;padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Customer Experience&#8221; font_container=&#8221;tag:h2|font_size:60|text_align:left|color:%23ff3c9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627553264136{padding-bottom: 45px !important;}&#8221;]Create a brilliant customer experience with your custom designed login page to match your branding.
No more customers asking for the password. Instead, a fast and secure way for customers to join your guest WiFi network.[/vc_column_text][vc_row_inner][vc_column_inner][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][/vc_row_inner][fildisi_divider line_type=&#8221;custom-line&#8221; line_width=&#8221;144px&#8221; line_height=&#8221;3&#8243; line_color=&#8221;custom&#8221; line_color_custom=&#8221;#edf2f7&#8243; padding_top=&#8221;30&#8243; padding_bottom=&#8221;15&#8243;][vc_column_text el_class=&#8221;text-includes&#8221;]A BETTER CUSTOMER EXPERIENCE:
<ul>
<li>Reassuring, compliant login</li>
<li>Easy to use, improves login rate</li>
<li>Branded to your company with logos, colours and images.</li>
</ul>
[/vc_column_text][/vc_column][/vc_row][vc_row bg_type=&#8221;image&#8221; bg_image=&#8221;20245&#8243; separator_top_color=&#8221;#f7fafc&#8221; margin_bottom=&#8221;40px&#8221;][vc_column mobile_text_align=&#8221;left&#8221; css=&#8221;.vc_custom_1627563092355{margin-top: 30px !important;margin-bottom: 30px !important;padding-top: 40px !important;padding-bottom: 40px !important;}&#8221;][vc_custom_heading text=&#8221;Hemmingways Bar &amp; Restaurant&#8221; font_container=&#8221;tag:h3|text_align:center|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_custom_heading text=&#8221;&#8220;A branded splash screen is essential for Hemingways as it helps promote our brand in a sophisticated way. The splash screen is highly customisable and easy to edit. &#8220;&#8221; font_container=&#8221;tag:h5|font_size:30|text_align:center|color:%23ffffff|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221; el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627561965671{margin-right: 10% !important;margin-left: 10% !important;}&#8221;][/vc_column][/vc_row][vc_row disable_element=&#8221;yes&#8221; padding_top_multiplier=&#8221;3x&#8221; separator_top_color=&#8221;#f7fafc&#8221; el_class=&#8221;try-it&#8221;][vc_column css=&#8221;.vc_custom_1627558178666{margin-top: 30px !important;padding-top: 40px !important;padding-bottom: 40px !important;background-image: url(https://stampede.ai/wp-content/uploads/2020/03/banner-bg2.png?id=15813) !important;border-radius: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Try Stampede for free&#8221; font_container=&#8221;tag:h2|font_size:30px|text_align:center|color:%231f2888|line_height:65px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;full-weight&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1584018887988{padding-bottom: 30px !important;}&#8221;]
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What People Say

[vc_row section_full_height=&#8221;fullheight&#8221; bg_type=&#8221;image&#8221; bg_image=&#8221;16720&#8243; bg_position=&#8221;left-center&#8221; equal_column_height=&#8221;middle-content&#8221; scroll_section_title=&#8221;HOTELS&#8221; section_id=&#8221;hotels&#8221;][vc_column width=&#8221;1/2&#8243; el_class=&#8221;m-hide&#8221;][rev_slider_vc alias=&#8221;in-action-hotels-stmpd&#8221; el_class=&#8221;m-hide&#8221;][/vc_column][vc_column width=&#8221;1/2&#8243;][fildisi_empty_space height_multiplier=&#8221;2x&#8221;][vc_custom_heading text=&#8221;&#8221; font_container=&#8221;tag:h2|font_size:20px|text_align:left|color:%23999999|line_height:20px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;spacey little-margin&#8221;][fildisi_slogan title=&#8221;More direct and repeat bookings to help your hotel grow&#8221; heading=&#8221;h3&#8243; subtitle=&#8221;For Hotels&#8221; button_text=&#8221;&#8221; button2_text=&#8221;&#8221; el_class=&#8221;bx-caption4&#8243;][/fildisi_slogan][vc_column_text]Stampede gives hoteliers and their teams the power to own the customer relationship, from the first visit, to their next booking and beyond.&nbsp;
With a variety of easy and automated ways to build a customer database, you can connect with customers through <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/marketing/">email and SMS marketing</a> after they depart and during their stay. No more masked data from OTAs, and more chances to <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/marketing/#stories">upsell</a> your on-site services.
Take back control of your reputation at the same time with our built-in <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/automations/#reviews">review automation tool</a>. Get more reviews, more often and improve your ranking on Tripadvisor and Google.
Your guests will benefit from an enhanced customer experience, with a frictionless, password-free and totally secure <a style="color: #ff3a9b;" href="https://stampede.ai/how-it-works/wifi/">guest WiFi system</a>. It even remembers them when they come back to the venue.[/vc_column_text][fildisi_empty_space height_multiplier=&#8221;2x&#8221;][vc_row_inner][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Book a Demo&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:%23schedule-demo|title:Schedule%20demo||&#8221; margin_bottom=&#8221;20px&#8221; el_class=&#8221;on-top&#8221; button_class=&#8221;book-demo&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][/vc_column_inner][/vc_row_inner][vc_column_text el_class=&#8221;texty-small&#8221;]Or <a href="https://stampede.ai/contact/">contact</a> our team to find out more about Stampede.[/vc_column_text][fildisi_empty_space height_multiplier=&#8221;2x&#8221;][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;Brands we work with&#8221; font_container=&#8221;tag:h3|text_align:left|color:%23ff3a9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;m-hide&#8221;][fildisi_gallery ids=&#8221;19121,19122,19123,19124&#8243; grid_image_mode=&#8221;landscape-medium&#8221; columns_large_screen=&#8221;4&#8243; columns=&#8221;4&#8243; gutter_size=&#8221;60&#8243; overlay_opacity=&#8221;70&#8243; image_link_mode=&#8221;none&#8221;][/fildisi_gallery][vc_custom_heading text=&#8221;What People Say&#8221; font_container=&#8221;tag:h3|text_align:left|color:%23ff3a9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;m-hide&#8221;][fildisi_testimonial testimonial_mode=&#8221;masonry&#8221; columns_large_screen=&#8221;2&#8243; columns=&#8221;2&#8243; gutter_size=&#8221;20&#8243; items_to_show=&#8221;4&#8243; disable_pagination=&#8221;yes&#8221; order_by=&#8221;rand&#8221; show_image=&#8221;yes&#8221; include_posts=&#8221;18954,18949,4229,8956,4185&#8243; el_class=&#8221;m-hide&#8221;][/vc_column][/vc_row][vc_row disable_element=&#8221;yes&#8221; bg_type=&#8221;image&#8221; bg_image=&#8221;15599&#8243; bg_image_size=&#8221;responsive&#8221; padding_top_multiplier=&#8221;5x&#8221; padding_bottom_multiplier=&#8221;5x&#8221; columns_gap=&#8221;60&#8243; el_class=&#8221;try-it&#8221;][vc_column text_align=&#8221;center&#8221; css=&#8221;.vc_custom_1602169528977{padding-top: 50px !important;padding-bottom: 40px !important;background-color: #1f2888 !important;border-radius: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Try Stampede for free&#8221; font_container=&#8221;tag:h2|text_align:center|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_column_text el_class=&#8221;p-home-white&#8221;]Get started growing your business with a 14-day free trial. 
Includes all features of our Starter plan[/vc_column_text][fildisi_empty_space][vc_row_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][vc_raw_html]JTVCY29udGFjdC1mb3JtLTclMjBpZCUzRCUyMjE1NTk4JTIyJTIwdGl0bGUlM0QlMjJGcmVlJTIwVHJpYWwlMjBTdGVwLTAlMjIlNUQ=[/vc_raw_html][/vc_column_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row padding_top_multiplier=&#8221;&#8221; padding_bottom_multiplier=&#8221;&#8221;][vc_column][fildisi_modal modal_mode=&#8221;dialog&#8221; content_size=&#8221;medium&#8221; modal_id=&#8221;download-now&#8221;][vc_custom_heading text=&#8221;Download Now&#8221; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221;][contact-form-7 id=&#8221;2417&#8243; title=&#8221;Gated Content&#8221;][/fildisi_modal][/vc_column][/vc_row]

Now Online – Highlands and Islands Airports

Creating a&nbsp;personalised customer experience&nbsp;is a straightforward task for online retailers, as they can easily collect and&nbsp;use customer data insights. Thanks to digital innovation over the past two years, the hospitality industry can also now use the same types of customer data for personalisation.



<hr class="wp-block-separator"/>



 <a href="https://stampede.ai/blog/drive-revenue-and-loyalty-with-personalisation-part-i/" target="_blank" rel="noreferrer noopener">In part one of this series</a>, we had a look into why businesses should focus more on personalisation. This second part will dive deeper into how you gain customer insights and how you can use them to grow your business.



<h4 class="wp-block-heading" id="h-get-to-know-your-customers">Get to know your customers</h4>



By combining all your customer data from various tech tools, you are able to build a unique profile for each customer, which you can then use to create a personalised experience.



There are&nbsp;many data sources alongside your customer journey&nbsp;that allow you to get to know your customers. Some sources are more transactional, others focus on behavioural data.



Here’re the most important customer data sources to seek out and use for personalisation:



<h4 class="wp-block-heading" id="booking-system">Booking system</h4>



Booking systems mostly provide you with basic customer contact data. On top of that, you’ll also get insights into&nbsp;booking habits.



<ul class="wp-block-list"><li>Do they book on a regular basis?</li><li>Do they usually book a table for 2 or more?</li><li>Do they have a preferred seating arrangement?</li><li>Did they book for a special occasion?</li><li>Did they book for events?</li></ul>



<h4 class="wp-block-heading" id="pos-and-order-pay">POS and Order &amp; Pay</h4>



Those systems certainly come with a lot of&nbsp;transactional data. But they are also rich in more specific insights around individual preferred&nbsp;food and drink choices.



<ul class="wp-block-list"><li>What’s their average amount spent per visit?</li><li>High-spender vs. low-spender</li><li>Do they prefer to sit in or takeaway/delivery?</li><li>Do they order the same menu items?</li><li>Do they have a favourite drink/spirit?</li><li>How do they like their favourite dish? (e.g. burger medium…)</li><li>Do they have dietary preferences or allergies?</li></ul>



<h4 class="wp-block-heading" id="guest-wifi">Guest WiFi</h4>



Your WiFi data can tell you a lot about your&nbsp;customers’ behaviour. Those insights are really valuable for retention campaigns.



<ul class="wp-block-list"><li>How much time did they spend in your venue?&nbsp;</li><li>Was it their first visit or are they a regular?</li><li>Do they have a preferred day?</li><li>Do they have a preferred time of the day?</li><li>Are they coming in for special events? (e.g. football, live music)</li></ul>



<h4 class="wp-block-heading" id="loyalty-program">Loyalty Program</h4>



Your loyalty program helps you to find out more about what your most loyal customers have in common (characteristics and purchasing behaviour).



<ul class="wp-block-list"><li>How long does it take them to get a full card?</li><li>How long does it take them to redeem their cards?</li><li>How many points/stamps have they left?</li><li>What do they purchase to get a stamp?</li><li>How long have they been a customer?</li></ul>



<h4 class="wp-block-heading" id="use-customer-data-to-create-a-personalised-experience">Use customer data to create a personalised experience</h4>



Now it’s time to power your email and SMS marketing with all those customer insights and to start&nbsp;segmenting your database&nbsp;accordingly.



Some proven campaign ideas to increase conversions and spending:



<ul class="wp-block-list"><li>Favourite food &#8211;&nbsp;“We know you love our … Get % off next time you order”</li><li>Birthday &#8211;&nbsp;“Drink for free”, “Get % when you celebrate your birthday with us”</li><li>Event bookers &#8211;&nbsp;“New event coming up, secure your space”</li><li>Re-engagement offer &#8211;&nbsp;“Haven’t seen you in a while”</li><li>Recommendations &#8211;&nbsp;“We thought you might like …”</li><li>Redeem stamp card &#8211;&nbsp;“Only 1 stamp left, come by today to get a free …”</li><li>Loyalty recommendations &#8211;&nbsp;“We’ve got a new coffee flavour for you to try”</li><li>Push loyalty usage &#8211;&nbsp;“Double stamp day today”</li></ul>



Need help sending out tailored email &amp; SMS campaigns?&nbsp;<a href="https://calendly.com/stampedeae/stampede-demo-request" target="_blank" rel="noreferrer noopener">Get in touch</a>&nbsp;with one of our&nbsp;team who are happy to run you through it.

How To Bring Customers Back Using Customer Data And Personalisation [Part II]

Privacy Policy

[vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;4x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; bg_color=&#8221;#17183f&#8221;][vc_column width=&#8221;1/2&#8243;][vc_single_image image=&#8221;20758&#8243; img_size=&#8221;full&#8221;][/vc_column][vc_column vertical_content_position=&#8221;middle&#8221; width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1627402849335{margin-top: 20px !important;padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Secure Future Footfall Now&#8221; font_container=&#8221;tag:h1|text_align:left|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_custom_heading text=&#8221;Stampede&#8217;s digital Gift Card feature is ideal for hospitality businesses. Make it easy for your customers to buy gift cards and vouchers online.&#8221; font_container=&#8221;tag:h5|font_size:25px|text_align:left|color:%23ffffff|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221; css=&#8221;.vc_custom_1627403337645{margin-right: 10% !important;}&#8221; el_class=&#8221;main-page-title&#8221;][vc_row_inner css=&#8221;.vc_custom_1627402865513{margin-top: 15px !important;}&#8221;][vc_column_inner][fildisi_button button_text=&#8221;Book a Product Tour&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:%23schedule_demo&#8221; button_class=&#8221;book-demo&#8221; el_class=&#8221;book-demo&#8221;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;3x&#8221; padding_bottom_multiplier=&#8221;3x&#8221; separator_top=&#8221;curve-left-separator&#8221; separator_top_size=&#8221;60px&#8221; separator_top_color=&#8221;#17183f&#8221; bg_color=&#8221;#ffffff&#8221;][vc_column width=&#8221;1/2&#8243;][vc_single_image image=&#8221;20724&#8243; img_size=&#8221;full&#8221;][/vc_column][vc_column vertical_content_position=&#8221;middle&#8221; width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1627403441787{padding-top: 40px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Gift Cards&#8221; font_container=&#8221;tag:h1|text_align:left|color:%23ff3c9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627403376484{margin-right: 10% !important;padding-bottom: 20px !important;}&#8221;]Send customers to your business branded landing page giving them a super streamlined way to pay upfront now and support your business. They reclaim when they can and want.[/vc_column_text][vc_row_inner][vc_column_inner][fildisi_button button_text=&#8221;Book a Demo&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:%23schedule_demo&#8221; button_class=&#8221;book-demo&#8221; el_class=&#8221;book-demo&#8221;][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner css=&#8221;.vc_custom_1627403217135{margin-top: 10px !important;}&#8221;][fildisi_divider line_type=&#8221;custom-line&#8221; line_width=&#8221;144px&#8221; line_height=&#8221;3&#8243; line_color=&#8221;custom&#8221; line_color_custom=&#8221;#edf2f7&#8243; padding_top=&#8221;30&#8243; padding_bottom=&#8221;15&#8243;][vc_column_text el_class=&#8221;text-includes&#8221;]SELL YOUR GIFT CARDS ONLINE
<ul>
<li>Sell gift vouchers and cards online</li>
<li>Collect data for future <a href="https://stampede.ai/how-it-works/marketing/">marketing</a></li>
<li>Customise your unique web page</li>
<li>Get paid straight away</li>
<li>Support your cash flow now, drive footfall later</li>
</ul>
[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row disable_element=&#8221;yes&#8221; bg_type=&#8221;image&#8221; bg_image_size=&#8221;full&#8221; bg_position=&#8221;right-bottom&#8221; equal_column_height=&#8221;middle-content&#8221; separator_top=&#8221;curve-left-separator&#8221; separator_top_size=&#8221;60px&#8221; separator_top_color=&#8221;#17183f&#8221; section_id=&#8221;gifting&#8221;][vc_column width=&#8221;1/2&#8243; mobile_text_align=&#8221;center&#8221;][vc_custom_heading text=&#8221;Gift Cards&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1627400829642{padding-bottom: 45px !important;}&#8221;]Send customers to your business branded landing page giving them a super streamlined way to pay upfront now and support your business. They reclaim when they can and want.[/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Book a Product Tour&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fcalendly.com%2Fstampedeae%2Fstampede-demo-request|target:_blank&#8221; button_class=&#8221;book-demo&#8221; el_class=&#8221;book-demo&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Get started now&#8221; button_hover_color=&#8221;primary-2&#8243; button_size=&#8221;extralarge&#8221; button_link=&#8221;url:https%3A%2F%2Fsignup.stampede.ai%2F%3Fsource%3Dgifting||target:%20_blank|&#8221; button_class=&#8221;arrow-button free-trial&#8221; el_class=&#8221;text-button&#8221;][/vc_column_inner][/vc_row_inner][fildisi_divider line_type=&#8221;custom-line&#8221; line_width=&#8221;144px&#8221; line_height=&#8221;3&#8243; line_color=&#8221;custom&#8221; line_color_custom=&#8221;#edf2f7&#8243; padding_top=&#8221;30&#8243; padding_bottom=&#8221;15&#8243;][vc_column_text el_class=&#8221;text-includes&#8221;]GIFT CARDS ARE FREE TO USE
<ul>
<li>Sell gift vouchers and cards online</li>
<li>Collect data for future <a href="https://stampede.ai/how-it-works/marketing/">marketing</a></li>
<li>Customise your unique web page</li>
<li>Get paid straight away</li>
<li>Support your cash flow now, drive footfall later</li>
</ul>
[/vc_column_text][/vc_column][vc_column width=&#8221;1/2&#8243;][rev_slider slidertitle=&#8221;Gifting&#8221; alias=&#8221;slider-12&#8243; layout=&#8221;auto&#8221;][/vc_column][/vc_row][vc_row][vc_column width=&#8221;1/6&#8243;][/vc_column][vc_column width=&#8221;2/3&#8243; text_align=&#8221;center&#8221;][fildisi_button align=&#8221;center&#8221; button_text=&#8221;STAMPEDE INFO!&#8221; button_color=&#8221;primary-2&#8243; button_hover_color=&#8221;primary-2&#8243; button_size=&#8221;extrasmall&#8221; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:%23|||&#8221; el_class=&#8221;tip-button&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221;]We&#8217;re using Stripe to power our solution because it&#8217;s secure and fast. Setting up an account takes seconds![/vc_column_text][/vc_column][vc_column width=&#8221;1/6&#8243;][/vc_column][/vc_row][vc_row disable_element=&#8221;yes&#8221; el_class=&#8221;try-it&#8221;][vc_column css=&#8221;.vc_custom_1584018827046{padding-top: 40px !important;padding-bottom: 40px !important;background-image: url(https://stampede.ai/wp-content/uploads/2020/03/banner-bg2.png?id=15813) !important;border-radius: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Try Stampede for free&#8221; font_container=&#8221;tag:h2|font_size:30px|text_align:center|color:%231f2888|line_height:65px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;full-weight&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1585043445265{padding-bottom: 30px !important;}&#8221;]
Get gift carding for your business.
[/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][vc_raw_html]JTVCY29udGFjdC1mb3JtLTclMjBpZCUzRCUyMjE2NTczJTIyJTIwdGl0bGUlM0QlMjJGcmVlJTIwVHJpYWwlMjBTdGVwLTBfZ2lmdGluZyUyMiU1RA==[/vc_raw_html][/vc_column_inner][vc_column_inner width=&#8221;1/4&#8243;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;Book A Personalised Demo&#8221; font_container=&#8221;tag:h2|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221;][vc_raw_html css=&#8221;.vc_custom_1657270072138{border-bottom-width: 20px !important;padding-top: 20px !important;padding-right: 20px !important;padding-left: 20px !important;}&#8221;]JTNDJTIxLS0lMjBDYWxlbmRseSUyMGlubGluZSUyMHdpZGdldCUyMGJlZ2luJTIwLS0lM0UlMEElM0NkaXYlMjBjbGFzcyUzRCUyMmNhbGVuZGx5LWlubGluZS13aWRnZXQlMjIlMjBkYXRhLXVybCUzRCUyMmh0dHBzJTNBJTJGJTJGY2FsZW5kbHkuY29tJTJGc3RhbXBlZGUtd2ViJTJGbmV3LWN1c3RvbWVyJTNGaGlkZV9nZHByX2Jhbm5lciUzRDElMjZ1dG1fc291cmNlJTNEZ2lmdGluZyUyNmhpZGVfbGFuZGluZ19wYWdlX2RldGFpbHMlM0QxJTI2cHJpbWFyeV9jb2xvciUzRGZmM2E5YiUyMiUyMHN0eWxlJTNEJTIybWluLXdpZHRoJTNBMzIwcHglM0JoZWlnaHQlM0E2MzBweCUzQiUyMiUzRSUzQyUyRmRpdiUzRSUwQSUzQ3NjcmlwdCUyMHR5cGUlM0QlMjJ0ZXh0JTJGamF2YXNjcmlwdCUyMiUyMHNyYyUzRCUyMmh0dHBzJTNBJTJGJTJGYXNzZXRzLmNhbGVuZGx5LmNvbSUyRmFzc2V0cyUyRmV4dGVybmFsJTJGd2lkZ2V0LmpzJTIyJTIwYXN5bmMlM0UlM0MlMkZzY3JpcHQlM0UlMEElM0MlMjEtLSUyMENhbGVuZGx5JTIwaW5saW5lJTIwd2lkZ2V0JTIwZW5kJTIwLS0lM0U=[/vc_raw_html][/vc_column][/vc_row]

Gifting

[vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;3x&#8221; columns_gap=&#8221;20&#8243; equal_column_height=&#8221;middle-content&#8221; mobile_equal_column_height=&#8221;false&#8221; bg_color=&#8221;#16183f&#8221; font_color=&#8221;#ffffff&#8221;][vc_column width=&#8221;1/2&#8243; font_color=&#8221;#ffffff&#8221;][fildisi_single_image image=&#8221;20711&#8243;][/vc_column][vc_column width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1626181704414{padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Bring more customers back&#8221; font_container=&#8221;tag:h1|text_align:left|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221; el_id=&#8221;business&#8221;][vc_custom_heading text=&#8221;Gain more loyal customers faster with reliable digital stamp cards. Rewarding for them, and your business.&#8221; font_container=&#8221;tag:h5|font_size:25%20px|text_align:left|color:%23ffffff|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221; css=&#8221;.vc_custom_1626177209391{margin-right: 10% !important;}&#8221;][vc_row_inner css=&#8221;.vc_custom_1626192711727{margin-bottom: 20px !important;}&#8221;][vc_column_inner css=&#8221;.vc_custom_1626177015441{margin-top: 15px !important;margin-bottom: 10px !important;}&#8221;][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;2x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; columns_gap=&#8221;20&#8243; equal_column_height=&#8221;middle-content&#8221; mobile_equal_column_height=&#8221;false&#8221; separator_top_size=&#8221;60px&#8221; separator_top_color=&#8221;#18183f&#8221; bg_color=&#8221;#ffffff&#8221;][vc_column width=&#8221;1/2&#8243;][fildisi_single_image image=&#8221;20715&#8243;][/vc_column][vc_column width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1627316312427{margin-top: 20px !important;padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;How it works&#8221; font_container=&#8221;tag:h1|text_align:left|color:%23ff3c9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221; css=&#8221;.vc_custom_1626361496546{margin-right: 10% !important;}&#8221;][vc_custom_heading text=&#8221;Stampede loyalty is a paperless stamp card-style system. You set the reward and number of stamps needed to claim.
Your customers download the Stampede Loyalty app which keeps all their cards in one place.
There are multiple ways for customers to stamp their digital cards: by logging in to your WiFi, scanning a QR code or tapping an NFC tag unique to your venue.&#8221; font_container=&#8221;tag:h5|font_size:16%20px|text_align:left|color:%23333333|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal&#8221; css=&#8221;.vc_custom_1626367444155{margin-right: 10% !important;}&#8221;][vc_row_inner css=&#8221;.vc_custom_1626362631408{margin-top: 20px !important;margin-bottom: 30px !important;}&#8221;][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Read Success Story&#8221; button_type=&#8221;outline&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fresources%2Fatis-food%2F|title:atis&#8221;][/vc_column_inner][/vc_row_inner][vc_row_inner css=&#8221;.vc_custom_1626363163186{margin-top: 20px !important;margin-right: 15% !important;padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #f3f3f3 !important;border-radius: 20px !important;}&#8221;][vc_column_inner][vc_custom_heading text=&#8221;WHY GO DIGITAL:&#8221; font_container=&#8221;tag:h5|font_size:14%20px|text_align:left|color:%231d2586|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal&#8221; css=&#8221;.vc_custom_1626367457308{margin-right: 20% !important;}&#8221;][vc_column_text]
<ul>
<li>Increase spend per head and spend per visit</li>
<li>Change promotions and offers fast and easily</li>
<li>Save time and money with fewer fliers and posters</li>
</ul>
[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; bg_color=&#8221;#1f2888&#8243;][vc_column][vc_empty_space height=&#8221;20px&#8221;][vc_column_text text_style=&#8221;leader-text&#8221; css=&#8221;.vc_custom_1642004626202{padding-top: 20px !important;}&#8221;]
<h4 style="text-align: left;">Pricing starts from £40 per month, per venue. </h4>
[/vc_column_text][vc_row_inner css=&#8221;.vc_custom_1626189667052{margin-bottom: 20px !important;}&#8221;][vc_column_inner][fildisi_button button_text=&#8221;FIND OUT MORE&#8221; button_hover_color=&#8221;primary-2&#8243; button_size=&#8221;extralarge&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fpricing%2F&#8221; button_class=&#8221;arrow-button&#8221; el_class=&#8221;text-button&#8221;][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;2x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; columns_gap=&#8221;20&#8243; equal_column_height=&#8221;middle-content&#8221; mobile_equal_column_height=&#8221;false&#8221; section_id=&#8221;business&#8221; bg_color=&#8221;#edf2f6&#8243;][vc_column width=&#8221;1/2&#8243;][fildisi_single_image image=&#8221;20714&#8243;][/vc_column][vc_column width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1626181146827{padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;For your business&#8221; font_container=&#8221;tag:h1|text_align:left|color:%23ff3c9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221; css=&#8221;.vc_custom_1626183401206{margin-right: 10% !important;}&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1626368621527{margin-right: 10% !important;}&#8221;]Loyalty programs and rewards are a proven way to encourage customers to return and build a lasting relationship with your brand.
Repeat customers spend up to 67% more than first-time customers and cost significantly less to acquire.[/vc_column_text][vc_row_inner css=&#8221;.vc_custom_1626362589704{margin-top: 20px !important;margin-bottom: 30px !important;}&#8221;][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][/vc_column_inner][/vc_row_inner][vc_row_inner css=&#8221;.vc_custom_1626363545522{margin-top: 20px !important;margin-right: 15% !important;padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #ffffff !important;border-radius: 20px !important;}&#8221;][vc_column_inner][vc_custom_heading text=&#8221;BUSINESS BENEFITS:&#8221; font_container=&#8221;tag:h5|font_size:14%20px|text_align:left|color:%231d2586|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal&#8221; css=&#8221;.vc_custom_1626449656425{margin-right: 20% !important;}&#8221;][vc_column_text]
<ul>
<li>Requires no staff training</li>
<li>Simple and fast to set up</li>
<li>Easiest way to bring customers back more often</li>
</ul>
[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row bg_type=&#8221;color&#8221; padding_top_multiplier=&#8221;2x&#8221; padding_bottom_multiplier=&#8221;2x&#8221; columns_gap=&#8221;20&#8243; equal_column_height=&#8221;middle-content&#8221; mobile_equal_column_height=&#8221;false&#8221; section_id=&#8221;customers&#8221; bg_color=&#8221;#ffffff&#8221;][vc_column width=&#8221;1/2&#8243;][fildisi_single_image image=&#8221;20713&#8243;][/vc_column][vc_column width=&#8221;1/2&#8243; css=&#8221;.vc_custom_1626181146827{padding-left: 20px !important;}&#8221;][vc_custom_heading text=&#8221;For your customers&#8221; font_container=&#8221;tag:h1|text_align:left|color:%23ff3c9b&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;main-page-title&#8221; css=&#8221;.vc_custom_1626188300679{margin-right: 10% !important;}&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1626188450679{margin-right: 10% !important;padding-bottom: 20px !important;}&#8221;]A digital stamp card loyalty system delivers the experience customers desire: an uncomplicated way to get rewards from the restaurants, cafes and businesses they already love, just by visiting more often.
With Stampede, all your return customers automatically get issued with a digital stamp card, they just have to download the 100% free app to use it.[/vc_column_text][vc_row_inner css=&#8221;.vc_custom_1626180225028{margin-bottom: 20px !important;}&#8221;][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Get Started&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Fget-started%2F|title:Get%20Started&#8221;][/vc_column_inner][vc_column_inner width=&#8221;1/2&#8243;][fildisi_button button_text=&#8221;Get The App&#8221; button_type=&#8221;outline&#8221; button_hover_color=&#8221;primary-2&#8243; button_shape=&#8221;extra-round&#8221; button_link=&#8221;url:https%3A%2F%2Fstampede.ai%2Floyalty-app%2F|title:Loyalty%20App|target:_blank&#8221;][/vc_column_inner][/vc_row_inner][vc_row_inner css=&#8221;.vc_custom_1626363163186{margin-top: 20px !important;margin-right: 15% !important;padding-top: 20px !important;padding-right: 20px !important;padding-bottom: 20px !important;padding-left: 20px !important;background-color: #f3f3f3 !important;border-radius: 20px !important;}&#8221;][vc_column_inner][vc_custom_heading text=&#8221;CUSTOMER BENEFITS:&#8221; font_container=&#8221;tag:h5|font_size:14%20px|text_align:left|color:%231d2586|line_height:1.5&#8243; google_fonts=&#8221;font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal&#8221; css=&#8221;.vc_custom_1626449721552{margin-right: 20% !important;}&#8221;][vc_column_text]
<ul>
<li>All cards in one app, and always on hand</li>
<li>They never miss a stamp with 3 ways to get them</li>
<li>They earn great rewards, set by you</li>
</ul>
[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row disable_element=&#8221;yes&#8221; el_class=&#8221;try-it&#8221;][vc_column css=&#8221;.vc_custom_1584018827046{padding-top: 40px !important;padding-bottom: 40px !important;background-image: url(https://stampede.ai/wp-content/uploads/2020/03/banner-bg2.png?id=15813) !important;border-radius: 20px !important;}&#8221;][vc_custom_heading text=&#8221;Try Stampede for free&#8221; font_container=&#8221;tag:h2|font_size:30px|text_align:center|color:%231f2888|line_height:65px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;full-weight&#8221;][vc_column_text el_class=&#8221;main-page-text&#8221; css=&#8221;.vc_custom_1584018887988{padding-bottom: 30px !important;}&#8221;]
Get started growing your business with a 14 day free trial.
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