Repeat The Message
Repeat The Message 150 150 Euan Campbell

Try this: head to your social media channels or customer email system. When was the last time you shared information about in-venue safety measures?  You might find it’s been longer…

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The New Caffeine Fix Campaign
The New Caffeine Fix Campaign 150 150 Euan Campbell

Washing machine tablets, shaving equipment, craft beer and Volvo cars. What do they all have in common with coffee? One word: subscriptions. Pret a Manger and Leon have just announced…

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Newsletters Are The Foundation
Newsletters Are The Foundation 150 150 Euan Campbell

There’s no doubt that the hospitality industry is going through a bit of a digital revolution. Data collection is high on the list, for obvious reasons, but what else can…

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Making Track and Trace Easier
Making Track and Trace Easier 150 150 Euan Campbell

Very soon, hospitality venues will be encouraged to have another QR code in their venues. Much like New Zealand, the U.K. Government have created a QR code check-in system, as…

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Grab and Grow: Round 2
Grab and Grow: Round 2 150 150 Euan Campbell

Shortly after Pret a Manger announced their YourPret monthly subscription service, healthy eating grab-and-go brand LEON unveiled something similar. They’re offering up to 75 drinks a month for £15. LEON’s…

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Tripadvisor Tuesday – Free Widgets
Tripadvisor Tuesday – Free Widgets 150 150 Euan Campbell

If potential customers are already on your website, you want to keep them there. On sites like Tripadvisor, people can shop around with easy access to all venues in an…

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What’s On This Week? – 07/09/2020
What’s On This Week? – 07/09/2020 150 150 Euan Campbell

On top of Sourdough September and Organic Month, this week has an interesting mix of topics to inspire your social media and email content. Here’s three to get you started: Monday…

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Ideas To Grow Beyond August
Ideas To Grow Beyond August 150 150 Euan Campbell

Eat Out To Help Out (EOTHO) has undoubtedly delivered a big boost to the industry. But with the government scheme officially wrapping up this week, what can be done to…

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Better Photos = More Followers
Better Photos = More Followers 150 150 Euan Campbell

The importance of powerful pictures has grown dramatically as brick-and-mortar businesses lean on more online interactions with customers. That’s the theme running through this recent interview in FSR Magazine with…

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Hassle-Free Customer Loyalty
Hassle-Free Customer Loyalty 150 150 Euan Campbell

Customer experience in hospitality can be pretty tumultuous at the moment. Thankfully, email has long had a place in the customer experience. It can play a big part in boosting…

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