Stampede wins Best Tech Product at the Boutique Hotelier Awards 2025

Stampede won Best Tech Product (Under 100 Employees) at the Boutique Hotelier Awards 2025, announced in London in October.

Press release

Stampede won Best Tech Product (Under 100 Employees) at the Boutique Hotelier Awards 2025, announced at the ceremony in London in October.

The win highlights the technology we build for hotels and restaurants and how it helps them run more smoothly, grow revenue and improve personalisation. It also marks measurable results across our customer base, including very high marketing opt-in rates and returns for clients even in the early stages of a campaign.

What the Boutique Hotelier Awards are

The annual Boutique Hotelier Awards recognise excellence across the UK and Ireland hospitality industry, from business and employer performance to staff and innovation. The Best Tech Product category praises suppliers whose technology streamlines operations and drives bookings for hoteliers. Hospitality is the only sector we work in, so this one means a lot. We are proud of the team.

Patrick Clover, founder and CEO of Stampede, said: 'This is a wonderful nod to our approach to building a guest engagement platform for the hospitality sector, and it reflects the hard work and dedication of our entire team.'

What the technology does

Stampede helps restaurants and boutique and independent hotels make the most of their guest data. Venues run guest engagement, automated marketing and reporting from one dashboard, so campaigns, review generation and loyalty work together instead of living in three tools that never talk. They run in a coordinated way and speak in one brand voice, and every guest interaction feeds a single profile the venue owns.

The effect on a hotel's week is concrete: marketing that sends itself, reviews that arrive without chasing, and staff time back from admin rather than spent on it. Because the workflows are automated, the return shows up early in a campaign, and teams stay focused on the guest experience instead of the tasks software should be doing.

The wider picture

The awards underline how much technology now shapes hospitality's numbers. The 2025 UHY Hacker Young report found that profits at the UK's Top 100 restaurant groups jumped 18% over the past year to £365m, up from £308m in 2024, with technology investment a key part of that growth. The report focuses on restaurants, but hotels face the same pressures. It points to demand forecasting, better booking and ordering systems, and the use of guest data as the measures driving sales and profitability. In practice that looks like cutting no-shows with deposits, driving pre-payments, and using guest data to personalise offers.

Patrick adds: 'Rising costs mean hospitality businesses can't afford to be passive. The winners are shifting from a transactional mindset to a customer-first strategy, turning every interaction into long-term value.'

Pride of place

The award now sits in the Stampede office. Thank you to everyone who voted, and to the organisers for their support. Recognition like this reminds us why we do the work.

If you want to see how Stampede would fit your venue, book a demo with the team.