Control guest Wi-Fi bandwidth by audience

Bandwidth rules that know who the guest is. Stampede ties guest Wi-Fi allocation to your CRM audiences.

Guest Wi-Fi is often a guest's first interaction with your venue, and it captures valuable data from the moment they connect. Stampede puts that data to work on the network itself: bandwidth control by audience allocates connectivity based on who your guests are and how they visit.

How it works

Bandwidth rules tie to the audiences you build in your CRM. The people you know, and the way you know them, shape the network experience they receive, automatically.

Bandwidth controls used to be blunt instruments: venue-wide caps or time-of-day throttling at the router level. With Stampede, the intelligence sits in your guest data rather than your network settings. SNAPguard makes that possible. It controls how guest devices authenticate, connect and behave on your network in real time. At the point of connection, SNAPguard reads the guest's profile and enforces the right policy, instantly and invisibly.

SNAPguard also keeps staff devices, EPOS systems, payment terminals and kitchen display units protected from guest traffic, without costly hardware upgrades or complex network engineering. More detail is in the SNAPguard launch post.

What it looks like in practice

The use cases become obvious once you start thinking in audiences:

• Remote workers and weekday regulars. Guests who visit Monday to Friday during working hours are almost certainly there to work. SNAPguard recognises their device, matches it to an audience, and allocates the bandwidth to support it. A higher-tier allocation keeps them staying longer and spending more.

• Event-night guests. Large groups on a busy Friday night have very different connectivity needs to a solo diner. SNAPguard throttles bandwidth for high-volume sessions automatically, protecting overall network performance without manual intervention.

• Loyalty tier rewards. Your top-tier members can receive preferential bandwidth as a quiet, friction-free perk. No voucher code, no staff interaction: SNAPguard handles it at the point of authentication.

• First-time visitors. A conservative allocation for first-time connections reduces the risk of network abuse while staying perfectly usable. As guests return and build a profile, their allocation can grow with the relationship.

Why it matters technically

For IT professionals and network consultants managing multi-site hospitality estates, this changes the management conversation.

Hospitality bandwidth policies have traditionally been static, set at the access or controller level with little room for per-user or per-session personalisation. Stampede integrates CRM audience logic directly into SNAPguard's policy engine, so bandwidth rules inherit everything in your guest database: visit frequency, spend history, booking behaviour and loyalty status.

For consultants managing rollouts across multi-site groups, audience-to-bandwidth rules can be defined centrally and enforced consistently at every location. That reduces configuration overhead and removes the inconsistencies of site-by-site management.

One platform, connected by design

Bandwidth policy used to live in your network hardware. Guest segmentation used to live in your CRM. They were separate concerns, managed by different teams with different tools.

Stampede removes that boundary. The Wi-Fi login, the guest profile, the audience and the network policy all live in one platform, enforced in real time by SNAPguard. Actions that once required cross-system configuration happen automatically, with no manual steps in between.

Set up your first rule

Bandwidth control by audience is part of guest Wi-Fi. To walk through your first audience rules, book a demo.